Apple's large-scale recruitment editor | or will launch content publishing services

In terms of content, Apple's movement has always been a mystery. In March of this year, Apple acquired the digital magazine service Texture, which apparently demonstrated the determination of Apple to carry out content delivery on its own devices. 'Publisher Netflix', because this platform allows users to read multiple magazines published by several major publishers, users only need to pay a lower monthly fee every month.

However, there have also been recent news that, in addition to the existing Apple News and Textures content aggregation reading service, Apple also hopes to create its own content publishing service.

As early as 2015, Apple had been recruiting editors for their News app. But the job of these editors is more like content aggregation. They screen news content of other publications, repackage the content, and then push it to iOS. The News application on the device allows users to stay in the apple ecosystem.

But starting last summer, Apple first conducted a round of large-scale recruitment for developers, and then began recruiting experienced publishers. In other words, Apple may have to build a team to redevelop Apple News, and then start to create original. content.

When searching for job descriptions with the keyword 'Apple News', we found that Apple ushered in a recruitment peak in December 2017. Apple hopes to add multiple positions to the Apple News team, including product managers, analytical engineers, and production. People and Audience Development Manager.