The sun, air and water are the foundations of our beautiful world. As a company that focuses on the business of 'sunshine, air, and water', the Four Seasons Mu Ge has always been committed to making our world a better place. In recent years, in the tradition Based on the solar hot water layout, Four Seasons Mu Song is growing more diverse business tentacles.
In an informal interview with Guo Jun, the president of China National Grid and Four Seasons Mu Ge at the beginning of 2017, he mentioned that the company is facing a transformation. 'In recent years, we have been thinking about the direction of transformation. The solar energy industry is the main business of the company and its operations. The route has shifted from the previous home-based products to homes, businesses, and projects. The share of projects and real estate channels is expanding. In addition, we plan to increase the share of clean water, air and other ecologically-related industries, and solve the single problem of operating businesses, enriching the profitability unit. . '
With the use of solar water heaters, Four Seasons Mu Ge has established a wide range of influence in the market; along with the upgrading of consumer demand, Four Seasons Muge has successively introduced the expansion of category lines such as clean water, air energy, and purifiers, a variety of The brand image is more full. In the four seasons of 2017, the new production base of Muyun Lianyungang headquarters was completed. A number of new product lines will be put into production in 2018.
With consumers' demands for healthy water and comfortable bathing, Four Seasons Muge also launched a deeper exploration of hot water. At AWE2018, Four Seasons Mu Song gave consumers a New Year’s opening ceremony, which is an integrated style. Hot water machine; With the upgrading of the Four Seasons Mu song transformation, the 'big hot water strategy' formed by the cross-border of 'Sun, Air, Water' and 'Internet+' has become the biggest attraction of the Four Seasons Mu Ge for the future and for the market. .
Big hot water strategy emerges
At AWE2018, Four Seasons Mu Ge's diversified transformation began to take shape, highlighting four products - space integrated hot water machine, integrated balcony hot water machine, bathroom integrated cabinet hot water machine, integrated shower screen hot water machine Many visitors were attracted. At the same time, their products were also noticed by CCTV Financial Channel's collectors. CCTV2 “First Time” interviewed and reported on the integrated hot water machine products of Mu Shi Song.
Taking the hot water machine with integrated shower screen as an example, it adopts a 3D MAX integrated rapid heating system, which does not occupy space, has hot water at a second speed, and has magnetic massage, listening to songs and other functions. In addition, the hot water generated by traditional showers will Directly discharged into the sewer, there is a waste of heat and water resources, and the bottom of this product is equipped with a waste heat recovery plate, which can be used to heat tap water temperature, high efficiency and energy saving. It also has a self-cleaning function, without worrying about scaling and mold breeding; The integrated water heater in the bathroom cabinet integrates traditional water heaters and bathroom cabinets, and is equipped with a 'mirror mirror' intelligent interactive screen to make bathroom space more integrated and bathroom activities more intelligent; Water Center, two products using gas boiler as the main body, and set aside solar energy, air energy auxiliary interface, sufficient energy utilization, the front end of the product is equipped with a filter, the central softener pretreats the raw water, brings more clean hot water, the end Connect the radiator, floor heating coil to meet the heating needs, hot water heating in one step.
Quality consumption generates hot water high-end market
In 2017, China’s GDP per capita surpassed the threshold of 8,000 US dollars. With the satisfaction of basic material life, Chinese consumers’ lust for quality life becomes more prominent, and washing a comfortable, constant temperature, and healthy hot bath is to relieve stress and enjoy life. An important part of this, in the call of this demand, the Four Seasons Muge integrated hot water machine operation was born.
According to Li Wenping, the brand director of Four Seasons Muge, these four products are the products under the “Major Hot Water Strategy” of Four Seasons Muge. It is the integration of home, building, pipelines and parts on the basis of their own heat source technology. , created technological derivatives.
'Sichuan Muge is focusing on 'establishing new standards for hot water and upgrading the new experience of hot water'. Through the entire product chain of heat sources, we will gradually evolve from stand-alone to systems, from cities to rural areas, from families to commercials, and from online to offline. Omni-directional, scenario-based system solutions that lead Chinese consumers into comfortable hot water, clean hot water, and a new era of efficient hot water.
According to Li Wenping, traditional water heaters are prone to fouling, odor, secondary pollution, hot and cold, lots of cold water to be released before water, and a lot of pain points of small amount of hot water. In the integration of existing heating technology, water purification technology, space design Based on the intelligent technology, Four Seasons Mu Song made an essay on 'Integration' to realize the user's demand for comfortable, energy-saving, beautiful and smart hot water baths, bringing a luxurious user experience and excellent energy efficiency performance. Quality life has been infused with vitality. 'In the hot water related industry, Mu Si Song has been plowing for 18 years. It can be said that it is the company that knows most about hot water in China.'
With the deepening of the reforms, will a diversified Mu Shi Song be seen in front of the world? Let us wait and see.