In April 2018, the total retail sales of consumer goods reached 2,854.2 billion yuan, a year-on-year increase of 9.4% (a real increase of 7.9% after deducting price factors, and the following are all nominal growths unless otherwise specified). Among them, the retail sales of consumer goods above the quota amounted to 1121.1 billion yuan. 7.8% increase.
From January to April of 2018, the total retail sales of consumer goods reached 1,188.7 billion yuan, a year-on-year increase of 9.7%. Among them, the retail sales of consumer goods above the designated size units reached 4,613.7 billion yuan, an increase of 8.4%.
According to the location of the business unit, in April, the retail sales of consumer goods in urban areas were 2452.8 billion yuan, an increase of 9.2% year-on-year; the retail sales of rural consumer goods were 401.4 billion yuan, an increase of 10.6%. From January to April, the retail sales of urban consumer goods was 1,166.2 billion yuan, a year-on-year increase of 9.6. %; The retail sales of rural consumer goods was 1,719.3 billion yuan, an increase of 10.7%.
Divided by type of consumption, in April, catering revenue was 302.4 billion yuan, an increase of 9.6% year-on-year; merchandise retail sales were 2551.7 billion yuan, an increase of 9.4%. In January-April, catering revenue was 1,273.6 billion yuan, an increase of 10.1% year-on-year; retail sales of 1068.11 billion yuan. , an increase of 9.7%.
In retail sales, in April, the retail sales of units above designated size reached 1,545.4 billion yuan, a year-on-year increase of 7.8 percent. From January to April, retail sales of units above designated size reached 4,324.8 billion yuan, an increase of 8.4 percent year-on-year.
From January to April of 2018, the nationwide online retail sales were 257.29 billion yuan, an increase of 32.4% over the same period of the previous year. Among them, the online retail sales of physical goods were 19,495 billion yuan, an increase of 31.2%, accounting for 16.4% of the total retail sales of consumer goods; in physical goods online In retail sales, food, clothing, and consumer goods increased by 44.9%, 28.0%, and 31.1%, respectively.
Total Retail Sales of Consumer Goods in April 2018
| Indicators | April | January-April | ||
| Absolute amount (100 million yuan) | Year-on-year increase (%) | Absolute amount (100 million yuan) | Year-on-year increase (%) | |
| The total retail sales of social consumer goods | 28542 | 9.4 | 118817 | 9.7 |
| Including: Retail sales of consumer goods above designated size | 11241 | 7.8 | 46137 | 8.4 |
| Among them: Physical goods online retail sales | - | - | 19495 | 31.2 |
| According to operating area |
|
|
|
|
| town | 24528 | 9.2 | 101624 | 9.6 |
| rural | 4014 | 10.6 | 17193 | 10.7 |
| By consumption type |
|
|
|
|
| Catering income | 3024 | 9.6 | 12736 | 10.1 |
| Including: Catering income of units above designated size | 700 | 6.9 | 2889 | 7.7 |
| Retail goods | 25517 | 9.4 | 106081 | 9.7 |
| Including: Retail sales of units above designated size | 10540 | 7.8 | 43248 | 8.4 |
| Grain and oil, food | 993 | 8.0 | 4469 | 9.7 |
| Beverages | 153 | 10.4 | 636 | 9.4 |
| Alcohol and alcohol | 273 | 9.5 | 1351 | 9.3 |
| Clothing Shoes, Needle Textiles | 1057 | 9.2 | 4521 | 9.7 |
| Cosmetics | 196 | 15.1 | 856 | 15.9 |
| Gold and silver jewelry | 203 | 5.9 | 939 | 7.5 |
| Daily necessities | 393 | 12.0 | 1656 | 12.2 |
| Household appliances and audio and video equipment | 688 | 6.7 | 2655 | 10.1 |
| Chinese and Western Medicines | 459 | 8.2 | 1814 | 9.8 |
| Cultural office supplies | 236 | 18.3 | 923 | 7.3 |
| Furniture | 174 | 8.1 | 655 | 9.0 |
| Communication equipment | 315 | 10.8 | 1314 | 8.4 |
| Petroleum and products | 1603 | 13.3 | 6165 | 10.2 |
| Automotive | 3068 | 3.5 | 12472 | 6.4 |
| Building and decorating materials | 201 | 11.4 | 723 | 8.9 |
| Note: 1. The speed of this list is the nominal growth rate without deducting price factors; 2. Some of the data in this table have total and sub-item totals due to rounding. | ||||
Notes
1. Index meaning
Total Retail Sales of Consumer Goods: It refers to the amount of goods (units) sold to individuals through transactions, non-production of social groups, amount of non-operating physical goods, and income from the provision of catering services.
Online retail sales: refers to the sum of retail sales of goods and services through public internet trading platforms (including self-built websites and third-party platforms). Goods and services include physical goods and non-physical goods (such as virtual goods, service goods, etc.) ).
Total retail sales of social consumer goods include online retail sales of physical goods, but does not include online retail sales of non-physical goods.
2. Survey object
Legal person enterprises, industrial activity units and self-employed households engaged in commodity retail activities or providing catering services. Among them, units above the designated size refer to wholesale business enterprises (units) with an annual main business income of 20 million yuan and above, and retail sales of 5 million yuan or more. Industrial enterprises (units), accommodation and catering enterprises (units) with a price of 2 million yuan or more.
3. Survey method
Conduct full investigations of units above the designated size and conduct sample surveys on units below the quota.
4. Modul data revision
According to the results of the seasonal adjustment model's automatic correction, the total retail sales of social consumer goods since April 2017 will be revised month-on-month. The revised results and April 2018 ring data are as follows:
|
| month | Moment growth (%) |
| 2017 | April | 0.76 |
| May | 0.79 | |
| June | 0.91 | |
| July | 0.76 | |
| August | 0.82 | |
| September | 0.89 | |
| October | 0.79 | |
| November | 0.76 | |
| December | 0.67 | |
| 2018 | January | 0.58 |
| February | 0.65 | |
| March | 0.71 | |
| April | 0.66 |
5. The total retail sales of consumer goods in the same period of last year was revised in accordance with the results of the Third National Agricultural Census and related regulations. The growth rate was calculated on the basis of comparable calibers.