After publishing a dazzling second-quarter results report, Apple CEO Cook disclosed some details about the wearable device division at a subsequent conference call. The first thing to know is that Apple’s wearable sector includes the Apple Watch. Beats headphones and wireless headphones AirPods.
Apple AirPods Wireless Headphones Cooke said that the wearable equipment sector's revenue has been equal to the level of a Fortune 300 company, but Cook did not disclose specific Apple Watch, Beats and AirPods sales, this part of the product was integrated into Apple's other products.
The financial report shows that in the second quarter of 2018, Apple’s other products’ revenue reached US$3.96 billion, a 38% year-on-year increase. Among them, wearable devices (Apple Watch, Beats and AirPods) increased by 50% year-on-year. 'Millions of users' use Apple Watch comes to participate in health events and networking and makes it the world's best-selling watch,' Cook said.
As for the size of the Fortune 300, according to 2017 Fortune 500 companies, Alcoa, ranked No. 300, has annual revenues of US$9.3 billion. That is, Apple’s wearable devices division. The annual revenue has exceeded 9.3 billion U.S. dollars.
Cook and Apple Watch It is worth mentioning that Apple's wearable device is a new department that Cook has taken full responsibility to develop after he took over Jobs. With the slowdown in the growth of Apple’s three traditional hardware, wearable devices are gradually growing into new ones for Apple. Growth engine.