Air-to-the-sky market entry | 'Coolness' | Development period | Net Meishi brand upgrade to promote industrial quality

Under the policy guideline of “Keeping the Blue Sky Safe”, China’s air quality problems are being significantly improved. The air purifier industry, which has driven growth year after year due to smog, has entered a “cooling” development period. Facing changes in the market, MFRESH takes consumers' growing health awareness as the starting point. Through the newly upgraded KJ800F-M800A air purifier, the industry development dividend is focused on indoor environmental pollution and a new development engine is built.

From Barbaric Growth to Rational Regression Indoor Air Pollution Becomes a New Power for the Net Industry

With the improvement of people’s living standards and consumption upgrades, the health hazards caused by indoor air pollution on family members are receiving increasing attention from more and more people. This has become a concern for environmental protection following the haze. According to the World Health Organization (WHO) According to the statistics, about 70% of human life will be spent indoors, and the average daily intake of air is 12 cubic meters. Urban residents even spend 70 to 90% of the time each day in various indoor environments. Obviously, indoor air pollution It is the greatest health threat faced by urban residents.

The change in overall market demand has made product iterations more rapid, and brands are facing more fierce competition. As the leader in the overall solution for the smart environment, a major core brand of Zero Micro Technology, MFRESH embraces industrial change, based on consumption. The strategic adjustment of market demand and demand not only established a brand new concept of 'rejuvenated smart home appliance leader', but also built a new KJ800F-M800A air purifier with a heavy weight.

In this regard, industry insiders pointed out that after the haze has subsided, the true value of air-clean products can only be properly examined. The industry is returning from the previous barbaric growth to the rational development stage. For companies, can satisfy the consumer's indoor formaldehyde The purification needs of pollution sources such as toluene, TVOC, etc. have become the focus of competition in the new era.

Pursuing purification from the entire scene to improve the net Meishi technology upgrade boosting the quality of the industry

It is understood that the demand for indoor air pollution control is more diversified than that of eliminating helium. For example, families that have just finished renovation naturally value the effect of formaldehyde; families with babies have more need for products with good sound properties; In seasons, products with bactericidal functions are more popular... This requires the product to have a full scene cleansing function and brings users a full range of indoor air purification solutions. The MFRESH KJ800F-M800A is such a product.

The M800 has a CADR of up to 800m3/h, a CADR of formaldehyde of 400m3/h, and a unique CSV center-around airflow technology, allowing air to form a tornado-like vortex at the time of output. In addition, the M800 is also equipped with a H12 carbon cloth long-lasting antibacterial filter. The filter has an area of ​​4.5 square meters and a service life of 4380 hours. It can trap and purify various types of pollution sources such as formaldehyde, toluene, and TVOC. Create a fresh and healthy living environment. The 360 ​​degree intake structure with tower-shaped structure can increase the touch surface. Even the dirtiest layer 30cm above the ground can be completely purified. It is very suitable for babies. family.

With a first-class performance experience, the M800 has broken through the calm consumer market and become a sought after object for the masses. This is due to a steady stream of technological innovations by MFRESH based on consumer demand. In fact, the air purifier industry has always been The technological innovation capabilities of the companies have been criticized. Most companies have devoted their energies to the conceptual hype and price war. This has not only led to more and more serious product homogenization, but also has given the industry a low technological content. Hats. With the success of KJ800F-M800A, MFRESH will also lead the industry into the normal track of core technology R&D.

Some experts said that in the future development of the air purifier market, whoever has mastered the most advanced purification technology, whoever occupies a dominant position will have the absolute right to speak. Conversely, companies without core technological innovation will eventually be eliminated by the market. In the new era of calm development in the clean and empty industry, MFRESH is adhering to the brand concept of 'Younger Smart Home Appliances Leaders'. Relying on constant changes in technological innovation and focus on air quality, it is not only for consumers. Create more products to meet the needs of indoor air purification, and also provide a strong driving force for the healthy development of the industry.

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