At present, television products are facing the fragmentation of user time, the decentralization of audio-visual equipment, and the separation of technologies and scenarios. Recently, the domestic distribution is the most widespread, and the commercial circulation magazine “Business” with the largest circulation has published an article. Wang Cheng: An exclusive interview with the time plan provider's self-cultivation. The interview not only introduced the personal development experience of TCL Group senior vice president and multimedia CEO Wang Cheng, but also elaborated in detail how Wang Cheng applied the 'user time plan provider'. ' Innovative ideas to meet the challenges faced by the current television industry. At the same time, the "Business" magazine also highlights the X5 primary quantum dot TV announced this spring for the new generation of elites, which points the way for the future high-end television market development.
The article describes Wang Cheng's early entry into the color TV industry after graduating from university. He went all the way to the color TV manufacturing industry for more than 20 years. With the development of the times, the Internet has brought new opportunities to the TV industry and brought new ones. The challenges, mobile phones, tablets, WeChat, today's headlines and other major areas of product are diluted in the value of television, and TV manufacturers compete for user time. How to let the user's attention back to the TV, in the interview, Wang became our belt A refreshing solution came.
In order to welcome the golden era of the television industry, Wang Cheng said that TV manufacturers should use high-quality display and audio/video technology as their carrier to combine artificial and intelligent technologies with rich and diverse application scenarios to create time value for users. To grasp the trend of technology and consumption, redefining products from the three dimensions of display technology, artificial intelligence, and smart home, the combination of advanced technology and user needs is the best way to pay tribute to users.
TCL announced a number of strategic development initiatives at the press conference this spring. The first is a comprehensive upgrade of content, which is based on the strategic support of '1+N+1'. The first '1' is a large-scale content cooperation platform. - Tencent video; 'N' refers to a number of large content partners, such as 4K Garden, 1905 Film Network, etc.; the last '1' refers to the cooperation with the licensee Southern New Media. It is important as a user time solution. As part of this, TCL’s exclusive “Great Club” exclusive program launched on the service, the ability to implement an account login to all APPs, and the implantation of a powerful artificial intelligence system fully embody TCL’s ability to attract users from the content level. Deep thinking.
AI is unstoppable as the future development trend of the color TV industry. TCL has also taken concrete considerations and explorations in this regard. For TCL, artificial intelligence technology will become an important part of the user's time solution. Currently TCL builds AI 2.0 Plus meets users' needs through a variety of advanced interactive technologies to provide information and services. It is also based on technologies such as big data to truly meet you, understand you, please you, achieve content, and find services. Accuracy. Through comprehension, retrieval, and service enhancement, it can greatly help users to save time and cost when actively searching for content and services. It can also bring more emotional connections to users, allowing users to feel emotional and The value of service.
At the same time of Wang Cheng’s exclusive interview, the “Business” also specifically issued a special issue for TCL X5 Quantum Dot TV. TCL X5 Quantum Dot TV is a representative of this year's high-end TV market, and its target audience is positioned in the new elite. The class, they have achieved certain achievements in their careers, are humble, have connotations, do not like publicity, will not prove or inform their achievements to others, but their experience and precipitation will exude a temperament from the inside out. The noble temperament makes them stand out in the crowd and make a difference. This coincides with the audience of the "Business" magazine.
The so-called "nothing to fight for," is reflected in the X5 includes 'nothing to fight', 'nothing to fight', 'nothing to fight' and 'no contention'. The quality is At the heart of the display technology, the X5 uses industry-leading quantum dot display technology and is equipped with a full-scale HDR (Dolby) to present a wonderful, authentic and natural visual experience. In terms of sound quality, the X5 chose Harman Kardon audio and cooperated with Du Higher treble than Dolby Atoms®, fuller midrange and richer bass.
As a practitioner of streamlined aesthetics, the TCL X5 continues the brand's consistent philosophy of making televisions as pleasing to the eye as works of art. It fully embodies the beauty of arts and craftsmen blending technology and art. 4.9mm slim body and curved screen, from The inspirational design of the tiled flying corn in the traditional architectural aesthetics gives the X5 its elegant appearance. The floating motion picture base adds a touch of romantic beauty to the firmness of the fuselage, making it a dazzling artistic artifact in the new elite living room.
In terms of artificial intelligence, the X5 uses TCL's exclusive artificial intelligence T, which is based on user data and deep learning. Through the application of technologies such as speech recognition, natural language processing, robot vision, and user portraits, the human-machine interaction is further enhanced. Naturally, content acquisition is more convenient and the scene application is more abundant.
The TCL X5 Prime Quantum Dot TV, which is a collection of top-of-the-line configurations, is undoubtedly an outstanding representative of high-end TVs and caters to the taste and needs of the new elite. It is believed that its emergence will further consolidate TCL's position in the high-end market.
At the same time, Wang Cheng, who has worked hard in the TV industry for more than 20 years, has led TCL to find out the future dawn of the industry with innovative ideas. This also gives us reason to believe that after a deep search After the practice and landing, TCL's innovative measures for future TV products will certainly lay a solid foundation for the next generation of product upgrades and concept development, and move toward better and faster development.
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