In our long history of peripherals, there are many manufacturers who are brilliant, but at the same time there are also many manufacturers leaving the peripheral industry, some people come to someone, and those who have accompanied us, once the glory of the king in the peripherals industry where to go This is a big topic, so we don't plan to finish it once, so we'll talk briefly about the mouse engine manufacturer in this issue.
Mouse engine manufacturers
Most of the mouse engines that we can reach today are the original ones, but if we have a few years earlier, we can recognize many mouse engine manufacturers: Avago, Prime, Inspiration, Sepuras, Philips, etc. Many companies were engaged in the design and production of mouse engines at the time, but the penetration rate was relatively high. We generally have access to them. We still have only the products of Anwara High and the two major manufacturers.
Philips Mouse Engine
The mouse engine is simply an optical sensor. This is the initial function of the mouse engine. Therefore, at first it was only referred to as the mouse sensor. Afterwards, the mouse engine was becoming smaller and more highly integrated.
Now that the mouse engine integrates DSP data processors, integrated light sources, and even USB controllers, it has been able to collect data, process data and other functions into one, so we gradually call this part the 'mouse engine'.
A few years ago, we could also see a high-end mouse with a Philips mouse engine. At that time, the high-end engine that we could reach was Anwara, Prime Minister, Philips..
At the time, Avago had the most fans and technology was the best. Once the king of the mouse engine market, Anwara Gao actually sold the sensor department along with the sales channels to the original phase. , so it also led to the situation of the original prime minister today. Afterwards, the Anwar high mouse engine no longer exists, and all belong to the original phase.
Microsoft Offroad Blu-ray
And what we are still aware of is that Microsoft's own Blue Shadow Engine.
Speaking of the Blue Shadow Engine, it's a great success. This engine was developed by Microsoft in cooperation with STMicroelectronics. For many years, Microsoft and STMicroelectronics have maintained close cooperation. In 2001, the Microsoft IE3.0 mouse was equipped with IntelliEye2 developed by Microsoft and STMicroelectronics. The engine, with a sampling rate of 6000 FPS, successfully ended the optical mouse's dropped frame problem and became a generation of classic mouse.
Microsoft Surface Precision Mouse Reference Price¥599
In 2009, when major peripheral manufacturers were selling at a high sampling rate of the mouse, Microsoft took a different approach and jointly launched a Blue Track with STMicroelectronics. The feature is a superb compatibility with mouse operations. So far, Microsoft is using this upgraded version of the engine. Take the Suface Precise mouse that Microsoft has just launched. The blue track on the side of its box indicates its identity.
Avago's history: Today's Broadcom
In fact, today is mainly about the history of Avago. After all, once the king, it has disappeared. It seems that it has never seen its appearance. And even in other semiconductor industries no longer hears the name of Avago.
Today we are still able to search for Avago's information and official website (http://www.avagotech.com), but after we clicked in...
Yes, Baidu did not make a mistake. There was nothing wrong with the link, but we did enter Broadcom's official website because of a series of mergers and acquisitions. Anwar Gao changed its name to Broadcom.
Yes, that is, from last year to this year, trying to acquire Qualcomm for US$130 billion, now headquartered in Broadcom in Singapore, and finally after Avago acquired Broadcom, Avago performed a rather strange operation: Anwar Gao changed its name to Broadcom.
Broadcom's past lives
The immediate past of Avago Technologies was Agilent Technologies. Agilent was originally a division of Hewlett-Packard Co., which was founded in 1961 and was independent from Hewlett-Packard in 1999. It specializes in manufacturing scientific instruments, semiconductors, and fiber optic network devices. And measuring instruments, their measuring instruments are suitable for telecommunications industry, wireless communication R & D and production.
In 2001, Agilent Technologies sold its medical component to Philips Medical Systems, a subsidiary of Philips, which is the second longest product in Hewlett-Packard's products, after the start of the measurement instrument.
In 2004, Agilent Technologies scored 100% in the Human Rights Campaign's Corporate Equality Index.
On August 15, 2005, the well-known leveraged buyout group Kohlberg Kravis Roberts (KKR) and Silver Lake Partners signed an agreement to announce the acquisition of Agilent’s Semiconductor Division for US$2.66 billion, followed by broadband communications and semiconductor storage vendor PMC-Sierra. The company acquired the Agilent Semiconductor Division’s I/O solution division for US$425 million. On December 2 of the same year, Agilent’s Semiconductor Division announced its name change to Avago Technologies.
In 2013, Avago Technologies began to contact the completely unknown storage industry and invest in the field. It first acquired LSI for US$6.6 billion, followed by PLX Technology in 2014 (US$309 million) and Emulex in 2015 (US$606 million). ). A portion of LSI's business, PCIe flash memory technology and SSD controllers, was sold to Seagate for $450 million.
On May 29, 2015, Avago Technologies spent US$17 billion in cash and US$20 billion in stocks for a total of US$37 billion in acquisition of BROADCOM, and named Anwar Gaochang as Broadcom.
The company has a long history of Avago Technologies, which requires capital and funds. The mouse engine business is only a small product on Avago Semiconductor's road to semiconductors, occupying a small volume of Avago. Because of the profound technical accumulation, At the time, Avago's high-end engines have been unrivalled.
Anwar high life
The above picture shows the Broadcom M&A PPT. I believe that after this year's turmoil, although Broadcom did not succeed in the acquisition of Qualcomm, we also saw that Broadcom, who had been hidden outside the public’s field of vision, abruptly Exposure. Even if the successful completion of mergers and acquisitions, but this time Broadcom successfully let the public notice that this technology and funds are equally strong companies.
Avago sells mouse engine business
G502 with original phase PMW3366
Say back to the mouse engine, time has to go back to the 1990s. In the 1990s and early 2000s, Agilent was almost synonymous with high-end optoelectronics/laser mouse chips. As a long-standing partner of Agilent, LOGITECH was almost at the end of the last century before MS and Agilent hooked on it. Monopoly the market for high-end peripherals.
After that acquisition in 2005, the company AVAGO was established, which is now known as Avago, and it is known as the world's largest non-listed independent semiconductor company. Through mergers and acquisitions, Avago inherited Agilent’s R&D capabilities and Market network, and continue its technological superiority on the optical mouse processing chip.
When did it happen that Avago began to exit the mouse engine market? It was in 2011. At the end of 2011, the original phase and Avago agreed to license the optical mouse engine. Each shipment of an optical mouse engine requires a certain license fee to be paid to Anwara High, and Anwara High will ship one engine for each shipment. To pay the authorization fee to the original phase.
At this time, Anwargao has already begun to withdraw from the market gradually. In 2012, Anwar GaoGang’s major customer markets such as Logitech and HP were brought to the hands of the original phase, and at the same time, the technical department was sold to the original phase. In 2012 officially withdrew from the mouse photoelectric sensor market.
Anwara High, who had been at the top of the mouse engine market, has been acquired by the original cost-effective product, and has now achieved the current market position of the original high-end mouse engine and the original phase. It is a long time ago and what the parties have achieved There are not too many reports about this type of agreement. The ups and downs of the market can not help but make people feel embarrassed. But we did not know about the specific details at that time.
