Lead: On April 25, 2018, the National Auto Parts Fair and the National Auto Parts Purchase Fair were grandly opened at the Wuhan International Expo Center! HC Auto Parts Network is very honored to invite Guangzhou Jintongda Filter Manufacturing Co., Ltd. to conduct a Interview with the company. Guangzhou Jintongda Filter Manufacturing Co., Ltd. (hereinafter referred to as 'Jintongda') is a professional manufacturer of automotive air filters, fuel filters, oil filters and air-conditioning filters. Enterprise. The company has been focusing on the R&D and manufacturing of filters for 20 years. Now it has developed into a large-scale filter manufacturer and is a leader in the filter industry. Jintongda always adheres to science and technology as its guide, and strives to survive with quality. The strategic direction of the development, production, sales, and research of the three-in-one modern management and operation system. The current product variety has reached more than 500 kinds, and the annual production capacity is 6 million. It has been matched with many domestic well-known enterprises and exported to Europe, the Americas and Japan. , Australia, Middle East, Africa, etc. More than 50 countries and regions. The following is the interview record.
Guangzhou Jintongda Filter Manufacturing Co., Ltd. Liu Xiaoguang (in)
HC Auto Parts Network: Dear friends, Hello everyone. This is the live broadcast of HC Cars Wuhan Auto Parts Co., Ltd. It is a great honour to invite today the person in charge of Guangzhou Jintongda Filter Manufacturing Co., Ltd. to conduct an enterprise interview for us. Hello, please tell us briefly. Your company's profile and main business direction.
Jin Tongda: Hello everyone. Jintongda Company is a company that mainly serves as a filter. The direction of the company's business will gradually move towards diversification. From the previous year, Jintongda has newly introduced lubricant oil products from Germany. The products are operated by Shanghai's trading company is mainly responsible for.
HC Auto Parts Network: Please describe in detail the operation of the new product.
Jin Tongda: Jintongda introduced this lube oil product to China in May 2017. Shanghai is the first stop for the product to enter the automotive aftermarket industry. From the introduction of the product to the launch, the market has received enthusiastic feedback. It is only 2017. In half a year's time, the sales volume of the product has exceeded 10 million. This is a very good report card for the lubricant industry in the automotive aftermarket. It is able to get such a good sales performance, thanks to the quality of the product. Assurance and appropriate price positioning, there is also Jintongda company's market positioning of products, operation strategies are quite clear, to ensure that products can quickly occupy market share.
HC Auto Parts Network: Nowadays, China's auto market has a rapid development momentum. How does Jintongda see the lubricant industry market?
Jin Tongda: From the perspective of the domestic industry market, the quality of lubricating oil is uneven, and the quality of the product directly affects the safety of the car. Jintongda's experience in the filter element industry provides a strong reference for the introduction of this German oil product. Value. In the current market consumption, many consumers will choose the big brands of products. Filters and lubricants, good quality filters can effectively protect the performance of the car's engine. In the automotive aftermarket industry, products The homogenization is serious, and the quality is not very high. Therefore, products with big brands and good quality must be welcomed by the market and recognized by consumers. Therefore, the market potential of the lubricant industry is quite large.
Jintongda’s products are linked to the development of the market. Filter products are linked to lubricant products. Jintongda requires the quality standards of filter products to reach 10,000 km, and the lubricant products must also guarantee 10,000 km. The quality requirements, from the implementation of consumer acceptance of the product quality of Jin Tongda, further expand product awareness.
HC Auto Parts Network: Regardless of whether it is a filter element or a lubricant, in the industrial market, channel services are of the utmost importance. Consumers' consumer experience and demand feedback channels are gradually being paid attention to by the industry. How does Jintongda create a product brand?
Jin Tongda: The company's aim is to put quality first, and Jintongda's filter must meet the standards before it can be launched into the market. It is also the same for lubricating oil products. We use quality to speak for our brand and provide consumers with better choices. In addition, Jintongda It will actively seek out partners, broaden the sales network, and develop sales channels for regional terminals. Next, Jintongda plans to develop about one thousand distribution outlets nationwide, on the one hand, to increase product exposure and awareness, on the other hand, , Improve service quality of products, cooperate with service projects of auto repair plants, complete products, easy to use, short maintenance time, proceed from the needs of consumers, fundamentally improve the quality of services, increase the sense of service identity and satisfaction of consumers. .
HC Auto Parts Network: What are the new development plans of Jintongda Company in 2018?
Jin Tongda: In 2018, Jintongda will continue to deepen channel construction and focus on the development of blockchains. In addition, it will closely follow the development trend of 'Internet+'. Jintongda has already developed two systems, one is a blockchain operation system. It is a small-sized household management system for end customers. The other is system software that integrates product procurement, service training, and interaction, and increases the soft power of Jintongda brand products through system software, increases the recognition of dealers, and increases brand awareness. Reputation, help products, companies, brand development.
HC Auto Parts Network: Thank you very much for the company's interview with HC Auto Parts Network. Thank you.
Jin Tongda: Thank you.