On May 31, the 3-day AQUATECH CHINA Shanghai International Water Show officially opened at the Shanghai International Convention and Exhibition Center. The exhibition area of 220,000 square meters, more than 3,400 brands worldwide, brought 68,000 pieces of exhibits to the show. Aiken Power Grid and “Ai "Ken Home Appliances" monthly observed from the water show site that the water show entered the Chinese market with high-quality water purifiers and air purifiers, and the new wind foreign brands suddenly increased. Many domestic manufacturers even abandoned their own brands and chose to franchise foreign brands. At the same time, the products of various foreign brands are also competing and leading the latest industry trends. Among them, FineSky from Germany, as an advocate of high-quality and healthy electrical appliances, came to the fore and won the favor of many visitors and media.
Policy Manuscript Drives High Quality Consumer Demand
With the growth of the economy and the increase in the purchasing power of the people, consumption upgrades have become a hot word often mentioned in the Chinese commercial market in the past two years. More and more consumers have started to design products, product materials, and environmental protection. On the other hand, China’s decision to lower the import tax on daily consumer goods on July 1, 2018 will further reduce the purchase of imported high-quality products. The threshold of the product.
It can be seen that in the future, imported products will become the first choice for more high-quality life seekers. This is reflected in the clean electrical industry such as water purification, air purification, and fresh air. FineSky also has insight into changes in consumer trends in the Chinese market. , Actively enrich the product line, layout the Chinese market.
In this exhibition, Finesky's creative booth design combined with all-round and multi-scene settings enabled visitors to visit the booth to enjoy a high-quality water purification experience. Finesky inherited Germany in both product selection and production process. In the manufacturing industry, the concept of “excellence, quality first” truly makes the majority of consumers enjoy German life.
Adhere to original imports Advocate whole house water purification concept
After FineSky launched the jug product in 2017, it received a very large market response and the sales volume rose steadily.
Ms. Li Shujun, Chief Operating Officer of FineSky Greater China Brands
"Last year, a customer had a gift purchase of 100,000 sets. The net kettle is an entry-level product for pure drinking water and has a huge market demand in China. 'Mr Li Shujun, chief operating officer of FineSky's Greater China brand, said.
Although FineSky entered the Chinese market relatively late, the idea of sticking to the original import route made it stand out in the global environment where the giants had localized production, and was sought after by dealers and consumer markets.
Ms. Li Shujun said that although all of FineSky's products are imported and R&D institutions are also located in Germany, before entering China, they specially sent German R&D personnel to fully investigate the water and air environment in different parts of the country, so that the products are designed. It is more suitable for the Chinese market. Although insisting that the original import is not dominant in cost control, the original intention of FineSky is to bring high-quality products to every family in China, so that everyone can enjoy German life together, so FineSky will Always stick to it.
In the current water show, FineSky's product line has also been greatly expanded. Following the introduction of the jug product in 2017, pipeline protection, pre-filters, water purifiers, filter jugs, fresh air systems have been added this year. The collective appearance of professional products and the comprehensive layout of the field of health appliances fully demonstrated its forward-looking and professionalism in the areas of clean water and air purification.
FineSky's German engineers also interact with the media at the scene
German engineers interviewed Mr. Gu Bing, CEO of FineSky Greater China Brand
At the exhibition site, FineSky's German engineers also personally interacted with the media at the scene. In particular, a new product, the Whole House Pipeline Protector, was introduced. This product is mainly used to protect the household plumbing system and effectively filter water from the waterworks to domestic water. Rust, sediment and other particles harmful to human health and home plumbing systems during pipeline transportation. As a product favored in the European market, it can act as the first line of defense for domestic water use.
Ms. Li Shujun interviewed by the media
Ms. Li Shujun said that after several years of development in the domestic water purification market in China, a single water purification product has failed to meet the rising consumer demand of consumers. The future home water treatment solution must be the whole house clean water. Therefore, FineSky this year The introduction of more products and the concept of high-quality life for whole house clean water into the country, in order to bring Chinese families the same high quality water purification experience as the German family.
FineSky Front Series
FineSky water purifier products
Although the water show took only one day, the visitors to the FineSky booth were endless. Their professionalism and advanced water purification and air purification technology were highly recognized by the industry. Ms. Li Shujun revealed that there will be more professional water purification for FineSky follow-up. Products and other high-end health appliances are brought to the market to provide all-round protection for the healthy life of Chinese families. (Velho)
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