| (April 18, 2018), Beijing 2018 The Epson Innovation Conference was held in Beijing. With the advent of the consumer upgrade era, Epson further implemented the 'Technology + Localization' strategy in order to better understand and meet the business development needs of its customers. 'Provincial, small, sophisticated technology' integrates product innovation, helps customers achieve rapid business growth in the new era, and achieves commercial success by taking into account the advantages of green environmental protection, efficient production, and customization. At the same time, on the occasion of the twentieth anniversary of the establishment of Epson China, Epson reviewed the contributions made in the 20 years of China's rapid economic development in China and the efforts made by Epson to achieve sustainable social development. Through these actions, we have improved customers. Business processes, reduce environmental load and increase end-user satisfaction.  Seiko Epson Group President Mr. Kazui Sakai speaks at the scene Seiko Epson Group President Masaharu Mokkai said: 'With China's booming development over the years, China's development potential has attracted worldwide attention. We will continue to dig deep into the Chinese market, treating Chinese companies as a strong partner for Epson. By combining us with our partners Their respective advantages make the world a better place.' Firmly innovate strategy and welcome consumption upgrades Today, nearly 40% of China’s urban population can be positioned as a middle class. Their spending habits have been completely different from five years ago. Consumer spending habits are changing rapidly with the development of the Internet. They are concerned about green, efficient production, and personalization. Customization and many other aspects. In the face of consumption upgrades, both traditional and innovative companies are striving to convert consumer interest into sustainable business. On-demand customized services have become a significant surge. Faced with the market's high demand for personalized services and environmental protection, Epson has the ability to combine personalized experiences, efficient production and environmental protection, provide customers with new business value and business opportunities, and help achieve sustainable social development. In assisting enterprises to provide personalized customized services for consumers, Epson has always adhered to the strategy of 'technology + localization' and treated China as a strong partner of Epson, combining the advantages of both parties to effectively create more suitable products for the Chinese market. Solution: In 2017, Epson released the first B2B brand communication campaign in Asia under the theme of 'It's in the details'. It created and displayed an 'innovation space' that integrates business office and industrial manufacturing. The sub-brand communication activities represented Epson's efficient changes in responding to market changes and customer needs. At the 2018 Epson Innovation Conference, the demand for high-end, customized products and services in the Chinese market was further promoted. Epson was introduced in the digital printing field and the visual field. The new solution. In assisting enterprises in energy conservation and optimization of processes, Epson is firmly exporting its scientific and technological strength and business value in green environmental protection. It integrates the concept of green environmental protection into product design, R&D, manufacturing, transportation, and delivery, etc. Always in all products In the pursuit of 'saving' energy, we strive to make products with the same performance more 'small', and achieve higher accuracy, and strive to reduce the harm to the surrounding environment during the entire production cycle of the product. At the same time, as a company, Epson has always been committed to making contributions to the sustainable development of society. At this conference, Epson released the relevant contents of the UN Sustainable Development Goals for the first time, connecting the business with the UN Sustainable Development Goals. With a view to accomplishing the two-way development of social economic growth and environmental protection through its own efforts. 2016-2018 As the first phase of the foundation for the 'Epson 25 long-term corporate vision', Epson will focus on B2B product development and strengthen company-wide human resources, technology, manufacturing, sales and customer support, and environmental protection capabilities. , Prepare all aspects of infrastructure. As of FY17, Epson's B2B business segment's performance income has accounted for 76% of the company's overall performance revenue, which laid a solid foundation for the next development of the 'Epson 25 long-term corporate vision'. At the meeting, Mr. Shen Shihong, General Manager of Epson (China) Co., Ltd., said: 'Epson has always been committed to helping customers reduce unnecessary money, waste of time and energy, and helping businesses by providing innovative products and solutions to their customers. Customers innovate productivity, amplify competitiveness, stimulate performance and enhance environmental protection. ' Twenty years ago, become an indispensable company 2018 is the 40th anniversary of China's reform and opening up, and is also the 20th anniversary of the establishment of Epson (China) Co., Ltd. Along the way, Epson has witnessed the fruits of China's reform and opening up, and at the same time has also contributed to the rapid development of China's economy. Epson's development history has underlined the Epson's constant pursuit of innovation. These innovations focus on every detail, make each generation of products and solutions to meet people's real needs, condense Epson's ingenuity, and effectively benefit customers. Today, Epson has become a good partner in every person's work and life. The Epson micro print head, which exists in the taxi ticket machine when traveling, the POS system in the restaurant to ensure the timely and accurate supply of the dishes during the meal, and the commercial ink jet printer that helps to achieve efficient office work during the lunch hour; The boring course becomes a lively and exciting high-brightness ultra-short-focus education projector; or, when traveling, a photo printer that records beautiful moments, all this is an Epson innovation product that comes along with changes in social needs. Always listen to the needs of consumers and continue to innovate the wisdom of the crystallization. For enterprise customers, Epson perfect pre-sales, sales, after-sales service system, so that personalized experience is dissolved in every detail. Pre-sales, Epson Solutions Center and mobile showrooms provide professional solutions for different industries and scenarios. During the sale, we specially set up a professional service team for corporate customers to provide customized services. After the sale, Epson has more than 700 service centers across the country and provides 7×14 hours of telephone consultation services. According to statistics, the overall performance of Epson China in fiscal year 17 has maintained a rapid growth of 16% compared with the previous fiscal year. Among them, the market share of strategic products such as projectors, SCARA robots and scanners continues to maintain its market share. This achievement also proves that Epson is an 'indispensable company' in the hearts of businesses and consumers. As a large enterprise that can improve people's lifestyle, Epson always maintains enthusiasm and courage to meet the challenges of innovation, helping companies to break the bottleneck of development, bring new business value and opportunities for users. The future will be 'technology + demand' driven In the new era, Epson will endeavor to provide Chinese consumers with innovative products and solutions that meet their needs, help companies achieve eco-environmental protection, efficient production, and high-quality innovation experience. We believe that this change will not only be an industry, but will It is the whole world. |
 |
|