Global Sources Huang Tanwei: Chinese OEM manufacturers are accelerating the transition to ODM, OBM

Micronet reported on April 19 Recently, the 2018 Global Sources Mobile Electronics Show was unveiled in Hong Kong. Huang Tanwei, president of Global Sources Electronics Group, said in an interview with a micro-network reporter at the exhibition site that more Chinese OEM companies have begun to pay attention to improving the quality of production. From OEM to ODM, OBM Transformation.

As the world's largest mobile electronics trade show, the show showcased 2,800 booths to buyers from around the world to verify the latest mobile electronics devices and accessories from suppliers, speakers and headsets, AR/VR devices and wearables.

One of the highlights of the exhibition was the first establishment of a brand area, which brought together 100 top-notch and rising brands in China’s mobile electronics industry. According to Huang Tanwei’s introduction, the original intention of setting up a brand area was to be able to display more of the company’s brands. Opportunities also reflect that after years of development, Chinese OEMs have begun to pay attention to brand building, and to ODMs and OEMs.

According to Huang Tanwei, in recent years, the quality of content and vendors participating in the mobile electronics show have been further improved. Through this platform and buyers, the OEMs have also begun to pay attention to the demand escalation. The quality of its own production has been improved, and it has been brought into line with international standards. From the perspective of return on investment, more companies have begun to transition to ODM and OBM.

Different from traditional CES, IFA, MWC and other consumer electronics, mobile electronics international exhibition, more advanced technology display, or brand marketing, Wong Tam-wei believes that the positioning of Hong Kong's Global Sources Mobile Electronics Show is more pragmatic .

'We can directly finalize orders here. We provide customers with a dedicated space for business negotiation. Compared to the first exhibition in 2014, the number of booths this year has grown by more than 80%. This also shows that more manufacturers have recognized this platform.' Wei said.

For the current severe Sino-US trade situation, Huang Tanwei said that the organizer of the exhibition also informed exhibitors about the situation in advance and reminded customers to do some of the scattered investment in other countries as far as possible in order to spread the US market. Influence the risk.

The reporter also interviewed some purchasers from the United States. They also expressed concerns about the current situation. However, Chinese companies’ products have great advantages both in terms of innovation and cost-effectiveness, even though the current mobile electronics industry is not yet available. They are obviously affected, but if they are further expanded, they worry that there will be no more choices on related products.

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