On April 25, Xiaomi CEO Lei Jun announced a resolution passed by the company's board of directors at the Xiaomi 6X conference: 'Comprehensive net profit margin of Xiaomi's hardware will never exceed 5%. If there is more than one part, the excess will be returned in full. To the user. '
Lei Jun at Xiaomi 6X Conference Later, Xiaomi announced the price of the 6X sub-line under the benchmark OPPO R15 and vivo X21. In almost the same configuration, Xiaomi 6X is priced at only half of the first two, starting at only 1,599 yuan.
For Xiaomi's 'moving people's price and kindness' approach, Zhao Ming, the president of Friends of Glory Mobile, released his personal opinion today.
Glory President Zhao Ming Today, Zhao Ming said in an interview with the media: 'I don't know how to evaluate this, if for our part, the comprehensive net profit rate of hardware can reach 5%. It's very happy. 'According to Zhao Ming, The hardware company's comprehensive hardware net profit rate can reach 5% of the company can be said to be rare.
For Zhao Ming’s response to the euphemistic evaluation of 'reality', what do you think?
