Independent Forum on June 6, the 30th anniversary Summit in Foxconn '8K content creators large future', Foxconn Technology Group Chief Marketing Freddie Yuan presided over long and throw 'how to accelerate and promote the popularity of 8K' issues, the scene attracted guests' Verse ' Blast, won bursts of applause and cheers.
The forum invited directors of Foxconn Technology Group, Vice President Chen Zhenguo, Zhang Wei, Chairman of Oriental Pearl New Media Co., Ltd., World Championship Champion, WBO Golden Belt Boxing Champion Zou Shiming, Senior Vice President of Igigyi Duan Youqiao, Hunan Radio Party Committee Member of the Television Station, Deputy Director Zhu Yufeng, General Manager Mu Wei of OTT Television, Youku Dawen Entertainment, Director of Guangdong Nanfang New Media Co., Ltd., President Lin Ruijun, Famous Director of Taiwan, Focusing on 8K Ultra HD Photography Lu Wenyuan, Executive Director of Fosun Film Group Yang, Shenma Entertainment Limited, chairman Kwok Ho, the letter Lee Group investment partner Mr.HankXu, Aston Martin CEO Miss Xiong a race Chinese Qi and other guests, with Foxconn to discuss the future of 8K, and research has made answer.
Promote industrial integration Build a complete 8K ecological foundation
'We have been doing a complete ecological 8K, Foxconn, the intellectual property thanks to all subsidiaries in the past four years to the accumulation of scientific and technological research and development.' CHAN Chan-kok introduced the Road, 'We are now two points and two vertical integration Horizontal integration. The entire 8K industry is not only equipped with video cameras, broadcasting equipment, carriers, etc., but also content production, editing, storage and transmission. These are all industries. In these two vertical integrations, Foxconn set up again. Two horizontal integrations, using 8K on 11 screens, from the mobile phone, NB, PC, TV, whiteboard, big screen, car networking screen, etc., to carry out 11-screen carrier horizontal integration; In addition, there is another Horizontal integration, that is, each application and content. Two vertical integrations plus two horizontal integrations. Foxconn teamed with Sharp to create a complete 8K ecosystem.
In recent years, Foxconn has continued to sink 8K technology through integration. Whether it is NHK's piloting of the 8K channel, or the 8K “Chingming Riverside Map,” which was launched in collaboration with the Forbidden City and first appeared on the forum for the first time, it has reached the accuracy of traditional technologies. , The complete 8K ecology has also achieved initial results, but also laid a solid foundation for 8K penetration.
Chen Zhenguo’s live sharing 8K future
Soft and hard wings flew together to stimulate 8K demand
Passive water, without the end, how to promote the popularization of 8K? First of all, of course, from the source to start. As 600,000 users of 'Net Red Station Director', Taiwanese director Lu Wenyuan only completed the use of 8K equipment during 2017 10 8K works.
'Half of my 10 8K pieces are custom-made by Sharp. The 8K hardware produces the finest quality, it will make you see something different and the idea will not be the same.' Also played a number of works using 8K shooting.
Zhang Wei, director and president of the Oriental Pearl Group, emphasized at the scene that '8K is a revolutionary change compared to 4K. We must be able to fly together in two wings to inspire more application scenarios in order to promote the hardware as a whole. Demand, and then promote the construction and popularization of 8K ecology. Consumption scenes, the tremendous changes brought about by life experience, will in turn promote people's desire for 8K.
'Using 8K renderings can give the sport a fair playing environment. In boxing, we are very cautious about blind spots, because punching cannot be reasonably judged, but with 8K, these movements can become clearly visible. In addition, the training techniques that have been refined through 8K can also help boxers achieve more perfect muscle skills. 'Zou Shiming, the champion of the boxing champions, appeared in the forum and answered questions on how the scene's pain points will stimulate 8K needs.
'The world's eye-catching 2018 World Cup, Tokyo Olympic Games in 2020, Beijing Winter Olympics in 2022, everyone may see the 8K event shooting and live broadcast.' Chen Zhenguo added that this series of '8K big move' Undoubtedly, Foxconn is using both hardware and software, trying to provide more scene-based experience with 8K.
Zou Shiming shares his 8K experience
Established 8K Content Industry Alliance and gathered 8K horns
If you want to speed up the promotion of 8K, Foxconn alone is not enough, you must open the platform, invite more partners in the content industry to cooperate with more film and television companies, entertainment companies or professionals in various fields. Foxconn knows its way , Onsite and iQiyi, Hunan Radio and TV, Youku, South New Media, and Revival Television, etc., jointly established the 8K content industry alliance at the round table forum, and placed great hopes on the 8K future.
'The development of any new technology industry will go through four phases: The first hardware, the hardware, the software, then the content, and finally the aggregation will become ecological. We hope to be able to unite and use the platform's charisma, in conjunction with Foxconn. Hard power, to drive the production of 8K content, richness, and then 8K ecological penetration in all aspects of life. ' It is understood that next Foxconn will work closely with the content giants, facing the young people after 90, 00, launched to meet them Ultra HD 8K image content for taste.
At present, major well-known companies have sprung up in the 8K field and 2018 will be the first year of the entire 8K ecology. At this node, every collision point that Foxconn builds is likely to be endearing. 8K ecological future The prospect is vast, and the fantastic innovation is also worth our waiting.