For a long time, the hot and cold water from traditional water heaters has always been a pain point for many young users, and this pain point will be resolved with the introduction of the infrared thermostat function of the commander's water heater. The Grammy Music held on April 30th. At the festival, General Electric, as the only white brand, joined hands with Jingdong Deng at the top music festival in the country to showcase the industry’s first L. ONE gas water heater with infrared technology, creating an ultimate comfortable bathing experience for users. , The commander of the water heater united JD.com to come to the Grammy Music Festival and used the celebrity effect to influence the young community to achieve a deep interaction with the target audience. This not only improved the popularity of the brand among the new generation of people, but also Water heater industry opened a new era of fashion constant temperature.
The first intelligent infrared constant temperature bid farewell to the hot and cold bath
Isn't the water in the shower hot and cold? I've trained myself on the hot and cold constitution. 'At the Grammy Festival, after the 90's white-collar Mr. Chen joked. Although it was a joke, but Mr. Chen The words actually reflect the common pain points of traditional gas water heaters. Affected by a variety of factors, such as changes in pressure and water flow, and unstable gas pressure, water heaters can easily become hot and cold. This is also a cause of discomfort in bathing.' The culprit'.
The infrared thermostatic function of the commander of the gas water heater application solves this pain point. According to the on-site staff introduction, the commander of the gas water heater is a breakthrough application of infrared technology, which can monitor the indoor temperature at any time, combined with the water heater inlet temperature, big data weather information, etc. Intelligent calculations, automatically set the optimum bath temperature, with the water and gas dual-control thermostat system, can bring the most comfortable bathing experience. 'In terms of safety, the command gas water heater equipped with intelligent security protection, environmental adaptive system and intelligent infinite change The L-ONE series of thermal technology, such as the L-ONE function, can ensure the user's gas safety and stable use, while also achieving the purpose of energy-saving water use. ' The commander said.
Re-entering the fashion T stage to display the charm of young home appliances
It is understood that this year's Grammy Music Festival invited Pharrell Williams, who won 11 Grammy Awards, Carly Rae Jepsen and OneRepublic who were nominated for the Grammy Awards, and many other foreign first-line singers, which has attracted many people from all over the world. The young fans. Commander of water heaters this time and Jingdong together to board the fashion T station, with many big-name stars on the same stage 'singing', to create a fashion + social pan-entertainment form of fun interactive activities, also show With its own young fashion attitude, it achieved a perfect fit of 'music + brand' in the cross-border domain of the brand.
As a whole, it is currently in a so-called mobile era. In the Internet age, it needs to be drained. The media and information are constantly flowing, and mobility has created cross-border. Insiders believe that with the increasingly fierce competition in the market, the brand will be singles. The era of exclusive efforts is over. The water heater of the commander uses the platform of user interaction with the brand to accurately capture user needs. It also translates user needs into resources to promote product upgrades and innovations, and creates a series of high-quality products. It has become a model for cross-border cooperation in the industry. .