On April 9th, the 2018 Boao Sina Finance Night and Zhenghe Nightingale organized by Sina Finance and Zhenghe Island were held in Hainan. Chairman Dong Mingzhu of Gree Electric attended and gave a speech.
Dong Mingzhu disclosed that Gree Electric Appliances has been established for 28 years now, and dividends for shareholders are close to 80 billion. 'Gree is a socially responsible company'. She emphasized that 'Gree has never been a technology of its own and it has become the air conditioning field today. The first in the world is that this is the value of the company, not how much the market value is. 'I believe that with such a position, the future world belongs to you'.
The following is a speech record:
Dong Mingzhu: First of all, I would like to thank Sina Finance and Zhenghe for building this platform. I can meet my old friends here every year, and I can also meet new people. Sina Finance and Zhenghe Island are very valuable to the generations of entrepreneurs. People who have innovative ideas from generation to generation find their own way under such opportunities.
Today's talk about 'new era, new opportunities', what are the opportunities? I think that opportunities exist all the time, but it depends on our choices. Not today has entered a new era, we have opportunities. I think the opportunities are Around.
Just now I listened to Dean Liu's speech. I feel very sorry that he just talked about many companies, but he didn’t see Gree. It also made me feel that 30 years ago, Changhong was among the top ten companies, but for 30 years After today, it is gone. This is not Changhong's sorrow. It is a question that every entrepreneur with a sense of mission needs to think about. A strong company has a sense of mission, and of course there may be many objective reasons for a business failure. , But it is more important to look for problems subjectively.
Just now we have seen the world's top ten market capitalization companies. Needless to say, there is no Gree. But I am very confident because the most important thing for a company is its sense of mission and responsibilities to society. In the past, Gree Electric was not a technology of its own. The company, put it bluntly, most of China's manufacturing comes from assembly and processing, and more from OEM.
I went to Anji two days ago to look at a lot of chair manufacturers. Today, I’ll give you some publicity. After you buy a chair, don’t buy an international brand, because the chair is actually all from Anji. There are more than 300 chairs in Anji. Their chair is fantastic. If you don't see it with your own eyes, I don’t believe it.
We bought the most expensive world famous brands, but in another look, they are all produced by Anji. They sell a foreign brand with a chair for a few hundred bucks, while foreigners sell thousands of bucks, tens of thousands of dollars, and we It's a sad thing to buy back tens of thousands of dollars of chairs. Therefore, in the new era, we must build our own brand.
Gree Electric Appliances has been established for 28 years now. Why did I say that Gree Electric was very proud of it? Although we were not in the ranking of President Liu Qiao, we raised 4.9 billion yuan, and by today we have been Shareholders' dividends are close to 80 billion. Therefore, I say that Gree is a socially responsible company.
We must be convinced in any difficult circumstances. We must do something meaningful to change this world. Therefore, we have become the world leader in air-conditioning field from today without our own technology. This is The value of the company, not how much the market value. I believe that with this position, the future world belongs to you.
So, for the understanding of the new era, I think the opportunity is in everyone’s hands. In addition to giving infrared to investors, from 1991 to the present, 28 years ago, our net profit rate has reached 15% last year. The national tax revenue created is close to 50 billion yuan, and it has realized 150 billion yuan in revenue. I use these three numbers to tell you not to look at the big companies above, but not necessarily how long it lasts, despite its high market value.
In today’s new era, the more important issue we must solve is not to be impatient, not to be blinded by the outside world, and to consolidate our beliefs. Everyone knows that Gree’s air conditioners are doing the best. In fact, we don’t know. Yes, Gree still does a good job in the field of smart equipment. We already have our own CNC machine tools.
Last year I didn’t dare to say this. I’m here to tell you this year that all of this technology comes from our own team. We’ve made it from a blank sheet, completely subverting the thinking of the traditional Chinese manufacturing industry— —Developed by taking advantage of other people's technology. Joint venture introduction is a common term for us, but we insist on taking the path of independent innovation. Only by mastering the core technologies can we become a true creator. Only by mastering the core technologies can you dare to Say that you are serving humanity, otherwise we are only a tool for making money.
We are not asking everyone to be like us. However, if Chinese companies want to go global, they hope that more companies can adhere to this belief, take the road of independent innovation and have a future, take the road of independent innovation, and it is possible to grasp tomorrow.
Of course, why is it proposed today to shift from focusing on quantitative development to quality-oriented development, because we are big and not strong, because our products do not have an international status. When world brands were judged, none of them were Chinese brands because they did not master the technology. So you can't do it.
A few days ago, everyone was discussing a problem. There are many international standards, but China does not have its own standards. How can this go to the world? In fact, whether a country is strong or not depends on whether you can master the development of standards. Have the power to set standards? This requires your technology to be ahead of others.
Looking back over the past decade or so, our corporate standards are lower than the national standards, but then we suddenly reversed and said that corporate standards are higher than national standards and higher than international standards. What is the reason? In retrospect, I believe that when companies insist that their own standards are higher than international standards, it means that when we start to grow, it means that China can later set international standards.
So, we all have dreams, especially the entrepreneurs present here today. In fact, they are all very hard. I have experienced it. I believe everyone feels the same. I usually tell people that I am strong and I have never I won't cry, but I believe I must have cried that time because I can only feel it when I cry (but it's not easy). However, today we can't solve the problem with tears. The only way is to fight.
This also has something to do with my character. I'm a very good person, but this kind of 'fighting' is not like madness, madness, quarreling with this, fighting with that, no, we're fighting for truth. It is for our dreams and our pursuit to go to 'bucket'.
In the past period of time, evaluating a person's success mainly depends on how much assets he owns. Measuring the success of an individual with assets is not complete. The real success is the ability to bring change to others. If a company fails, prove This company is not solid, it does not really touch and change others, or it brings happiness to others.
The understanding of the new era should not be a simple opportunity, opportunity. For example, everyone says that the Internet era is coming and all IT industry is going to be implemented right away. But you have found that without the support of the physical industry, how useful is IT? Therefore, we cannot use one. Denying another one, negating this with another, working together is also the key word for the new era of the future. This is the trend of future development. Together with the trade war we talked about today, the trade war itself is unfair, so China also To be strong, we will succeed only if we are strong enough for the United States to dare to fight trade with us.
Finally, I wish everybody here today to find my dream in the new era. I believe that as long as we persist in our belief, our dream will succeed.
In the old advertisements, you must not only use Gree air-conditioners today, but you must use Gree mobile phones in the future. Thank you!