 On May 14th, 2018, under the background of 'New Retail', 'Hisense New Retail Flash Store' debuted in Hangzhou's Pro-Orange Lane.
Mr. Zhou Shenghui, General Manager of Hisense Electric Group, made a speech
Tmall black power person in charge speech
In the 2016 Ali Yunqi Conference, after Ma Yun proposed the concept of 'new retail', various industry sectors have joined the layout. Hisense, who has always believed in the change, relied on 49 years of market accumulation and technical strength to make a decisive move at this moment. The last wave of flashing new oranges.
In conjunction with the identity of the official sponsor of Hisense World Cup 2018, and the product strength of the FIFA World Cup-designated TV, the new retail flash shop is full of Hisense's World Cup marketing atmosphere.
Here, Hisense collaborates with Ali's Tmall e-commerce platform to help the World Cup and build the Hisense 514 Lynx Super Brand Day, to jointly promote smart POS+ online and offline membership programs, and assist Hisense to upgrade stores in high-speed rail, airports and other places. In 2018, the company upgraded 100 stores of Hisense stores or built new wisdom stores, and strived to realize sales of smart stores over 100 million yuan.
At the launching ceremony, a huge LED screen showed "Football Dreams Are Clearer". This was the first time that Hisense teamed up with Tmall to go to Hisense Chenjiaba Elementary School in Mianyang City, Sichuan Province to record a section about 'football dream'. The film.
The protagonist of the film, Chen Jiba’s children, also came to the scene. It was quite touching that “Fan Zhiyi”, which was used by Chen Jiaba’s children as idols, also appeared at the conference site. Live ball teaching, football match will be The conference pushed to a climax.
Hisense and Ali signed 'New Retail'
Zhou Shenghui Recommends Hisense Laser TV for Fan Zhiyi
In addition, there is a heavyweight egg at the press conference, a World Cup finals package containing a super luxury tour. Opportunities are always reserved for those who are prepared, and when you are constantly working towards your dreams, you can Lottery chance to win, this opportunity to experience the events of the game will also hit you.
With the World Cup counterparts, together to dream football. Believe that Hisense and Ali's jointly built Hisense 514 Lynx Super Brand Day, can make each dream more powerful.
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