Glory Play has a 4GB+64GB standard version, 6GB+64GB high version, the two versions are priced at 1999 yuan and 2399 yuan. There are night black, aurora blue and 2018 trend color - nebula violet total of three colors. Charm Flavor Cool Play Edition, Magic Night Cool Play Edition, will be available in limited edition in July. In addition to the 'GPU Turbo' Grand Prix blessing, Glory Play adopts a 6.3 inch profiled full screen, 16 million AI zoom dual camera, 1600 Million AI self-timer, artificial intelligence NPU, EMUI8.2 AI smart system, 6GB large memory and other mainstream flagship configuration, all-round help speed breakthrough, allowing users to enjoy the ultimate speed experience.
GPU Turbo killing, artificial intelligence NPU blessing, AI, speed double lead open 'new speed era'
The "GPU Turbo" killing technology pioneered by Play Honoring is based on Huawei's inspiration for automotive turbocharging technology. It responds to the user's blowout requirements for mobile phone graphics processing. The GPU of the current mobile platform is limited to space, cooling, A series of technical limitations, such as power consumption, has been difficult to fully match the bursting graphics requirements. Huawei has achieved breakthroughs in key technologies based on long-term accumulation in the graphics field and released GPU Turbo's revolutionary graphics processing acceleration technology: it unlocks EMUI operating systems and GPUs. Between the CPU and the processing bottleneck, the traditional graphics processing framework was reconstructed at the bottom layer of the system, and the hardware and software cooperation was realized, resulting in a significant increase in the overall efficiency of GPU graphics operations. While the image quality and performance were improved, the energy consumption was reduced. Breaks the performance and energy consumption of the seesaw.
In other words, with the same hardware parameters, with the role of GPU Turbo, its performance value is more significant, thus achieving a breakthrough in speed again. It is reported that this technology will be first applied in heavy game scenarios, and can be operated in stable full frame. The game will last longer and smoother, which will greatly enhance the user experience. At the same time, GPU Turbo will be the core core competence of Huawei and Glory Mobile in the future, which will make the EMUI and upper layer graphics applications smoother and smoother. It will also support innovative business scenarios such as AR and VR. It can be applied to a series of industries such as virtual teaching, online shopping, graphic processing, etc. to create the best visual experience for users.
The significance of 'GPU Turbo' is that it brings a revolution in the real performance experience, changes the mobile phone industry's excess hardware parameters, and the potential for hardware imprisonment. From the industry point of view, pure running points, configuration and specifications do not represent The real user experience, only the real development and release of hardware potential, can fundamentally solve user needs. The emergence of GPU Turbo, but also to achieve even if the phone configuration is low can also play a scary performance of the astonishing performance. Insiders pointed out that Glory Play's first 'GPU Turbo' technology is equivalent to using Apple's mobile phone to solve the Android problem. Apple's iOS has always been known for its stability and fluency, achieving a lower hardware configuration still achieves a smooth experience, GPU Turbo technology can also achieve the same As a result, the flagship can run popular games with full frames, and thousands of machines can also easily play big games. The 'extreme' experience brought by 'GPU Turbo' and the future's extensibility of the technology all indicate that it will bring revolutionary results. The experience; This is different from the pure-headed marketing-driven, “take-in” vendors, which Huawei and Glory adhere to with a true technology-driven experience that also gives Industry set a benchmark.
What is more worth mentioning is that this technology was independently developed by Huawei Labs 2012. This laboratory has ever launched the epoch-making glory of Magic. Its scientific research strength is enough to create a milestone breakthrough in the industry. This 'GPU Turbo' technology is also After a long period of research and testing, the laboratory continuously tested the water and ensured it was fully mature before it was formally put into commercial use.
In terms of AI leadership, Glory has opened the era of AI2.0 since its glory 10 years ago. The artificial intelligence NPU has continued to learn and intensify its AI capabilities, and has continued to lead the AI capability. Another artificial intelligence operating system EMUI 8.2 (based on Android8.0 ), using multi-core heterogeneous resource scheduling optimized by artificial intelligence engine, compared with EMUI 5.0, 20% faster performance, 60% faster response capability, 50% smoother operating system, bringing more intelligent and powerful AI experience. It can be said that Glory Play is a groundbreaking work with breakthrough meaning. It creates AI leading + speed leading double leader, brings ultimate experience of wisdom and performance speed, opens 'new speed era'.
In addition, Glory Play will also cooperate with a global-level strategic partner and Audi Sport, who is a speeding experience seeker. The two parties will cooperate on the Audi R8 for the first time. In the future, both sides will join hands to compete in the global R8 Lms Cup. Performance interpretation of self breakthrough, the pursuit of speed content.
Create a new flagship category for cool play, Glory Play Playmark 1999 Performance True Flagship
Glory Play Series is the new flagship category for glory, unlike digital series positioning trend technology, V series positioning extreme technology, Magic series positioning frontier technology, it brings a new breakthrough acceleration experience, defined as cool play technology. Glory President Zhao Ming pointed out that in 2018, the entire mobile phone industry was following the AI and had a full screen. However, it ignored the most important performance in the user experience and the pursuit of cool play. Glory started from the actual needs of young people and launched the glory Play series with its main performance. Let everyone 'play cool, have fun'.
In terms of games, in addition to 'GPU Turbo' guaranteeing that the game will run near full frame for a long time, the low jitter rate, and SoC energy consumption will be reduced by 30% and lastingly smooth. Glory Play can identify the game scene in real time, bringing a 4D sense of intelligence to the game; In the chicken games “Stimulus Battlefield”, “Army Strike” and “Wilderness Action”, you can use different firearms or different battle scenes to bring different quake sensations, such as bursts, bursts, sniper rifles and pistols. Differently, even pollen means that you can feel the recoil when shooting a gun; The above chicken games can also have 3D game sound effects, quickly identify the gun position, the game feels more real; play the game is not only fast, but also with a sense. The unique game assistant brings the game without interruption, one-click access, and brings the immersive experience of the game.
In addition, the glory of Play in daily photography, office, various application experience, etc., the speed of experience has once again been upgraded to become a real machine to meet the cool play of young people.
The glory of Play Pricing starting at RMB 1999 is to make more young people able to buy. Zhao Ming pointed out that under the general trend of consumption upgrade in the smart phone industry, some mobile phone manufacturers have raised their prices in the name of consumption upgrades, but Quality performance innovation has not been correspondingly upgraded. Previously, 1999 yuan was the standard price of the Internet's flagship mobile phone, but now there is no real flagship series model in the price range. Glory has always returned to the initial Internet mobile phone. At the heart of the price range, Glory Play will be brought back to the core position of the Internet mobile phone. Glory Play will price the price at 1999 RMB to meet the needs of users and better complement the market vacancy. This is in one fell swoop. A lot of market decisions.
Industry figures pointed out that after returning to the 1999 RMB file, the new strategic thinking of Glory and the persistence of the concept of product power and the insights of the needs of users were reflected, reflecting once again the glory and self-confidence and courage of the wind against the wind. Glory Play complemented the price segment. Glory's flagship competitiveness in the price segment of around 2,000 yuan enables Glory to meet the subdivided demand and comprehensively covers the market of RMB 2000-4000. There is a stronger competitive potential in the fierce market competition. Overall, Play of Glory can be said It is the AI flagship mobile phone with the strongest performance and the fastest experience in 1999. It is likely to become a breakthrough product leading the industry trend after glory magic.
GPU Turbo, Artificial Intelligence NPU Helps Speed Breakthrough Let Users Enjoy Cool Play Life
In addition to the blessing of 'GPU Turbo', Glory Play also boasts artificial hardware NPU, EMUI8.2 AI smart system, GPU Turbo, 4D gaming experience and other hardware and software upgrades to provide games, performance, photography, communication for young people. Experience a full range of speed experience, allowing users to enjoy a cool play life.
Glory Play adopts the current top 10nm flagship processor, which is specially configured with an independent processing unit NPU. It has about 50 times of energy efficiency and 25 times performance advantage in AI calculation. The NPU specially processing AI data not only brings superior AI performance, but also liberates it. The CPU and other computing burden. It is equipped with 6GB LPDDR4 large memory, the background running a number of large programs is still smooth and smooth. In addition, the phone built-in 3750mAh (typical) large-capacity battery, heavy users can use 1.5 days to achieve a more lasting battery life experience.
The first EMUI8.2 intelligent system uses artificial intelligence engine optimized multi-core heterogeneous resource scheduling. It is based on EMUI 8.2 powerful intelligent system. Glory Play focuses more on AI performance, intelligent face unlocking, raising hands to brighten the human face On the screen, the mobile phone will automatically recognize the facial features, and the face data will be unlocked. Also, the user will be able to securely close the eyes and prevent the user from unlocking the safe area.
In addition to carrying the current top hardware and software configurations, Glory Play also adopted a newly upgraded self-developed dual camera ISP on the rear dual cameras. The system has been optimized and upgraded in the areas of snapshots, night shots, etc.; through the integration of dedicated hardware The face detection module captures face information more accurately, making portraits look natural, phase-focusing, contrast-focused, faster focusing, and higher accuracy. 16M+2M dual-camera solution, high-resolution details nowhere to go; F2. 2+F2.4 large aperture lens combination, blur effect is more accurate. Front camera part, glory Play equipped with 16 million pixel camera, AI self-timer uses image semantic segmentation technology, to bring users AI portrait mode. Before and after 16 million AI photography , Every beat is a masterpiece.
In addition, Glory Play’s Wisdom Netcom 4.0, High Speed Rail 3.0 provides strong signal security for the smooth communication of users. At the same time, the machine also supports mobile phone cloning, a key change function, easily and safely, change machine Five times faster.
Glory Play is a true flagship of 1999 yuan performance. With all speeds and breakthroughs to help users enjoy a cool play life, it will undoubtedly be a super explosion model. It will be available immediately at Huawei Mall (https://sale.vmall.com/honornew.html). ?cid=93145), Glory Jingdong Self-operated Flagship Store (https://sale.jd.com/act/L1Y2V6ERZePab4.html), Tmall Glory Official Flagship Store (https://huawei.tmall.com), Suning Yi Purchase Glory Official flagship store (honor.suning.com), Vipshop Glory official flagship store (https://viva.vip.com/bghVQ3pJQtG-EwPB8oQ_-g.html?wapid=vivap_8786) and GOME Glory official flagship store ( Http://prom.gome.com.cn/html/prodhtml/topics/201707/17/9309839330.html) The six platforms to open an appointment, starting at 10:08 on June 11 in the above six platforms.