Baoji Machine Tool Group Co., Ltd. was founded in 1965. As one of the leading enterprises in China's machine tool industry, the development trend in recent years has become increasingly dazzling. While gradually occupying a larger share of China's machine tool market, Baoji Machine Tool has increased overseas marketing year by year. The construction of the channel has made great sales achievements.
Speaking of the overseas marketing history of Baoji Machine Tool, we must also talk about the history of the last century. As early as in the early 90s of last century, Baoji Machine Tool Co., Ltd. achieved the right to export and self-support, and foreign trade exports from scratch, scale from small to large. Established a global sales network and after-sales service system based on the three major sectors of China, Europe, Southeast Asia, and North America. The products are exported to more than 50 countries and regions, and the highest annual export earnings exceeded US$22 million.
With the implementation of China's 'One Belt and One Road' initiative, Baoji Machine Tools seizes opportunities, relying on its strong research and development capabilities accumulated over the years and high-quality workforce led by Baoji Craftsman, with overseas marketing service centers, key distributors and advantages. Relying on the market, it increased investment in overseas market development, actively organized participation in professional exhibitions, and promoted high-precision, high-speed, high-efficiency, intelligent, and digital machine tool products to the world.
During CCMT2018, Baoji Machine Tool displayed a new generation of intelligent machine tools jointly developed with Huazhong CNC. The machine integrates big data and artificial intelligence technologies, and integrates 18 intelligent APPs to achieve quality improvement, process optimization, and health. Guarantee, management efficiency, etc. It is hoped that the Chinese machine tool industry will be able to use a new generation of intelligent machine tools to achieve the transition from 'walking' to 'leading'.
In CCMT2018 where many stars have gathered, exhibitors and buyers from home and abroad have witnessed the rapid development of Baoji Machine Tool's technological capabilities through a new generation of intelligent machine tools. This has also helped Baoji Machine Tools to further explore overseas markets. It is necessary to open up the market. The first is to let more overseas customers know about Baoji Machine Tools. It is understood that this year in addition to the international machine tool exhibitions in countries such as Mexico, Argentina, the United States, and Indonesia, Baoji Machine Tool Group also vigorously strengthened the construction of overseas marketing agencies, following Vietnam’s Ho Chi Minh After the smooth operation of the marketing service center last year, the Johannesburg Marketing Service Center in South Africa was formally launched on April 13. The US marketing service center is also being planned and prepared. It is expected that it will cover the entire Americas after it is completed.
Baoji Machine Tool South Africa Overseas Marketing Service Center Unveiled
The establishment of the South African Overseas Marketing Service Center is the second specialty store established overseas by Baoji Machine Tool. This is a strategic move for Baoji Machine Tool to implement the new development concept and implement the “Four-Eleventh Five-Year Plan” action plan. It is also the cooperation between Baoji Machine Tool and South African HMT Company. , Opening up major achievements in the South African market. The Marketing Service Center will give full play to the radiating driving effect and work together to provide stable supply channels and rapid service support for local users in South Africa. It will become a demonstration base for radiating and driving the development of local equipment manufacturing industry in South Africa. .
Going abroad has become the development goal of many machine tool companies in China. Baoji Machine Tool's 'overseas trip' is a victory for the flag and a good example for many peer companies. During the “Thirteenth Five-year Plan” period, Baoji Machine Tool will integrate 'China'. Manufacturing 2025 'In the direction of smart manufacturing, create four major industrial clusters: 'High-end CNC machine tools and CNC tools', 'Key parts manufacturing of electric vehicles', 'Machine remanufacturing and service' and 'High-end medical pharmaceutical equipment and spare parts production'; Investment in factories in Russia, establishment of national 'product export base', realization of 'basic management standards', 'product structure upgrade', 'reasonable industrial structure', 'employee welfare support' and 'brand awareness increase' five development goals, reaching the year With a revenue of 5 billion yuan and an export value of 50 million U.S. dollars, it has become an internationally-oriented enterprise group providing intelligent equipment.