Pirelli special production | 'Italian tricolor' | Color coated tires, Celebrate Italian National Day

Beijing, June 7, 2018 – In order to celebrate Italy's National Day, Pirelli produced a special "Italian tricolor" colored coated tire.

On the afternoon of June 7th, at the Italian National Day held by the Italian Embassy in Beijing, Filippo Maria Grasso, Vice President of Public Affairs of Pirelli and CEO of China National Chemical Rubber Co., Ltd., and Giuliano Menassi, CEO of Pirelli Asia Pacific jointly The Italian ambassador to China, Ettore Francesco Sequi, presented the special coated tire.

Pirelli took the green, white and red colors of the Italian flag to countries all over the world to celebrate the Italian National Day. This batch of tires will be used in Italian embassy vehicles throughout Germany, the United Kingdom, China, Russia, the United States, the UAE and Saudi Arabia. In addition to the aforementioned countries, the Italian diplomatic offices in Paris, Ankara, Tokyo, Mexico City, Brasilia, Buenos Aires and the Ministry of Foreign Affairs building in Rome will have Pirelli since June 2. Tyre exhibition show.

Thanks to the experience gained in the Formula One Grand Prix, Pirelli applied the color coating technology to the civilian tires. The colored coated tires were born, which not only tailored the tires for the performance of the vehicle, but also gave the tire a sense of design. And unique personality, while emphasizing the characteristics of its own full of sports. These tires using innovative color technology, produced near the Milan Pirelli Bollate factory.

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