On April 12th, Alibaba Cloud released a blockchain solution to support the luxury platform of the Tmall Luxury Pavilion, which launched the world’s first genuine traceability function based on blockchain technology.
According to the official introduction, through blockchain technology, Tmall will integrate the raw material production process, circulation process, and marketing process information of the luxury platform into the blockchain, so that each piece of brand information has its own unique blockchain ID. 'ID', with the digital signature and time stamp of each subject for consumers to query and verify.
It is reported that in the future, consumers can click on 'One-click traceability' to learn about the origin of the product, the time of entry, and other information.
Alibaba Cloud related person in charge said that Alibaba Cloud can meet the large-scale commercial blockchain application in 43 public cloud availability areas in 18 regions.
In addition, chip-level hardware encryption, unique and accurate identity authentication can protect user privacy and security, users will benefit from rapid deployment, cost-flexible, reliable and secure.