If it was not for the Chinese Academy of Sciences and Haier Air-Conditioning on April 23th to publish the White Paper on Indoor Environmental Bacteria and Fungus Survival, many people may not know that if the air conditioner is not cleaned, it will be earlier than the toilet, and household appliances in ordinary households Among them, air conditioners are heavily polluted, and this status also highlights the value and significance of health functions in the later stages of air conditioning products.
Just as the first National Science and Technology Progress Award, Haier is also the earliest company involved in the research and development of the health function of air conditioning products. More than a decade ago, oxygen bar air conditioners, in addition to formaldehyde air conditioning, etc., have all existed as an industry phenomenon. In 2005, Haier The clean air-conditioner market, continuous iterations and upgrades promoted the collective progress of the industry in the field of self-cleaning and created a new category of home air conditioners. On April 23, Haier and Suning released a net platinum cabinet. With the full launch of the machine, this new product capable of self-cleaning and re-iterating the dual-control of temperature and humidity, while promoting the further upgrade of the health functions of the industry, also enhanced Haier's discourse position in the field of healthy products.
From the management of products to the maintenance of air
Nowadays, it is the warm and humid climate in East China, South China, and Central China. The haze in North China still afflicts people's lives. Many users may know that the indoor environment will nourish the rich bacteria or There was dust, but before April 23 there was no detailed report telling the user about the degree of bacterial growth in the home environment. On this day, the Chinese Academy of Sciences and Haier Air-conditioning jointly issued the White Paper on Indoor Environment Bacteria Fungus Survival. The introduction of the white paper gives users a clearer guide to healthy living.
The white paper pointed out that the direction of household air conditioners in the future is application intelligence and home air quality management. On the one hand, it can enhance smart learning, understand user wishes, scene perception, better human-computer interaction, better integrate into the family and participate in the creation of Smart home; Another important aspect is that air-conditioning should pay attention to health management, to the indoor unit and indoor air for health management and treatment, so that air-conditioning better serve the people.
The global air-conditioning industry may only be able to refine the health of its products to such an extent. In addition to Haier's own consistent user-oriented model, Haier has accumulated technological achievements, brand image, and products in healthy air-conditioning over the past two decades. Basic, consumer word of mouth makes it an unrivalled advantage in this area.
More than a decade ago, Haier took oxygen bar, in addition to formaldehyde air conditioning and other products to open up a new world of healthy functions. When the entire industry still stays in the product management stage, Haier has already had a simple air management concept in environmental maintenance. Until 2015, the self-cleaning air-conditioner turned out to create a new vision for the health function of air-conditioning products. After several iterations of the past three years, Haier’s self-cleaning has become an industry phenomenon. It is understood that By the end of 2017, Haier's sales of self-cleaning air conditioners in the global market have exceeded 10 million units. This year, Haier is expected to double this figure.
Therefore, the introduction of the White Paper on Indoor Bacteria and Fungus Survival, while embodying the role of Haier air-conditioning air management experts, has once again redefined healthy air-conditioning, and the significance of this role and definition will also be In Haier and Suning joint release of the net Platinum Cabinet was again demonstrated.
Creating high-end explosives with health Leading the evolution of the pattern of 10,000 yuan products
On April 2 of this year, Haier Air-Condi- tions, who had conducted an in-depth study of 'good air', also cooperated with the Earth and Environmental Science Laboratory at the University of Geneva, Switzerland, on the research of healthy air, and established the first overseas healthy air research center to intelligently self-clean Haier's net community. The air-conditioning technology is brought to the laboratory. Through the research of experts and professors, the principle of 'light swallowing' of Haier's net air conditioning is analyzed from a theoretical perspective, and an experimental report on air purification comparison will be issued to provide professional air health protection for global self-cleaning users. in accordance with.
At the same time, Suning, who has always had deep strategic cooperation with Haier, is also striving to study the needs of consumer users. The two giants in their respective fields of production, manufacturing and commercial circulation have effectively grasped the trend of user demand and were born on April 13th. Net Platinum Series Cabinet Machine.
It is understood that Haier’s net platinum is also an iterative new product for self-cleaning air-conditioning. It can balance indoor air temperature and humidity to reduce bacterial proliferation through intelligent control of temperature and humidity, intelligently monitor indoor temperature and humidity, maintain humidity at 40%-55%, and temperature control. At 24°C-27°C, it is the most comfortable environment for the human body to create the best bacteriostatic environment. At the same time, six patented self-cleaning technologies are used to keep the air-conditioner's self-cleanliness unique, and its 'air-making' concept is also Has won the Chinese Academy of Sciences, China Home Appliances Institute and Suning Tesco and other parties unanimously approved. In addition, the Haier temperature and humidity dual-control air conditioning world's first wet and wet frequency conversion technology, has 34 patents.
Original technology and powerful health features have greatly enhanced Haier's air-conditioning product competitiveness. This conference also announced that Haier Air-Conditioning will combine Suning with abundant resources to make the Net Platinum series of consoles an explosive product. The market share in the high-end healthy air-conditioning sector at the yuan level reached 50%.
In addition, the Net Platinum Series not only has excellent healthy air management capabilities, but also has the characteristics of high efficiency and energy saving. With the rapid increase in the proportion of this product in the later market sales, Haier Air Conditioning will also promote the energy efficiency of Haier Air-Conditioning System. The proportion of 60% of product sales will increase by 10% again. The arrival of these gorgeous data will also enable Haier to lead the change of product mix in the high-end air-conditioning sector.
The single-in-one model drives the innovation system
Haier has been able to continuously innovate in technology and product upgrades in the field of healthy air conditioners. It is no accident to maintain a sustained trend and to change the connotation and denotation of air-conditioning products by managing the air, which is also driven by its unique one-on-one model. The results are reflected.
In the “one-on-one” model, three years ago, Haier Air-conditioner found that the user's 'air conditioning dirty' was the first to take a bath of self-cleaning air-conditioners, and patented self-cleaning technology solved the problem of air-conditioning out of the dirty air from the source; in 2017, Haier Iteratively launched the first 'air-cleaning-one' self-cleaning air-conditioner, and 16 invention-patented capsule-based purification systems have purified every single squirt into the air-conditioner, and have moved the unique 'Tongguang' demo to more than 200 nationwide. Home Marketplace.
What is even more amazing is that currently, of the 24 national standards that have been cumulatively released in the air-conditioning industry, 21 were developed under the leadership of Haier, involving air-conditioning product performance, safety, reliability, and installation. It is also the only company in the air-conditioning industry that won two national science and technology progress awards.
Haier has achieved great results in the field of smart life since Haier explored the 'one person's oneness' model. Haier Air Conditioning took the lead in breaking the hardware thinking of the industry and using the 'air-breathing' user thinking to output a complete set of smart air solutions. The latest data from Euromonitor International Shows that in 2017, with a market share of 30.5%, Haier achieved the first sales volume of globally connected air conditioners (including smart air conditioners) for the second time. The British “Financial Times” evaluated Haier as the first brand of air conditioners in the Internet of Things era.
