The latest Snapdragon 700 series chip solution that has already been secretly distributed by Qualcomm has been successfully supported by mainland brand mobile phone manufacturers. After many new product cases are being designed, Qualcomm is likely to formally make Snapdragon 700 in the near future. The mobile computing platform unveiled its appearance. Since the Snapdragon 700 series is between the 600 series and the 800 series, it is positioned in the global, high-end smart phone market. The price range band should be between 300 and 600 US dollars, with the new artificial intelligence ( AI) application, Snapdragon 700 series will smoothly complete Qualcomm's service content in the mid- to high-end mobile phone market. This will be the largest box office guarantee for the company's pursuit of mobile chip market share in 2018. In fact, Qualcomm had originally Snapdragon 800, 600 and 400 series chip platforms, corresponding to the so-called high, medium and low-end mobile computing products. However, in the face of the rapid development of the global mobile phone market in recent years, the mainland brand mobile phone customers, with a cost-effective marketing strategy, high Low sales have always been successful methods. Huawei, Oppo, Vivo and Xiaomi have already succeeded in domestic demand and new overseas sales. The national market continues to accumulate market share. This high-end product is sold in the middle-class market, and mid-range products are relegated to the strategy of marketing in the low-end market. So domestic and foreign mobile phone chip makers must start to change their heads. How to get close to customers? The reason for the competitiveness of the company's products is that the company's mobile phone chip market share can grow. As a result, the Qualcomm Snapdragon 700 series mobile computing platform does not need to be narrowly defined to be MediaTek. Deeply cultivating the ecosystem of the mainland market and industrial chain, listening to the voice of customers and cooperating with customers' business, Snapdragon 700 series chip solutions have long been a non-promotable. In fact, if a smart phone chip solution from the market definition, product planning, technical support to the final The life cycle of debut, which usually takes 1-2 years or more, shows that the product line of Snapdragon 700 series is clearly created for customers in mainland China. This means that Qualcomm has increasingly valued the mainland domestic and foreign mobile phone market. The role of weight, willing to reinvest the product for the mainland customers. In the high pass to push the Snapdragon 700 series The platform, combined with its strong AI capabilities, and the Snapdragon 600, 700 and 800 mobile computing platforms, will be fully replaced by AI in 2018. Qualcomm fully meets the brand mobile phone customers' desire to fully upgrade AI functions and applications. This exposes the global market for smart phone chips. At a time when each chip's chip size and performance gap are shrinking, it is another battle for AI chips. On the battlefield of AI chips, Qualcomm is the world's largest IC design. The company, with its abundant R&D resources, and its patented intellectual property, Qualcomm's AI chip solutions and service content, will surely have no small odds and predictable market competitiveness.
