Leading Speech: On April 25, 2018, the National Auto Parts Fair and the National Auto Parts Purchase Fair were grandly opened at the Wuhan International Expo Center! HC Auto Parts Network is very honored to be invited to Chairman of Guangdong Tian Shan Motorcycle Accessories Co., Ltd. Mr. Min was interviewed. Foshan Tianxiang Motorcycle Parts Co., Ltd. (hereinafter referred to as “Foshan Tianxiang”) was established in March 1983. It is located in Foshan, the hinterland of the Pearl River Delta where China’s economic development is most active. It is a professional R&D, design, and production car. Famous company of motorcycle horns and buzzer. Foshan Tianxiang has a perfect quality management system. It passed all the partners' high standards of quality inspection and recognition. During the interview, Li always focused on the company's core products, from technology. The features and highlights of the product are described in detail in terms of functions, functions, etc.; and the strategic plan for the future development of Foshan Tianxiang is introduced. The following is an interview record.
Chairman of Guangdong Tianxi Motorcycle Accessories Co., Ltd. Li Min
HC Auto Parts Network: Dear friends, Hello everyone. This is the live broadcast of HC Cars Wuhan Auto Parts Fair. Today it is a great honour to invite Mr. Li Min, Chairman of Foshan Tiansheng Motorcycle Accessories Co., Ltd., Mr. Li.
Li Min: Hello, everyone HC360 customers and friends.
HC Auto Parts Network: What special products will your company bring in this Auto Parts Fair? Please introduce the highlights of the product.
Li Min: This time I came to Wuhan to participate in the Auto Parts Exhibition in Wuhan. Foshan Tianxiang brought us a core product, the electronic horn. In the current domestic market, this product's technology has absolute leading edge, owning core independent property rights. This electronic horn product has spent only five years in the R&D phase. During the R&D period, Foshan Tianxiang's professional R&D team, together with professional R&D units, has spent a lot of manpower and material resources. Advanced core technology, high-quality electronic speaker products. The chip used in the product is the simplest, lowest cost and most stable quality chip in China. It provides a guarantee for the high quality of the product. The electronic speaker from Foshan Tianxiang will definitely give Consumer surprises.
In addition, in this exhibition, Foshan Tianxiang also exhibited products from other product lines. Tianxiang’s product line is very rich. Usually, disc type and snail are the leading products. The positioning of products is mainly medium and high-end products. The scope is close to the domestic mid-range level. Whether it is product technology or product quality, it is definitely value for money and confidence is preferred.
HC Auto Parts Network: You just mentioned that this electronic horn is mainly based on technical advantages. Please share the technical advantages and characteristics of this product.
Li Min: From the technical point of view of the horn product, the horn usually has a fatal short board, that is, the mechanical horn is easily oxidized, has limited life, and is easily influenced by environmental changes. However, the electronic horn from Foshan Tianxiang has completely solved this problem. The board, which is the leading technological advantage of this product. Through the experimental verification, this electronic speaker of Foshan Tianxiang can continuously shout over 1.5 million times, and maintain the stability of the horn, the current does not have any drop. And this The operating current of the horn is very low, and the decibels have reached the international advanced level. To a certain extent, the technical level of this horn has surpassed the brands of “Nihon Denso” and “Bosch”. For this product, Foshan Tianxiang is With absolute confidence, on the other hand, Foshan Tianxiang’s own core is a product specially developed for Chinese people and for Chinese manufacturing, leading the depth development of the market industry.
Foshan Tianxiang is at the Wuhan Auto Parts Exhibition Booth
HC Auto Parts Network: Foshan Tianxiang is already a well-known corporate brand in the industry. How do you think about your own brand? How does it look at the development of independent brands for auto parts?
Li Min: In the market of auto parts, the same situation exists for all kinds of accessories. The products are seriously homogenized and the quality is uneven. The speaker products also have such problems. For the development of independent brands, Foshan Tianxiang is The future development concept is to consolidate the foundation of quality and improve the service system. Continue to guide the production of products with high quality standards, actively innovate and research and develop high-tech value products, improve the envy of customer service, maintain and optimize the service quality, and truly exert the company’s technological advantages. , Quality advantages and service advantages, using high-tech, professional and high-quality products to stretch the market, highlight product differentiation and professionalism, become the benchmark for sub-industry.
HC Auto Parts Network: In this exhibition, your company's booth marked a slogan 'Quality wins the world, the speaker sounds global'. Does your company consider developing foreign markets? Can you talk about channel expansion plans?
Li Min: Foshan Tianxiang has been developing the Southeast Asian market. Looking at recent developments, Thailand’s market development has achieved considerable results. It has high-quality customers, and in Vietnam, Malaysia and other countries, Foshan Tianxiang’s products have been built. With a good reputation, the market is gradually expanding. In addition, Tianxiang also develops the European market synchronously and strives to increase the value of the brand. While developing the market, Foshan Tianxiang will continue to track market demand, investigate product demand direction, and seek opportunities. The cooperation of domestic OEMs, continuous innovation and development of new products, occupy the dominant position in the market.
HC Auto Parts Network: It has been 30 years since the development of your company. How do you see the future development of the industry? Also, please talk about how to maintain the leading edge in the industry.
Li Min: In recent years, the vigorous development of the global automotive industry has led to the prosperity of the auto parts industry market. With the development of the economy and the needs of the times, the development of the industry in the future may tend to electric vehicles, driverless and other high-tech, high-tech, intelligent Products. For horn products, the horn's intelligence and safety factor are more in need of optimization. Can not limit the idea, the product must be targeted, directional design, and more personalized services to keep up with the development trend of the market , This is the breakthrough point that Foshan Tianxiang has been seeking, and the direction of efforts to advance. Foshan Tianxiang's innovative ideas, development ideas that keep pace with the times, make the company truly maintain the leading edge of the industry, and effectively consolidate the industry in the industry. In the leadership position.
HC Auto Parts Network: I am very grateful to Mr. Li for accepting our interview.
Li Min: thank you all.
