With the concept of environmental protection and healthy homes, diatom mud has gradually become the mainstream wall material. Although the current diatom mud market is still not perfect, compared to the early days of development, the diatom mud industry has formed. A certain scale, and gathered its own distinctive industry characteristics.
After fierce competition in the market in 2017, the diatom mud industry has become increasingly competitive. What will happen to the market in 2018? A few days ago, the Secretary-General of China Nonmetal Mineral Industry Association Diatomite Professional Committee, China Building Decoration Association Silicon Du Yucheng, Deputy Director of Algal Mud Technology Expert Committee, and Executive Chairman of the Diatom & Soil Engineering Branch of the China Building Decoration Materials Association, Chairman of the Council of the China Chamber of Private Economic Cooperation, Tong Binyuan, Chairman of the Blue Sky Dolphin Green Building New Material Co., Ltd., visited Xinhua.com. , The words and the diatom mud industry in the new period of development and opportunities for change.
Diatomite has natural advantages
According to Du Yucheng, diatom mud is a new type of material that has been gradually accepted by the market and consumers, but understanding its function also starts from the diatomaceous earth. Diatomaceous earth is a single material called diatom. A fossilized diatom deposit deposit formed after a period of 1 to 20,000 years after the death of a cell plant.
This diatomite is formed by the remains deposition of a single-celled aquatic plant diatom. The unique feature of this diatom is that it can absorb free silicon in the water to form its skeleton, depositing at the end of its life, under certain geological conditions. The formation of diatomite deposits. It has some unique properties, such as: porosity, lower density, larger specific surface area, relative incompressibility and chemical stability, through the smashing of the original soil, sorting, After calcining, air-flow grading, removing impurities and other processing steps to change the distribution of its particle size and surface properties, it can be applied to paint additives and other industrial requirements.
'Adding diatomaceous earth to paints for extinction and adsorption of odors has been used abroad for many years. Domestic companies are gradually realizing the effectiveness of diatomaceous earth in the application of paints and diatom mud.' Du Yucheng said that renovations often say The formaldehyde, benzene, amines and other substances are harmful to the human body in the process of chronic volatilization, while porous, macroporous materials can effectively adsorb toxic substances. Diatomite as a natural material has structural advantages in this regard. .
'Diatomite itself is a very good thing that nature has given us, but there is a difference between it and diatom mud.' Tong Bin-yuan pointed out that diatomite alone cannot be used as a wall material in the wall. There must be a lot of filler. The diatom mud technology is mainly reflected in the original diatomite can not maintain the original adsorption performance, but also to achieve a variety of practical functions of the wall material.
Industry opportunities and challenges coexist
The current diatom mud industry has entered a period of steady development. Today's diatom mud industry has a huge number of companies and more and more brands. The homogenization of diatom mud products has led to fierce market competition. What about diatom mud professionals? How to deal with this situation?
Tong Bin Yuan believes that in the development process of recent years, most companies in the diatom mud industry are actively exploring and growing up in the development. A number of very good diatom mud products have been produced, making the majority of consumers aware of diatoms. The acceptance of mud is getting higher and higher.
In his view, with such a large market and strong demand, as long as the industry and enterprises provide enough good products, everyone is a beneficiary, and the outcome of the competition will also be a win-win situation.
Including the real estate industry and construction industry, the introduction and use of diatom mud has also been gradually increased since 2017. This is an industry opportunity and is also the result of years of hard work. However, Chinese corporate brands, including industry organizations, still have short-term eagerness and immediate performance. At the same time, it also indicates the lack of industry standards and sequential guidance.
For example, what kind of indicators are selected by spot inspection? At present, everyone has not yet reached a consensus. The adoption of norms can guide the healthy development of the industry, and it can also promote the improvement of product quality and bring good news to consumers, thus improving the competitiveness of China's manufacturing industry. The market has a foothold. This is the challenge we face. 'He said.
Improve the pattern and seek truth from facts
As consumer demand continues to increase, the demand for diatom mud products is not only of good quality, but quality is only the basis. Consumers need more added value.
In this regard, Tong Binyuan hopes that the industry in the future will be in line with international standards and open up their horizons. In particular, first-tier brand companies must upgrade their layout. At present, domestic standards are still not very standardized. First, they should be aimed at internationally accepted standards.
In addition, companies must have the ability to independently innovate. Only innovative parties can make themselves stand on an invincible position in the industry and market, and differentiate products to meet the core needs of the market. Only in this way can they form the company's core competition. force.
He suggested that diatom mud practitioners should improve their products and at the same time make good service. The consumers are the most just judges and they hope that the industry as a whole can go in the right direction. To make green and healthy products that meet the needs of the society, this is an idea for the healthy development of the industry in the future.
Diatom mud is mixed in the market. The original cause of Tong Bin is mainly the adverse effect caused by the exaggeration of the products in the product promotion. 'Diatomaceous earth is a good thing, it has certain purification function for liquid and air. , but it can't over-extend its effectiveness. This is extremely irresponsible.
He also reminded consumers that in the process of using and authenticating diatom mud products, do not pay too much attention to product efficacy, be sure to buy regular brand products, and many people suffer losses due to information asymmetry. In the process of using diatom mud, it is necessary to keep an eye on the process. The entire construction process should be carefully monitored.