Vivo cooperates with NetEase Games to set up a joint laboratory

The segmentation of consumer groups and the rapid development of the mobile game market have made the game a breakthrough point for the current mobile phone manufacturers. In other words, the mobile phone manufacturers are obliged to enhance the game experience of the players. To this end, the well-known mobile phone brand vivo was established today with NetEase. The joint laboratory, and officially announced that both vivo and Netease will start a deeper and deeper cooperation, designed to provide users with a better gaming experience.

At the meeting, after the speech of the relevant person in charge of the game at vivo & NetEase, Zhang Weijun, Senior Manager of Game Optimization at Vivo, reported on the cooperation results and described the plans and future plans for the future cooperation between the two parties. Around Vivo's vice president, NetEase’s general manager of game distribution, Zheng Rui’e People sign the contract at the conference, which means that the development of the ecological strategy of the mobile phone and mobile game industry has taken this step further. Subsequently, Wang Youfei, general manager of vivo innovation and creative field, and Zheng Ruizheng, general manager of NetEase’s game publishing, completed the listing ceremony as both parties’ inaugurators, then this time What good news does the conference have?

Vivo collaborated with Netease games and set up a joint laboratory is even more icing on the cake.

The mobile phone serves as a medium between the game and the user. Vivo has always had its own unique insights on the functions and experience of the game. The earlier vivo Game Engine game engine reflects the development strength of vivo in game optimization. Knowing that vivo and NetEase games are not the first time to cooperate, as early as 2017, Vivo has already become a tournament partner with Netease's mobile game “Fantasy Westward Journey”, and this time setting up a joint laboratory is the icing on the cake for the future development of mobile games. Set the direction to continuously improve the user's gaming experience.

Among them, Zhang Weijun, senior manager of Vivo game optimization, said in a report on cooperation results that Vivo and NetEase games are collaborating on various game adaptations. Based on Vivo's original GameSDK, the game experience is further enhanced and the vivo X21 series is completed. X20 series, X9 series and other main models of coverage, so that more mobile game enthusiasts can feel the excellent experience brought about by the joint optimization.

The current optimization results are outstanding and will cover more mobile games in the future

At present, Netease's numerous mobile games have been optimized for the chicken game "Wildland Action." According to the data, the actual performance of the Wild X21/X20 running "Wildland Action" is: The game loading speed before the optimization is 20 seconds. Optimized to 15s. In the game's 60-frame high-definition picture quality, the average frame rate before optimization is 56 and the average frame rate after optimization is 60. The overall optimization effect loading time is increased by 25%, and the average frame rate is improved by 4 frames. The fluency of the overall game has a qualitative leap. After that, the joint laboratory will be based on the SDK toolkit and new CPU/GPU performance that are jointly customized by both parties, supplemented by AI chips, to truly synchronize the hardware and the game scene. The mobile phone intelligently allocates system resources, and both the soft and the hard play ensure that the game continues to flow smoothly.

In the latest cooperation plan between vivo and NetEase games, in addition to the "Wildlands Action" has been cooperation and optimization, such as "Fifth Personality", "Fantasy Westward Journey", "Terminator 2: Judgment Day", "Ghost Story", "Chu Liu Xiang" 》, "Yin and Yang Division", "Westward Journey", "Decisive Battle! Ping An Jing" These highly popular mobile games are now also in the cooperation optimization, and will continue to be added later. At the same time, it will gradually improve the function, covering the user's heat high mobile game.

Complementary resources, to provide strong support for subsequent technical development

The establishment of the joint laboratory is not only for the game, but also to share R&D results to achieve complementary resources. The game frame rate, mobile phone temperature, network stability, and precision operation touch sensitivity that are most concerned with mobile gamers will be established. A series of standards for in-depth optimization, to achieve a completely new gaming experience.

Therefore, in the joint lab of Vivo and Netease Games, they will improve the overall experience of the game in terms of frame rate, temperature rise, network, touch, etc., and jointly develop game test standards, unified testing tools, and establish together A complete database and game testing system provides strong support for subsequent technical development.

From this action, we can see that Vivo is full of sincerity for users. The establishment of a joint laboratory with game companies not only enhances the game experience of their own products, but also shows the determination of their own brand to be responsible for the user experience. Users bring more extreme gaming experiences, but also promote the level of the entire industry in mobile games. With more and more mobile game optimization, I believe that after the vivo product, the game will bring more users Surprise.


The segmentation of consumer groups and the rapid development of the mobile game market have made the game a breakthrough point for the current mobile phone manufacturers. In other words, the mobile phone manufacturers are obliged to enhance the game experience of the players. To this end, the well-known mobile phone brand vivo was established today with NetEase. The joint laboratory, and officially announced that both vivo and Netease will start a deeper and deeper cooperation, designed to provide users with a better gaming experience.

At the meeting, after the speech of the relevant person in charge of the game at vivo & NetEase, Zhang Weijun, Senior Manager of Game Optimization at Vivo, reported on the cooperation results and described the plans and future plans for the future cooperation between the two parties. Around Vivo's vice president, NetEase’s general manager of game distribution, Zheng Rui’e People sign the contract at the conference, which means that the development of the ecological strategy of the mobile phone and mobile game industry has taken this step further. Subsequently, Wang Youfei, general manager of vivo innovation and creative field, and Zheng Ruizheng, general manager of NetEase’s game publishing, completed the listing ceremony as both parties’ inaugurators, then this time What good news does the conference have?

Vivo collaborated with Netease games and set up a joint laboratory is even more icing on the cake.

The mobile phone serves as a medium between the game and the user. Vivo has always had its own unique insights on the functions and experience of the game. The earlier vivo Game Engine game engine reflects the development strength of vivo in game optimization. Knowing that vivo and NetEase games are not the first time to cooperate, as early as 2017, Vivo has already become a tournament partner with Netease's mobile game “Fantasy Westward Journey”, and this time setting up a joint laboratory is the icing on the cake for the future development of mobile games. Set the direction to continuously improve the user's gaming experience.

Among them, Zhang Weijun, senior manager of Vivo game optimization, said in a report on cooperation results that Vivo and NetEase games are collaborating on various game adaptations. Based on Vivo's original GameSDK, the game experience is further enhanced and the vivo X21 series is completed. X20 series, X9 series and other main models of coverage, so that more mobile game enthusiasts can feel the excellent experience brought about by the joint optimization.

The current optimization results are outstanding and will cover more mobile games in the future

At present, Netease's numerous mobile games have been optimized for the chicken game "Wildland Action." According to the data, the actual performance of the Wild X21/X20 running "Wildland Action" is: The game loading speed before the optimization is 20 seconds. Optimized to 15s. In the game's 60-frame high-definition picture quality, the average frame rate before optimization is 56 and the average frame rate after optimization is 60. The overall optimization effect loading time is increased by 25%, and the average frame rate is improved by 4 frames. The fluency of the overall game has a qualitative leap. After that, the joint laboratory will be based on the SDK toolkit and new CPU/GPU performance that are jointly customized by both parties, supplemented by AI chips, to truly synchronize the hardware and the game scene. The mobile phone intelligently allocates system resources, and both the soft and the hard play ensure that the game continues to flow smoothly.

In the latest cooperation plan between vivo and NetEase games, in addition to the "Wildlands Action" has been cooperation and optimization, such as "Fifth Personality", "Fantasy Westward Journey", "Terminator 2: Judgment Day", "Ghost Story", "Chu Liu Xiang" 》, "Yin and Yang Division", "Westward Journey", "Decisive Battle! Ping An Jing" These highly popular mobile games are now also in the cooperation optimization, and will continue to be added later. At the same time, it will gradually improve the function, covering the user's heat high mobile game.

Complementary resources, to provide strong support for subsequent technical development

The establishment of the joint laboratory is not only for the game, but also to share R&D results to achieve complementary resources. The game frame rate, mobile phone temperature, network stability, and precision operation touch sensitivity that are most concerned with mobile gamers will be established. A series of standards for in-depth optimization, to achieve a completely new gaming experience.

Therefore, in the joint lab of Vivo and Netease Games, they will improve the overall experience of the game in terms of frame rate, temperature rise, network, touch, etc., and jointly develop game test standards, unified testing tools, and establish together A complete database and game testing system provides strong support for subsequent technical development.

From this action, we can see that Vivo is full of sincerity for users. The establishment of a joint laboratory with game companies not only enhances the game experience of their own products, but also shows the determination of their own brand to be responsible for the user experience. Users bring more extreme gaming experiences, but also promote the level of the entire industry in mobile games. With more and more mobile game optimization, I believe that after the vivo product, the game will bring more users Surprise.

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