It is only with great pleasure that the big-screen watching World Cup is coming! With the World Cup approaching, the high-end large-screen TV market has detonated ahead of schedule. The latest data released in the 17th week of Yikang reveals that 75-inch high-end TVs have achieved outstanding performance in this year's market, and the retail sales in offline markets have increased year-on-year. 142.2%, retail sales increased 162.2% year-on-year. More than 85吋 same demand, 'buy big not buy small' is becoming more and more consumers choice.
From the data point of view, the retail and retail volume of Hisense TV lines accounted for 17.7% and 16.4% of the market, respectively. Both of them again accounted for the first place in the Chinese market. In the highly popular 75-inch high-end large-screen market, Hisense contributed significantly, especially Above 75吋 market, Hisense has occupied the largest market share.
When the high-end large screen leads the consumer trend and masters the core technology, it becomes the key to occupying the market. Hisense continues to lead thanks to its timely grasp of consumer trends and early deployment of high-end big screen market. As the official designation of the 2018 FIFA World Cup TV brand, Hisense launched a series of products in succession in the World Cup. The World Cup custom TV U7 has high-quality, anti-blue light and artificial intelligence and other industry-leading technologies. It brings to the fans a different kind of coolness. Tournament experience.
'I am a football player and will have a higher requirement for watching games. The ball watching with Hisense U7 is so cool, the shot will not be blurred at any moment; the color is no different from the real football field; the sound is also very shocking, it feels like me Just like standing on the court. ' After personally experiencing Hisense U7, Chinese Superstar Wu Lei, Yu Lin, Yu Dabao team backed it up as the first choice.
Hisense's U9 series of ultra-high-definition TVs for the World Cup was built using Hisense's independently researched and developed 1000Zone ultra-definition TV technology and 4096-level fine dimming technology to present levels, details, and depth of field that ordinary TVs are difficult to express. Motion Flow smart motion frame measurement system, color reproduction is more realistic, more comfortable vision. In the market above 75吋, Hisense launched 4K laser TV alone equipped with MEMC independent chip, to make moving images more smooth. Hisense laser TV also has health protection Eye function, watch all night without fatigue, can be called an artifact for the fans to stay up late to watch the ball.
As the World Cup approaches, large-size televisions that have already shown a three-digit growth trend will win more consumers.
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