With the rapid development of smart technologies, the penetration rate of smart homes in China is rapidly increasing. At present, from the perspective of market share, home appliance products account for the highest proportion in smart homes, and smart air conditioners, smart refrigerators and smart washing machines account for the market share. The total exceeds 70%. With the further development of smart homes and the huge market demand, all kinds of home appliances and household products are upgraded to intelligent, among which, smart water purifiers have become an important direction for research and development in the water purifier industry.
The current water purifier market is ushering in the golden period of development. Driven by the development of the smart home industry, the water purification industry is also at a time of industrial upgrading. Intelligentization has become the breakthrough point for many water purification companies.
When a consumer purchases a water purifier, in addition to considering the purification capabilities of the water purifier, the humanized design of the product and the use experience of the product also become the key factors, and can grasp the consumer demand to capture the market.
Visible, the current intelligent home water purifier is no longer on paper, and intelligent water purifier products, especially by the current generation after 80, 90 as the main consumer new generation and middle-class consumer groups welcome. Water purifier The intelligent upgrade became one of the breakthrough points in the water purifier industry.
At present, the household appliance market as a whole is sluggish, but the water purification equipment still maintains a high-speed growth trend. From the forecast data released by Orvie Cloud Network, the water purifier market is expected to maintain a 47% CAGR from 2016 to 2020. The rate of water purifiers will exceed 139 billion yuan by 2020. In the huge market development space, TCL water purifiers will identify the future direction of the upgrade and development of the clean water market. With innovation and smart technology as the breakthrough point, they will continue to lead the industry. .