The CES Asia 2018, Asia's largest consumer electronics show, is expected to open at the Shanghai New International Expo Center from June 13th to 15th. This year, CESAsia has the largest ever, covering an area of 50,000 square meters, attracting more than 500 exhibitors from more than 80 countries. The company, the total number of participants is expected to reach about 40,000 person-times. The exhibition is based on the theme of 'Intelligence, extraordinary tomorrow'. The highlight is non-artificial intelligence, 'automotive technology, artificial intelligence, smart home, wearable devices and augmented reality products. 'Become the focus of this year's show. In terms of smart health, many Chinese home appliance brands have shown the most advanced products. The big country brand TCL has brought its various star products to the CES Asia.
As a representative of the 'black technology' of innovation in the refrigerator washing machine industry, TCL integrated inverter air-cooled refrigerators rely on intelligent and integrated air-cooled air-cooled technology, TCL full-touch non-fouling type drum washing machine becomes the highlight of the exhibition with its free pollution technology solution! At the same time, as the highlight of this exhibition, the “Asia Consumer Electronics Show Innovation Award” was announced in the list of winners. TCL Integral Frequency Conversion Crystal Cross Refrigerated Refrigerator won the international award with its industry-leading product technology innovation and exquisite product technology quality. Awards. After four years of development, CESAsia Asia Consumer Electronics Show has become an important platform for the display of various new technologies and new products. It is the annual event of the Asian consumer technology industry and showcases the breadth of the value chain of innovative industries in Asia. And depth. Here, the bold innovation of technology, subvert imagination; here, for the clever match of life, redefining the needs of life! TCL refrigerator washing machine with health intelligence, practical scenarios, immersive experience, humanistic product innovation concept, Even more, people enjoy the technology and innovation brought by smart and healthy appliances, and create a better life for users. Kang speed.
Focus on user needs TCL refrigerator washing machine innovation technology to enjoy healthy life
With the escalation of domestic consumer demand, smart home products have gradually matured and integrated into the public life. However, at present, most smart products are not practical, which is not only the status quo, but also the pain point of the majority of users. Since smart homes must move from concept to popularity, they must meet the demand from cool ones. To truly address the needs of consumers' pain points, we must innovate practical products based on the actual needs of users. Appliance intelligence, as an important part of smart appliances, should take the lead in making changes from a practical point of view. Dare to dare to insist on taking “Smart and Healthy Home” as the core, upgrade smart health to product brand strategy, and innovate technology to share smart and healthy life, which not only embodies TCL's refrigerator washing machine 'pragmatic innovation' product brand gene, but also represents consumption. The precise insights of the needs of the people.
In terms of washing machines, TCL's washing machines ploughed users' needs for the long-term secondary pollution of the laundry industry. It pioneered the new category of contaminant-free washing machines in the industry. It has been focusing on solving the problem of secondary pollution of washing machines and has broken traditional technical barriers for three years. In 2016, we launched the new category of contaminant-free washing machines. In 2017, we launched the first contaminant-free barrel-in-barrel washing machine. In March 2018, we completely upgraded our brand strategy and made every effort to create a brand strategy of “no pollution +” and become a free-spirit system solution. The founder of the project, the developer of the standard for non-polluting washing machines, and the first professional certificate winner of the China Light Industry Federation, has practiced the big country brand with the entrepreneurial spirit of dare to dare to dare.
At the same time, for the actual needs of users, TCL washing machine using the first low-temperature quick-drying condensing washing and drying machine, to achieve 40 minutes speed washing and drying one - 2 shirts 40 minutes to wash fast dry, 2 shirts 26 minutes speed drying; Achieve 50 degrees of low-temperature drying and care, allowing the clothes to be exquisitely dried during the low-temperature drying process, so that laundry drying no longer becomes a constraint in fast-paced life; In addition, in the new washing machine exhibited at this exhibition, 12KG large-capacity washing space is realized, meeting the needs of a large number of laundry for the whole family at one time, quiet washing with 45 decibels, more accurate and automatic delivery system of T-DI smart, and adding innovative technologies that meet the user's need for washing in January, a new type of contamination-free The barrel-in-barrel washing machine pioneered 1+N exclusive laundry space to realize a washing machine to meet the exclusive needs of family health and create an extremely comfortable laundry experience. Once launched, the product was welcomed and favored by the industry and market.
In the refrigerator, TCL integrated inverter air-cooled refrigerator won the 2018 Asia Consumer Electronics Show Innovation Award for its product innovation and exquisite product technology. Its first integrated inverter technology achieved a 2 minute quick cooling of 1°C to quickly lock ingredients fresh; Space permanent AAT negative oxygen ion freshening technology, providing dust, deodorization, sterilization, fresh care as one of the 360-degree maintenance of food ingredients, realizing a fruit and vegetable 7-day lock rate of more than 90%; also with dry and wet partitions, 3 °C Maternal and Child Zone, -1°C Fish Meat Thermostat Fresh Area, Red Wine Tea Health Products and other special food storage area, Large space dedicated storage is more professional, fresh and natural, brings the ultimate 'wisdom and healthy air cooling home' to users, creating the most Good food storage solutions. In response to the current industrial air-cooled refrigerator storage confusion, TCL refrigerators use technology innovation to achieve the upgrade of ingredients from 'innocuous storage' to 'storage conservation'. The refrigerator serves as a nutrient storage hub for food in the family's life, not only for keeping fresh foods. Divided ', it is necessary to provide healthy management of the ingredients for the healthy life of the user's 'love points'. TCL Refrigerator has fully upgraded the healthy storage of ingredients in 18 years, from antibacterial door handles, antibacterial door seals to Department of AAT health wisdom system, multiple antibacterial protection not only for the ingredients in the refrigerator, more attention to the two processes from the refrigerator, take the real space, the whole chain care for the healthy life of users, to create a shopping store for the user to the day The three-meal wisdom and healthy wind home. Regardless of whether there are elderly, children, pregnant women or professional athletes like Neymar, TCL integrated inverter air-cooled refrigerators can provide the best solution for food preservation and nutrition and health management.
Health smart appliances trend TCL refrigerator washing machine focus 'health home' lead the industry upgrade
With the continuous deepening of intelligentization in the home appliance industry and consumption upgrade, smart health has become the vane of the development of the ice-washing industry, and the trend of the Chinese home appliance industry has become more and more important; TCL refrigerator washing machines are not limited to the functional upgrading of intelligent products, but also focus on the user's wisdom and healthy life. We need to actively carry out product technology innovation and new product research and development, commit ourselves to the popularization of healthy household appliances, let healthy and intelligent appliances into millions of households, and lead the industry in health promotion.
In March this year, TCL Washing Machine, which has been committed to pollution-free technology innovation and in-depth R&D for a long period of time, proposed to upgrade the 'free of pollution' to a 'no pollution+' strategy. Through the continuous upgrading of product technology, it will create a healthier intelligence for users. Decontamination-free home. A new upgrade 'No pollution +' strategy - China's offline channel business took the lead in implementing the entire product line to eliminate contamination in 2018, and pushed forward to promote pollution-free shared washing machines into the campus, caring for students' health, and within this year. Stop the R&D investment for non-contaminated washing machine products, and stop production of non-polluting type washing machines by 2020. Provide users with 100% pollution-free systems in all aspects, throughout the entire process and life cycle; Provide users with free pollution solution system solutions. From purchase to use, no matter how time it will be, it will always be pollution-free, it will not cause pollution during use, completely bid farewell to the secondary pollution of laundry, so that each time is a brand new laundry experience, so that the clothing is a brand new look;
In the area of refrigerators, the product brand strategy has been fully upgraded to smart, healthy, 'air-cooled +' - the 20-year-old TCL Refrigerator's unique AAT Smart Decontamination System will be universally available for new products over 250L. All new products are equipped with antibacterial door seals and 100%. Antibacterial handles; By 2020, TCL refrigerators will strive to achieve a healthy refrigerator sales ratio of 70%. TCL refrigerator washing machines through the upgrading of product strategy, continue to promote the popularity of healthy ice wash products, make health the standard for home appliances, for a healthy life Home speed.
CESAsia 2018 is the most influential and innovative exhibition platform for consumer technology in China and Asia. It not only brings AI and technology to us, but also gives people a bright future for smart life. It also becomes an innovative technology company. Sharing the platform. The service and the user's smart and healthy life, continuous realization of technological innovation and household appliance intelligence will become the key to industrial upgrading and the company's core competitiveness. As a major country brand of China's home appliance, TCL refrigerator washing machine focuses on the needs of healthy living of users. Technology innovation drives the upgrade of product service experience, promotes the industry’s focus on healthy life, and interprets the responsibility and responsibility of the big country brands!