On May 18, 2018, supported by the China Association of Household Electrical Appliances, AO Smith sponsored the 2018 China Environmental Health Appliance Summit jointly organized by AVC Cloud (AVC) and successfully held in Zijin Villa in Nanjing, Jiangsu Province. Gathering, representatives from two net companies, authoritative big data agencies, chain channel customers, senior media and experts from home and abroad.
On the forum, the participants together focused on the frontiers and hot topics of the industry, and carried out objective analysis and professional interpretation from different perspectives and dimensions to discuss the opportunities and challenges of environmental appliances in the future: Under the general trend of consumption upgrading, the environmental health appliance industry has been The traditional household appliance industry stands out with great potential. Water purifiers have shifted from quality demand to rigid demand. Air purification products range from panic consumer demand to rational consumption of indoor formaldehyde removal.
2018 China's Environmental Health Home Appliance Summit Forum Successfully Held
Co-market, healthy home appliance industry can be expected in the future
The conference was a grand event focused on environmental health appliances. Each guest's sharing was wonderful and insightful. Among them, Xu Dongsheng, vice chairman of the China Household Electrical Appliances Association, conducted an in-depth analysis and prospects for the overall market of environmental health appliances, he said. The demand for household appliances by Chinese consumers has shifted from 'from scratch' to 'from good to good'. Environmental healthy appliances based on two net products are growing as an important driver for further upgrading and growth of the household appliance industry.
Regarding drinking water quality problems, former deputy director of the China Center for Disease Control and Environmental Affairs, MD, PhD, and Bai Xuetao, Ph.D., proposed that reverse osmosis technology is currently an effective method to solve heavy metals, antibiotics, etc., and reverse osmosis water purifiers Gradually, from the consumer's demand for improving the quality of life, we began to turn to the just-needed. For indoor air quality problems, the former director of the China Center for Disease Control and Environment Research Institute, Bo Dian Dai Zizhu also pointed out that Chinese consumers’ demand for air-clean products has gradually In addition to the panic demands of PM2.5, it has returned to the ever-present and very urgent need to remove formaldehyde.
It is not difficult to see that today's consumers' concern for water quality and indoor air quality and the pursuit of healthy living have led to the birth and rapid development of dual-net products. This is also confirmed by AVC's omnichannel big data. The sales volume of water purifiers in China has increased from 6.3 billion yuan in 2013 to 27 billion yuan in 2017. The sales of purifiers have increased from 7.8 billion yuan in 2013 to 16.2 billion yuan in 2017. The market is very good.
In addition, AVC's omni-channel push total data also showed that, from January to April of 2018, the retail sales of purifiers were 3.8 billion yuan, a year-on-year decrease of 37.7%, and the retail sales of water purifiers was 7.2 billion yuan. , YoY increase of 15.8%. It is not difficult to see, empty net is gradually upgrading from a fear of consumption to rational consumption, water purification is also gradually upgraded from a qualitative demand to a rigid demand. Owen cloud network (AVC) chairman and president Wen Jianping pointed out With the rapid development period of the two net products, the current development has become more rational and more standardized. In response, Ms. Song Songyun, deputy general manager of the new generation market monitoring agency, also stated that the rise of the new middle class has brought about the upgrading of consumption. Represented by high-quality demand, a huge market opportunity. Those who can grasp the opportunity to truly solve the new middle class demand can only stay at the forefront of the market. Lu Jianguo, director of the Institute of Test Technology of China Household Electrical Appliances Research Institute, stated that: Responding to changing consumer demand, a series of standards have now been formulated and will continue to improve, and will become an important basis for consumers to choose high-quality environmental health appliances.
Innovation boutique release, lead the development of environmental health appliances innovation
In the new consumption era, 'health' has become a more consumer-oriented aspect, and the home appliance industry is no exception. With the escalation of consumer demand, today's consumers are first considering the performance of their products in terms of health and intelligence. This clarifies the direction of product technology development for the company. AO Smith has always been deeply insight into the needs of the market, and constantly increased investment in research and development and innovation, launched a number of products recognized by consumers.
General Manager Chen Qi, General Manager of Aquatic Products Division, Iowa Smith (China) Investment Co., Ltd., Chen Dong, General Manager of Aoji Smith (China) Environmental Electric Co., Ltd., and General Manager of Air & Net Products Division, Iowa Smith (China) Investment Co., Ltd. Ji Bing explained in detail the brand new environmental health appliances launched by AO Smith in the field of domestic water purification, commercial water purification and air purification in 2018. The water purification hot beverage machine can be directly out of hot water and its volume is reduced by a third. Integrated waterway compound reverse osmosis water purifier, commercial water purification black diamond that completely eliminates the risk of colony, new formaldehyde purifier with formaldehyde formaldehyde visible effect, new formaldehyde purifier, etc. These innovative environmental health appliances , All based on AO Smith's deep insight into consumers, will certainly lead the industry into another new stage of development.
At the same time, in this forum, authoritative big data organizations, senior media, and experts from home and abroad witnessed the new 2018 environmental health appliances released by A.O. Smith.
A.O. Smith 2018 Environmental Health Appliance New Product Release
Mr. Ding Wei, senior vice president of the American AO Smith Group and president of the China Investment Corporation, said: “No foreign-owned brand, like AO Smith, has put innovation-based research and development based on the local market in the first place since its inception. The money will cover the R&D building, and it is determined to meet the various needs of the local market for products. The launch of the Environmental Electric Global Super Production and Research Base and the launch of a new environmental health appliance signify that AO Smith will be on the environmental health appliance map. Develop a broader territory and further establish a global leader in innovation, energy conservation and environmental protection in the water treatment and air treatment industries.
Integrate wisdom to explore new opportunities for industry development
Undoubtedly, the problem of environmental pollution has become a topic of high concern for all walks of life. This summit forum has discussed the future development trend of environmentally-friendly home appliances and how companies can grasp opportunities and meet challenges. It also conducted in-depth discussions. In the future, the need for innovative technologies, market growth potential, and the industry's planning and layout will all give insights and share in-depth insights. Through exchanges and collisions, the guests’ representatives all expressed that in the near future, it is believed that the environmental health appliance industry can develop into a real one. Use it to the people and benefit the people's mature market.
Based on in-depth insights into consumer needs, AO Smith has been keeping a close watch on the environment and household appliances sector. It is reported that on the day of the China Environmental Health Appliance Summit, the AO Smith Environmental Appliances Global Super Production Research Base was developed in Nanjing. The district officially opened and announced production. The production and research base was listed as a “major project in Nanjing” in 2016. The total investment of the project is about 940 million yuan. The total planned area is 350 mu and the building area is 180,000 square meters.
Aerial view of A.O. Smith Environmental Electric Global Super Production and Research Base
Among them, the first phase of the project unveiled on May 18, with a total investment of approximately RMB 500 million, covers an area of 150 acres and a total construction area of 65,000 square meters, including an office building, two complete machine and component manufacturing plants, and The water quality treatment R&D laboratory, which is in line with world-class standards, will mainly produce household and commercial water purifiers, air purifiers, softeners and other environmental health home appliance products with a total capacity of 3 million units. AO Smith Environmental Electric Global Super Production and Research Base The completion of the project has provided stronger support for water treatment, air purification and other innovative technologies. It has also brought a powerful R&D and innovation force to the Chinese market and created more leading industries for quality products.
A.O. Smith Environmental Electric Global Super Production and Research Base Office Building
At present, compared to many home appliance products, healthy home appliance products are just in the early stage of market introduction and have not yet reached the stage of real outbreak growth and coverage. The holding of the 2018 China Environmental Health Household Appliances Summit Forum can better establish the industry model and promote it. Excellent brand encourages corporate innovation. It is believed that under the guidance of the competent department leaders, the healthy household appliances industry and companies will be more clear about the future direction and healthy and orderly rapid development. In the future, many industry brands will join hands in creating a good environment and healthy home appliance market. , To provide consumers with a better and healthier life.
###
YORK New Media Coolest Technology News
Scan code win award
comment
* Netizens are not allowed to speak in the standing position, this site is not recommended in the comments section of any online store, dealer, Beware of being deceived!
