Hisense Zhou Houjian: This new species of laser television will become | 'Great Climate'

'The television industry is in a turbulent mood and all manufacturers are standing at the crossroads of choice. They are faced with a choice of technologies and product lines including LED-backlit LCDs, OLEDs, QLEDs and laser displays.' June 13 Zhou Shengjian, chairman of Hisense Group, delivered the keynote speech as the first guest at the opening ceremony of CES in Asia, and looked forward to the future of global display technology. He expressed that Hisense will unswervingly develop laser display and ULED technology and voice recognition in AI TV. Significant breakthroughs have been made with image search technology, triggering intense attention in the industry.

Zhou Houjian pointed out that digital video production technology is advancing rapidly. Display technology as the core of television has become a slower link in the industry chain. The existing image quality can not really 'impress' increasingly discerning consumers. The need for moving consumers to change machines is still the focus of future big-screen competition. Hisense believes that LED LCD TVs still have great progress in 'space'. This change is mainly centered on 'partition' – July of this year, Hisense Will release the world's leading 5000-zone ULED products to meet consumers' higher pursuit of picture quality; at the same time, products up to 10000 divisions have also been completed in the laboratory. In addition, Hisense will be third in July this year On behalf of the ultra-high-definition picture quality engine chip, super-resolution, noise reduction, dynamic partition control and other algorithm technology will continue to achieve the ultimate in image quality display technology.

Zhou Houjian stated: As the first company to launch laser televisions in the world, Hisense's persistence and hard work for 11 years has made the consensus of 'Laser TV, the first choice for replacement.' Hisense's 80吋4K laser TV just released in May is suitable for viewing distance only. 3 meters, the price is less than 20,000, the market has become the best-selling explosion model in only half a month, and the retail sales ranks the fourth in all TV models. Zhongyikang data shows that the 21st and 22nd weeks after this TV was released, Hisense laser TV's sales in China's 80-inch and above TV market reached 61% and 65%, respectively. This is unprecedented in the history of Hisense TV, and effectively captured the market share of 75-inch LCD TVs.

Laser TV is about to form a huge 'market', and is already 'reconstructing' the entire upstream and downstream industry chain of the TV industry. Hisense, which already holds the second half of the global display technology 'boat ticket', has opened its hearts to competitors. Zhou Houjian Say: A hundred flowers are in spring, and Hisense hopes and welcomes more TV companies to enter the laser television industry, together with the rapid and iterative development of laser television, and the development of smaller size and higher picture quality, so that China can truly become a big country in laser television.

Zhou Houjian pointed out: The eve of TV technology is about to pass, and the future is bright. Hisense's 'home' is always in technology and product innovation. He is most interested in the development and future of television and enjoys his life.

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