The three major operators have reduced the price of unlimited packages to less than 100 yuan but still retain the speed limit setting after excessive traffic.
Unlimited packages can achieve 'unlimited'
Some analysts pointed out that since the listing of unrestricted packages, some adjustments have been made. For example, the initial suspension of the network after excessive traffic is no longer described in many products. At the same time, speed limits have become operators to balance different packages. The difference between the means, has become a common practice in the current market, its purpose is to avoid a single user's excessive occupancy of the base station resources.
The flow rate is not limited to the price of the package is falling. From the initial 398 yuan in 2017 the first unlimited package products available, to 199 yuan / 188 yuan become a common market price, the three operators have recently launched around 98 yuan in price Similar products, the 'unlimited' price of the main driving down to less than one hundred yuan.
status quo
Unlimited package price has been pulled to within 100 yuan
At the beginning of 2017, China Unicom took the lead in the domestic release of the 398 yuan and 198 yuan two-speed super package 'ice cream package'. Subsequently, in May 2017, China Mobile announced the launch of the 'Using I use' package, with 188 yuan for new users and RMB 288 two-family rates, including 12GB and 20GB unlimited traffic, respectively, old customers can provide 238 yuan / month 15GB unlimited traffic package. China Telecom is also keeping up with the pace, launched Tianyi unlimited packages, package rates for At RMB 199/month, when the domestic traffic reached 40GB, the Internet speed would drop to 3GB network speed. After the cumulative monthly traffic usage reached 100GB, the Internet speed dropped to 128Kbps, and it recovered the following month.
Recently, the Beijing Youth Daily reporter noticed that the three major operators have launched unlimited quantities of products with around $100 in price. Among them, Beijing Mobile's unlimited package is RMB 98/month. In a Beijing Mobile office, the poster shows the section. The new product's new network promotion price is RMB 98/month, including local traffic volume, national traffic volume of 3GB and national voice for 500 minutes. At the same time, mobile broadband +4K TV boxes can also be presented according to coverage and specific package positions.
'99 yuan (in the preferential period) unlimited traffic in Beijing, the whole family share'. In a joint business site of Beijing Unicom, a new poster posted by the staff shows that the recently listed 'ice cream package' local version costs 129 yuan , Pre-reservation 100 yuan, Promotional donation 30 yuan/month, 99 yuan per month, Package contents in addition to local traffic free, also includes calls to dial 500 minutes, Domestic traffic 4GB and vice card 10 yuan/month/sheet (up to Two), can share the call and traffic in the package.
At the same time, China Unicom recently launched the 'Ice God card' series of Internet packages, the biggest feature is the unlimited traffic throughout the country, 199 yuan version also includes unlimited call volume. 99 yuan of small ice God card for 99 yuan monthly fee, domestic traffic Not limited to and including 300 minutes of domestic voice; Big Ice God card monthly fee of 199 yuan, the national traffic voice unlimited.
Beijing Telecom's information shows that the company's latest promotional prices, the national flow of unlimited products about the monthly cost of less than 100 yuan per month. According to reports, the company in April, May limited time offer, Tianyi 'unlimited' 129 yuan The national premium version is 99 yuan/month. In the first year of limited-time promotion, it will send 30 yuan per month. The package content shows that during the discount period, this unlimited-valued monthly package fee will be 129 yuan, and the first to the 12th month will be 60 yuan. / Month, RMB 30 per month during the 13th to 24th month. The package includes national traffic 'unlimited' and national calls for 500 minutes. The national calls are free. At the same time, you can also handle up to two debit cards and share packages.
attention
Unlimited course is still limited
In a recent interview with the Beijing Youth Daily reporter, it was discovered that although these newly launched unlimited packages offer preferential prices, they are also limited to Internet access speeds when the usage exceeds a certain limit.
When asked whether the 98 yuan flow unlimited package is still speed limit, a staff member of the mobile business office clearly stated: 'The local traffic is not limited, after more than 40 G speed limit, into a 3G speed.' The staff then introduced to the Beijing Youth Daily reporter a 'National I'm using' mobile traffic package product. According to the introduction, after the opening of this package, domestic (excluding Hong Kong, Macao and Taiwan) traffic is free to use, before December 31, 2018, Fees to enjoy discounts. 100 yuan package according to different discounts currently at least 10 yuan / month. I use the flow package is not limited to 500 yuan outside, 15GB cap limit. However, the package tips also pointed out that the domestic traffic in the package after the excess When accessing the Internet, it will be limited to a maximum speed of 1Mbps. When it exceeds 100GB, the user can continue to use the Internet without charge, but the Internet will be limited to a maximum speed of 128Kbps.
For Unicom, the local version of its '$50 ice cream package' price statement indicates that after the cumulative usage exceeds 40GB, the local traffic rate is limited to 3Mbps (the domestic roaming traffic is not affected by the speed limit). After the cumulative use of traffic in the month exceeds 100GB, the auto Close the Internet service (caps can be opened after user application), speed limit and capping automatically return to normal at the beginning of the following month.
China Unicom's latest ice-size card also has a speed limit after large flow. It is understood that after the total amount of domestic data reaches 20GB, Xiaobingshen Card's Internet speed will drop to a maximum of 1Mbps. After the Big Ice God card reaches 40GB, it will go online. The rate will be reduced to a maximum of 7.2Mbps. After the total traffic exceeds 100GB, the internet speed will drop to no higher than 256Kbps.
In addition, the China Telecom Tianyi 129 yuan national premium version of the tariff description also pointed out that the domestic traffic in the month of mobile Internet traffic reached 20GB, the Internet rate dropped to 1Mbps, the next month recovery.
Once the speed limit is exceeded, what will be the impact on the user? As the industry figures pointed out, the download speed of normal 4G can theoretically reach 100M, which is equivalent to a download speed of 12.5M/s, which means downloading a 1G. In the ideal case of high-definition movies, it only takes 84 seconds. On the other hand, if the download speed is 128K/s after speed limit, downloading a 1G movie may take more than 2 hours. 'If you're used to using 4G's normal Rate, (once speed limit) will feel very different. 'The above person said.
analysis
Unlimited packages should not be limited in the end
Why do operators need to set speed limits for unlimited packages? Some people in the telecommunications industry pointed out that this is actually a measure of self-protection by operators and is also a measure to protect other users. According to reports, when the US 4G just came out, local operators In order to compete for customers, commercial giants have launched unlimited and unlimited packages. As a result, the Internet has collapsed. It is difficult for non-package users to open webpages during peak hours. Finally, it was found that a small number of users have been using mobile phones as hot spots to download online.
The well-known digital blogger 'communications old Liu' also believes that speed limit is not a domestic patent, which is a common practice in the world, and global operators are doing so. The main reason is that wireless network resources are limited, not to be limited Will lead to great inequities among users.
In this regard, professionals told the Beijing Youth Daily reporter that due to the limited bandwidth resources that can be carried by base stations, the bandwidth of a single base station varies from tens of M to several hundred M. Therefore, in a certain area, it can support normal Internet access. The number of users is also limited. If more and more people are performing large-volume operations for a long time, such as watching high-definition video online, continuing to download, and becoming a WiFi hotspot for other people or computers to use on the Internet, the bandwidth load of the base station will be greatly increased. When accumulated in excess of affordability, it will cause other people to access the Internet. 'Assume that there are more than a dozen, more than 20 users continue to download for a long time, each user wants to share 5M bandwidth, other users want to go online It is difficult to meet, and it is possible that even a web page or QQ will not work.
In fact, the rate of Internet access after speed limit is 128K/s, while under normal circumstances 200 users download at the same speed is also around 100K/s. Operators do not have to 'deduct' the user's Internet speed, but let the excess users. Back to all users fair. 'The above person said.
Focused
'Unlimited' package will be the future trend
Independent telecommunications analyst Fu Liang pointed out that since the listing of unconstrained packages, some adjustments have been made. For example, the initial suspension of the network after excessive traffic has not been described in many products. For the public's expectation of 'unlimited' The package, Fu Liang believes that speed limit has become a means for operators to balance the differences between different packages. It has also become a common practice in the current market. Its purpose is to avoid the excessive occupation of base station resources by individual users.
Is there any possibility of realizing traffic packages in the future without limitation and speed? If possible, when will it be realized? Fu Liang believes that it is not only unlimited but also not limited to speed. At present, network bandwidth conditions are not yet realistic. 5G networks When the base station load is greatly increased, it is possible to implement it as a whole.
Fu Liang said that as a whole, unlimited quantity and speed are certainly one of the future trends. However, he also believes that there is no restriction at all, which does not necessarily mean that the 'unification' of packages is more likely. The market will still be different. Price package requirements, packages with different prices corresponding to different thresholds and conditions will still have demand and existence.
With the further improvement of network conditions in the future, after the increase in traffic supply capacity, people's attention to traffic may be reduced.' Fu Liang believes that the scale of the traffic provided by operators will no longer be the most The main concern is that the package design and billing model may also be evolved and divided into different content, different functions and services.
Text/Reporter Ren Xiaoyuan