'We stand on top of the hill, there are stars on the top of the head.' Chairman Dong Mingzhu of Gree Electric said, 'We will not be intimidated by difficulties.'
At the Gree 2018 re-launch party held on the evening of May 16, Guo Yonghang, Secretary of the Zhuhai Municipal Party Committee stated that it strongly supports the entity companies represented by Gree, and hopes that Gree will further enlarge and strengthen its main business; and wishes to the young Ms. Dong Mingzhu. , Leading young Gree Electric Appliances to make the business even more brilliant.
Gree Electric Appliances, which has been established for 27 years, is a state-controlled listed company in Zhuhai City. Various information shows that Dong Mingzhu’s re-election of the chairman of the board of directors of Gree Electric Appliances to be held this month is almost without suspense.
At the party that was defined as a post-committee, Dong Mingzhu said that past achievements have passed and that in 2018 Gree will hit the goal of 200 billion yuan in revenue.
Dong Mingzhu was elected as the new chairman of Gree Electric in May 2012. At that time, Gree Electric Appliances stepped up to 100 billion steps, and the total operating income reached 100.11 billion yuan.
In the past five years, no matter how ups and downs occurred, Gree Electric Appliances' net profit maintained a steady growth every year. Its net profit attributable to shareholders of listed companies in 2017 reached RMB 24.402 billion, a year-on-year increase of 44.87%. The profit growth was due to strong growth. R & D strength, currently Gree's R & D personnel has exceeded 10,000 people.
At present, the diversification of Gree is developing in both horizontal and vertical directions.
From a horizontal perspective, Gree extends from home air conditioners to white goods such as refrigerators, washing machines, air energy heaters, kitchen appliances, environmental appliances, and small household appliances. It covers Gree, Jinghong, and Dasong brands; at the same time, it extends from home air conditioning to commercial use. Home central air-conditioning, including photovoltaic air-conditioning, energy Internet; and provide smart home service programs and technical solutions, Gree mobile phone also appeared in them.
From a vertical point of view, Gree expands in the areas of smart equipment, industrial products and molds in the upstream of the manufacturing industry. Among them, smart equipment covers industrial robots, CNC machine tools, sheet metal injection molding equipment, precision transmission components, smart environmental protection equipment, and intelligent warehouse logistics equipment. And service robots; industrial products include compressors, motors, capacitors, enameled wire; molds include automotive molds, home appliance molds, and high punch molds.
Dong Mingzhu once stated that smart equipment will grow into the second pillar industry of Gree Electric. However, unlike the competitor's acquisition of German KUKA, the rapid expansion of the robot and industrial automation business, Gree Electric Appliances always emphasizes independent innovation and self-development. the way.
Industrial robots are mainly composed of three core components: speed reducer, servo motor and control system. The core components of domestic industrial robots also depend on imports, and these major core components account for nearly 70% of the total cost of industrial robots. Constrained by this, The main share of the current industrial robot market is still occupied by ABB Switzerland, Japan FANUC, Japan Yaskawa, Germany KUKA's 'four family'.
Gree's 'cross-border' entry into the field of industrial robots, whether it is possible to break through the upstream core components becomes critical. On the evening of May 16, Gree announced that its high performance servo motor and drive technology for industrial robots was identified by the expert panel as early May of this year. To reach the international advanced level, it will effectively support the future growth of smart equipment business as Gree's new profit growth point.
Do not rule out this year, Dong Mingzhu's acquisition of the means to promote Gree's leap-forward development. In Gree in 2017 to achieve the best performance at the same time, it announced no dividends, no shares. On April 27, in response to the Shenzhen Stock Exchange letter of concern In the announcement, Gree Electric disclosed that it is planning and implementing several key investment projects. After clearing the capital requirements and cash flow estimates as soon as possible, it will make a mid-2018 annual dividend.