Speaking of this year's smart phone's star products, the non-Huawei P20 series is the only one. According to foreign media Android Central report, only within one month of listing, Huawei P20 Pro sales in Western Europe were 316% higher than last year, becoming the best-selling in Western Europe. Mobile phones. At home, Huawei P20 series sales are also extremely hot. At the beginning of sales, the Huawei P20 series set a stunning record of breaking ten million yuan in ten seconds at Huawei Mall.
Huawei's P20 series can cause such a fanatical pursuit. On the one hand, it has a stunning appearance, especially the aurora color that is sought after by everyone. It achieves the capture of natural light, blue-violet blends, and the beauty of nature flows in the palm of the user, to the consumer. The unprecedented visual impact on the other hand, the Huawei P20 series of post-Leica three camera and AI smart photography, so that the phone has achieved the camera effect comparable to the SLR professional camera, shoot more real, natural, artistic photos.
These two aspects of design and implementation have made consumers 'eye-opener'. Huawei's P20 series can be said to be the ultimate in the mobile phone industry. Then, the Huawei P20 series that pursues the perfect combination of technology and art is what it takes to gain a harvest. The favor of many consumers? How does the Huawei P20 series' design and R&D have unknown stories?
Long time baptism can cast the name of the master
There are no short cuts to success. Without the 'product' of innovation and R&D, there will be no 'thin hair' of Huawei's P20 series today. Just like the highly-accepted writer Gladwell's '10,000-hour rule': The genius in people's eyes is extraordinary. It's not that talent is superhuman, but it is a continuous effort; as long as 10,000 hours of tempering, anyone can turn from ordinary to extraordinary and become an expert in a certain field. , Requires 10000 hours. '
The representative of the '10,000-hour rule' is the large painter Da Vinci, the American swimmer Mike Phelps, the stockholder Warren Buffett, Microsoft founder Bill Gates, Apple Computer Jobs, who have invested in their professional fields. A great deal of time has come to achieve today's achievement.
The same happened in the field of technology products. Huawei was able to bring the exquisite mobile phones of the P20 series to consumers. It also experienced long and difficult R&D. Just like the masters in these industries, Huawei’s perfect pursuit of technology products is also the same. In the practice of '10,000 hours of law'.
Huawei P20 series practice '10,000 hours of law'
Huawei's consumer business CEO Yu Chengdong once said that positioning determines the status and the vision determines the realm. Huawei's goal is not only to make a little better technology, but to significantly improve the user experience. After such a long period of precipitation, Huawei will eventually be on P20. The series achieved a major breakthrough.
First, Huawei's precipitation in research and development is reflected in the Leica III camera technology that Huawei P20 carries.
HUAWEI P20 Pro pioneered the use of Leica's three-lens design with a rear-mounted 40 million-pixel color, 20 million pixels black and white, and 8 million pixels telephoto, and a f/1.8+f/1.6+f/2.4 aperture to create the most advanced photography system. 1/1.7 inch large size sensor, leading ISO 102400 sensitivity, new Leica VARIO-SUMMILUX-H 1:1.6-2.4/27-80 ASPH optical zoom lens system, up to 5x mixed zoom, can be more clear The details of distant beauty are presented. HUAWEI P20 is equipped with a new generation Leica dual lens with a 12 million-pixel color lens and a 20 million-pixel monochrome lens, with a f/1.8+ f/1.6 large aperture. In the DxOMARK list, HUAWEI P20 Pro The photo score of 114 points won the DxOMARK smart phone camera quality championship, showing superior photography performance of Huawei Leica three cameras.
In fact, the Huawei P20 Pro's post-Like three camera function is by no means the lasting experience of R&D personnel. Instead, it is the ultimate pursuit of the photographers' effect. After long-term cooperation between Huawei and Leica's professional teams, they have accumulated profound experience. , to achieve an outbreak.
From February 2016, Huawei and Leica Camera Co., Ltd. announced the establishment of a strategic partnership to launch Huawei P9. Until the P20 series, Huawei and Leica cooperated to upgrade four generations of products: Mate 9 series, P10 series, and Mate 10 series mobile phones. Until 2018 In March of the global release of the P20 mobile phone, Huawei and Leica launched a new era of post-Like three-shots.
It is because of the continuous innovation and technological advancement of both parties that the Huawei P20 series is now photographed with amazing results. In addition, Huawei continues to invest in camera algorithms, AI, etc., and cooperates closely with industry companies to innovate. The product photographing level can be seen as a whole. Huawei's outstanding P20 series photographs are not achieved overnight, but Huawei's efforts are persistent.
Second, Huawei's development process in Aurora color is also due to Huawei's unremitting efforts and persistence.
The P8, P9, and P10 series that Huawei once introduced are all metal cases. The P20 series are the first generation after Huawei returned to the glass. In P20 R&D, Huawei wants to make full use of the savvy of glass to create a black color for the industry. A totally different feeling of surprise.
The aurora color of Huawei P20 series is selected from the purple to blue transition of the spectrum. This design was inspired by French impressionist Monet's "Water Lilies", "Sunrise" and the rock band Pink Floyd's "Monthly The album cover for Dark Side.
It is easy to say that Huawei P20 can be described as a tortuous process in the development of aurora color. In order to truly land color, Huawei chose to cooperate with the top domestic glass suppliers in the industry and R&D personnel went to the glass supplier's product line. A variety of different processes. In the pursuit of perfection, the final Huawei designers use the principle of light interference, after hundreds of experiments, the development of tens of thousands of films, the first to create a gradual nano-optical coating process, will present the most natural structure color to the mobile phone In the fuselage, to create the world's first glass gradient structure color mobile phone.
The most difficult part of this technique is to form a very thin layer of nano-coating on the surface or back of the glass by ultra-high-speed electron bombardment. However, this method can only achieve a single color process. Huawei wants to achieve aurora The gradual change effect, that is, the nano-scale difference in the thickness of the glass. To this end, Huawei uses a specific mask, so that the coating only covers part of the ion cloud, leaving only the remaining ion cloud attached to the glass surface. In order to allow part of the light to pass through, Huawei will maintain the thickness of the coating at more than 300 nanometers, and then let this ion cloud form a nanometer-scale difference in the thickness of the glass surface. After the difference is formed, the background color will be sprayed to achieve the feeling of fog light color. Gradient effect.
The specific details of the research and development are very technical, and it may be difficult for everyone to understand. However, we must know that this new glass innovation process, Huawei made thousands of attempts, and finally achieved the spectral design through the nano-scale coating process, bringing the Ambilight Gradient color.
In the continuous pursuit of perfection of the aurora color, Huawei and glass manufacturers have experienced failures, retreats, suspicions, and even thought of giving up. It is because of Huawei's unremitting pursuit and innovative research and development resilience that it will bring such beautiful aurora color to Consumers.
As a whole, the development of the aurora color has gone through more than ten months before and after development. This long development cycle and huge investment is not what other mobile phone manufacturers are willing to do. Huawei seems to be stupidly choosing technology innovation. The road, step by step, accumulated in a down-to-earth manner, so that after launching Aurora, Huawei dared to speak out confident words that no one in the industry could imitate in a short time.
The author observed: Technology products also have '10,000 hours of law'
Huawei has made arduous efforts in the R&D of the P20 series, and it has finally achieved Huawei's P20 series of mobile phones that are selling well and are well-received. It is reported that Huawei is using the '10,000-hour rule' for chips, designs, and systems for mobile phones. , Photographing, battery, etc.
As Yu Chengdong said, Huawei adheres to the concept of accumulating more and more, and has invested heavily in research and development over the past many years. These arduous struggles in product technology innovation will erupt in the future and are 'very scary.' Believe that Huawei's innovation on mobile phones will make itself Become a better master in the industry and give consumers more experience with mobile phones.
Recently, a documentary titled “Time Skills” has become popular on the Internet. In the documentary, after the 95s, cutting-edge jewellery designers and the inheritors of the 50th Houlu Laquer lacquerware began an exploration of light and shadow art and craftsmanship. The artwork created by the light is unique, and the documentary faithfully shows the ten thousand times of polishing, inlaying, engraving, tapping, dozens of processes, and dozens of days and nights of the most advanced crafts of the lacquered lacquer inheritor Ma Guitang. 1. The process of a lacquer squeaking in a loft
Surprisingly, the craftsman's box containing the lacquer wares of Luoshan Luolu will officially land on the 5.15 day Huawei Tmall Super Brand Day. There will also be a multi-colored porcelain under the enamel that was jointly created by other artists. , Lee's earthenware theme craftsman gift box, and the famous designer Lan Yu Lan Yu Su embroidery jewelry box.
'The end of the craft is the people's mind, a person, a thing, a lifetime, in fact, is also completing their inner pilgrimage'. Huawei's P20 series of 'ten thousand hours' is also the R & D personnel of Huawei for their own inner pilgrimage.
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