In recent years, as people pay more attention to air quality, the indoor respiratory environment is attracting more attention than the outdoor environment.
It is understood that people spend more than 80% of their time on average each day. In fact, according to the "World Indoor Air Pollution and Health" released by the World Health Organization in September 2011, the degree of indoor air pollution has been higher than outdoors. 5-10 times of pollution, 4% of diseases in the world are related to indoor air quality. About 2 million people die prematurely due to indoor air pollution and approximately 1.3 million people die from outdoor air pollution every year. The relationship between indoor air quality and human health becomes even more important and more important. Consumers need a safe and comfortable indoor breathing environment at the same time as their pace of life is accelerated and their quality of life is improved. Under such market conditions, the net loose environment Embrace birth.
Xiong Changping, general manager of Jiangsu Jingsong Environmental Co., Ltd.
'The industry is just starting to take off and it is a good opportunity for us. We hope to create a three-dimensional constant space for the family (ConstantClean) and use differentiated competitive advantages to bring natural oxygen-like clean living to Chinese families. Environment. ' Xiong Changping, general manager of Jiangsu Jingsong Environmental Co., Ltd. said.
High starting point
According to Ovid data, the sales volume of China's fresh air system products reached 4.61 billion yuan in 2016, an increase of 39.7% year-on-year. At the end of 2017, the factory-end sales volume of the fresh air system reached 7.2 billion yuan, an increase of nearly 50%. Currently, the whole new wind industry machine manufacturer The number of brands has reached more than 600, and Midea, Gree, Haier and other group companies have laid out one after another. In the domestic hardcover room package, the matching rate of fresh air will probably reach 70% in the future, and the annual output value in five to ten years is expected to reach 1,000. Billion scale. This shows that the new wind market has a broad prospect for the future development.
Jiangsu Jing Song Environmental Co., Ltd. Production Base
The fresh air industry is still in the market cultivation period, but there are many coveted this piece of cake. Although the market size of the new wind is getting bigger and bigger, but no one stands out. The lack of industry standards leads to the various brands in the technology, parameter identification, service Institutional aspects of the implementation of their own standards. Simply put, more and more companies into the fresh air industry, but all have their own gameplay and standards, so the industry is currently very chaotic. There are many brands of understanding of the new wind products still stay in As long as the initial stage of ventilation, the appearance design, purification performance, after-sales service will be ignored.
'The future development of the new wind market must be developed from rough to refined direction. With the promotion of consumption, consumers began to pursue clean, comfortable and safe interior spaces. Therefore, Jing Song launched the 'three-dimensional constant net space' The concept of the interior room places higher requirements on the cleanliness, temperature, and humidity of the interior space. Therefore, Jing Song decided to enter the market with a high starting point and determined to enter the industry with high standards and high standards. ' Xiong Changping Said.
Jiangsu Jing Song Environmental Co., Ltd. Production Base
Adhering to the pursuit of a better new air system to serve more families, Jingsong Environment has always been committed to introducing Swedish advanced technology and ideas into the country, intending to guide the public to pay attention to the indoor air environment, let more people know about air pollution, and pay attention to living environment and health Question. Jingsong will base itself on the home improvement field in order to meet the needs of people in different regions of the north and the south with differentiated customized services. It will strive to enter the frontline camp within two to three years.
In addition, Jingsong Environment has reached a strategic cooperation with Suning Group in January 2018. The two parties signed a strategic cooperation agreement. In 2018, Jingsong Products will fully enter the online and offline stores of Suning's E-Commerce, becoming the main push for new style of Suning. Brand.
On the January 28th Suning Clean Lung Project and “2018 Air Conditioning White Paper” conference, Jiangsu Jingsong Environment was also involved. Together with Suning's comprehensive advancement of the net lung project, the net loose environment will work closely with Suning to provide consumers with more Specialized service and high-quality products. Actively participate in Suning's net lung project, providing effective solutions for indoor air health issues for 1.3 billion Chinese.
In addition, Jingsong Environment is also a member of the China Air Purification Industry Alliance (CAPIA), a member of the China Environmental Protection Association's Indoor Health and Control Sub-committee, and a member of the China Construction Metal Structure Association's Cleansing and Fresh Air Committee. The company has obtained a number of national patents, and is also a new trend in China. One of the drafters of industry standards.
Fine market entry
As mentioned above, due to the huge potential market prospects attracting a large number of brands to enter, product homogeneity is serious, and the quality varies greatly. In Xiong Changping’s view, the net loose environment needs to be differentiated if it wants to stand out from the crowd. Competitiveness.
Item display
First of all, in terms of research and development capabilities, Jingsong has a number of professional-grade laboratories, such as an air volume laboratory and a performance laboratory. With a team of Chinese and foreign experts, the company is committed to the excellence of the fresh air system and is committed to improving air in Sweden. The technology was introduced into China to create a family of three-dimensional constant clean space (CleanClean). JingSongEnvironment always adheres to the positioning of the “Home-Oxygen-Space Expert” and brings a natural oxygen-like living environment to Chinese families.
At present, Jingsong products have covered multi-level products such as wall-mounted fresh air system, standing cabinet fresh air system, central constant net fresh air, central constant humidity fresh air, commercial fresh air system and air purifier.
Three-dimensional constant clean space concept
Jingsong’s VARKI brand from Sweden is intended to guide the public to the indoor air environment, make more people aware of air pollution, and attach importance to the air quality of living. Among them, Swedish VARKI smart wall hanging and fresh air products have advantages that are unmatched by the same industry products: In the appearance of the product, the design of the national design center was adopted. The appearance was exquisite, the cabinet machine and the wall-hanging machine used the piano paint panel. In the intelligent operation, after the user set the automatic mode, the machine will automatically detect the air quality such as CO2. When the indoor air concentration is lower than the set value, the control system will start the automatic ventilation mode; in the aspect of easy maintenance, it has the advantages of convenient opening and closing, modular design, disassembly and replacement of the filter and other advantages; in purification technology, 3D super Purification technology, medical grade filter, multiple purification, national professional testing agency testing, PM2.5 removal rate as high as 99.9% provides super-efficient purification capability; in terms of quietness, unique structural design, large diameter wind wheel, low speed, Operating noise is less than 30 decibels, enjoy quiet life.
The example of the VARKI JB-220 intelligent oxygen purifier with the addition of formaldehyde and fog PM2.5 smart wall-mounted new fan as an example of Suning's main product, this product's appearance is simple and stylish, generous and beautiful; using high-efficiency Japanese DC motor, saving power , Low temperature rise, low noise, high reliability, air volume can be adjusted to a wide range, efficient filter effectively filters PM2.5 up to 99%.
'Choose the Swedish VARKI's new wind products under the company's subsidiary, not only choosing an indoor air purification equipment, but also improving the quality of life and ensuring the health of the family. ' Xiong Changping said.
'Three-dimensional constant net, quiet intellectual life' is the brand language of net loose environment. Net Matsu hopes to bring a trustworthy safe space to consumers through the image of a specialist in home-oxygen space wisdom. This is not only Swedish VARKI brand and net The positioning and service purpose of the pine environment will also set off a popular storm of future home-made fresh air products.