LeTV.com announced on the evening of the 30th that the company’s major subsidiary, New Lezhi Zhijia Electronic Technology Co., Ltd. (hereinafter referred to as “Xin Le Zhi Zhi Zhi Jia”) and Tencent signed the “Internet TV Cooperation Project Cooperation Agreement” (hereinafter referred to as the “Cooperation Agreement”). In the field of Internet smart TV cooperation.
The new LeTV Wisdom and Tencent video agreement, to carry out living room content cooperation, Tencent video and television copyright content will be presented on LeTV, the two sides will be based on the proportion of the TV on the LeTV as a result of Tencent video content generated by members, advertising and other commercial income Divided into. The "Cooperation Agreement" has a performance period of 3 years. After the expiry of the agreement, both parties enjoy the priority of cooperation.
According to the announcement, LeTV.com currently holds a 40.3118% equity interest in New Lezhi Wisdom, which is a new Lele Wisdom House shareholder and consolidates its statements. This cooperation is in line with the company's 'platform + terminal + content + application' ecological philosophy, to comply with the company's focus. The self-made and content open content strategy will further enrich the content product portfolio provided by Super TV.