Cobos responds to the user's question 'God replied', SKG's product was detected as unqualified
Recently, a group of comparative experiments conducted by China Consumers Association made the 'Net Red' brand of small household appliances Cobos 'present in shape'. According to the comparison of the cleaning performance of the most critical performance indicators of sweeping robots, the 20 model prototypes were sold at a price of 4158 yuan. The 'Ecovacs Cobos' DM86G robot 'has lost noticeably in the specified cleaning time and has a low coverage'. The same problems are at lower prices.
Coworth can be described as the brand of small household appliances that has become very popular online in recent years. The brand itself is also proud of the sales performance of e-commerce. North Qingwang reporters logged in the official website of Cobos, and its home page clearly marked 'E-commerce.' For example, during the 2013-2016 double 11 period, according to statistics of the Tmall platform, Coworth's single-day trading volume on the Tmall platform for several consecutive years has reelected the sales champion of life electrical products.
In fact, for the problem of sweeping robots 'not sweeping cleanly', Cobos should not be aware of this issue after the comparative experiments conducted by China Consumers Association. North Qingwang reporter saw from the comments of the Kewoss JD East flagship store. There were many users who reported that they were not 'clean', and only a few users reported the same problem in March. One consumer only gave a 'one-star' rating to the Ecovacs DG710 household robot vacuum cleaner. It reflected that, 'Three days to evaluate it, things are not easy to use, there are more leaks, there are many repeated cleanings, and sometimes they are turned around in one place and cannot be turned out for half a day. Sometimes the bedroom is cleaned and it comes out. On the second day, there was a bedroom that didn't even go in. There was a network that wasn't very good. It was obviously off-line on the work cell phone. I really didn't know what the purpose of this function was, and the mopping function was even more unpleasant. When the ground was dragged, the watermarks were all on the ground, and there was no water when the drag downstairs. There were a lot of hair on the brush.
This user's feelings should be consistent with the problems reflected in the comparison experiments of the Chinese Consumers Association. However, the response from the Coworthian flagship store is more 'entertaining'. Similarly, if there is a certain area that hasn't been swept this time, it will be swept to the next time you clean it. So, please try to stick with it and let Dibao clean it every day, oh~'. This really makes people laugh and laugh. Persist in daily use, and always be able to scan later. Is this kind of remarkably ridiculous color reply a real emphasis on consumer feelings? Is this the Internet marketing? 'There are consumers who respond to manufacturers so hard to understand.
Another user also reflected that 'Wi-Fi function is not useful, but cleaning always misses parts of the area. The machine is not as smart as it is understandable. However, strange noises start to appear only twice. Suspension, this kind of unbearable, even if contact customer service reflects love or not, even if she understands that she is busy for the Chinese New Year...” For this user’s response, the Cobos flagship store still uses the same answer. The situation of each cleaning of Bao is not the same. If there is a certain area that hasn't been scanned this time, it will be swept to the next time of cleaning ~ so please try to stick with it and let D'Po clean every day.
Some industry sources pointed out that e-commerce is not a face-to-face exchange, which saves a lot of high-cost links in traditional sales channels. Relying on Internet technology can greatly improve the efficiency of transactions. However, it also causes consumers to lose during e-commerce transactions. The opportunity to directly experience the goods has virtually added a lot of uncertainty, like 'buying the cows across the hill'. In this case, for some good word of mouth, the big brands common in offline stores are actually adding a sale. Channels, but at the same time, they also gave opportunities to some brands that were not famous or even technical. They sold their products online and they did not “face to face” with consumers, and they tried to create themselves as 'net red' brands. Consumers' “following people's” mentality and ultimately 'sell out even if they sell'. This also often results in many products that are not overly hard. The brand even ignores the investment in products, technology and research, and is more interested in Internet marketing. A large number of products with poor experience were sold, and even the trend of using the power of the Internet to drive out good money with bad money.
Actually, not only Cobos, but also many products known as 'Internet home appliance brands' are taking such a model. For example, SKG, which claims to be the first brand in China National Grid, even has many products that do not have its own factories. , Rely on the other companies to OEM, concentrate their efforts on the brand's Internet marketing, and then sell profit. In this mode of production, its products have been repeatedly judged by the regulatory authorities is not surprising. North Green Network reporter noted that At the end of last year, SKG's portable steamer was found to be unqualified and the unqualified project was found in the results of the 'double-random' special supervision and inspection results of the quality of the steamer linked to steam locomotive issued by the website of the Guangdong Provincial Quality and Technical Supervision Bureau of SKG. Stability and mechanical hazards'. Also last year, SKG '1720' electric oven was not qualified for quality. It went to the Jiangsu Provincial Bureau of Quality and Technical Supervision for product quality supervision and spot checks. It was reported by the Jiangsu Provincial Bureau of Quality and Technical Supervision in March 2017. The analysis and report on quality supervision and spot check of electric ovens released on the 17th shows that one of the specifications produced by the nominal production unit 'Guangdong Aishikaiqi Smart Technology Co., Ltd.' The quality of the SKG toaster oven product number '1720' was unqualified. The unqualified items included heat and structure. It is understood that the heat index is not qualified and there is a danger of burns during use. Long-term use will cause the door handle or the knob to deform. Qualified, involving excessive heat rise of the handle, presence of sharp edges and exposure of the self-tapping screw tip, and risk of burns, cuts, or punctures when used.
However, SKG is not unaware of this quality problem. Just a year ago, the SKG '1717' electric oven had also been briefed by the Jiangsu Provincial Bureau of Quality and Technical Supervision for the same quality problems. For the same reason, another model was changed. Continued production and sales have been continuously reported by the national quality supervision department. This is almost unthinkable for the formal home appliance manufacturers. However, SKG, which relied solely on the e-commerce platform of the Internet, even did so. For the emergence of SKG '1720' Whether the problem was not rectified because of a problem with the original 1717? For the questioning of the media, the relevant person in charge of the SKG Group did not respond to this question.
Today, North Qingwang reporter has not seen its electric oven product sales on SKG's official website. Instead, he has turned into a 'beauty and health electrician' and started to talk about the new 'brand story', claiming to be 'the world's leading beauty and beauty'. Health Electrical Appliances', but no mention of the previous quality of the electric oven connected to the black list.
"North Green Net" Original link http://finance.ynet.com/2018/04/18/1117179t632.html
