In 2017, shipments of AMOLED TV panels increased from approximately 800,000 square meters in 2016 to 1.6 million square meters, resulting in an increase in total AMOLED panel shipments from 3.8 million square meters in 2016 to 5 million square meters in 2017 , An increase of over 30%. In the overall AMOLED panel shipments, the share of TV panels also increased from 21% in 2016 to 32%.
Jerry Kang, senior principal analyst of IHS Markit Display Research, stated: 'Since 2016, demand for AMOLED TV panels has grown at a faster rate due to the growing demand for wide-gamut TVs. Most TV brands have been using AMOLED TVs as super high-end products. To promote, it has different optical properties than LCD TVs.
In 2017, there were 10 TV brands worldwide shipping OLED TVs. In addition, there are 15 other companies planning to launch OLED TVs in 2018. TV brands are trying to expand OLED TV's share in its product portfolio to boost its TV revenue .
Kang said: 'Based on the number of shipments, the TV market has experienced a three-year decline since 2015. Today, major TV brands have focused on revenue, not just unit shipment growth. , And AMOLED TVs provide added value for high resolution and wider color gamut display.
IHS Markit expects shipments of AMOLED TV panels to reach 12.5 million by 2024. 'Many panel makers are trying to develop grammar technology to manufacture OLED TV panels - not only white OLEDs but also inkjets Or quantum dot material. ' Kang added.