Where did the peripheral vendors we once knew go from the peripherals industry?

In our long history of peripherals, there are many manufacturers who are brilliant, but at the same time there are also many manufacturers leaving the peripheral industry, some people come to someone, and those who have accompanied us, once the glory of the king in the peripherals industry where to go This is a big topic, so we don't plan to finish it once, so we'll talk briefly about mouse engine manufacturers in this issue.

Mouse engine manufacturers

Most of the mouse engines that we can reach today are the original ones, but if we have a few years old, we can recognize many mouse engine manufacturers: Avago, Primordino, Ivano, Sepuras, Philips, etc. Many companies were engaged in the design and production of mouse engines at the time, but the penetration rate was relatively high. We generally have access to them. We still have only the products of Anwara High and the two major manufacturers.


Philips Mouse Engine

The simple point of the mouse engine is an optical sensor. This is the initial function of the mouse engine. So at first it was just called the mouse sensor. Afterwards, the mouse engine is going to be miniaturized, and the development trend of high integration is now the mouse engine. The integration of DSP data processors, integrated light sources, and even USB controllers has been able to collect data, process data, and other functions into one, so we gradually call this part the 'mouse engine'.

A few years ago, we could also see a high-end mouse with a Philips mouse engine. At that time, the high-end engines we could reach were Avago, Prime Minister, Philips. At the time, Avago was supposed to It is the most fans, and the technology is also the best. Once the king of the mouse engine market, after Anwara Gao will actually The sensor department was sold to the original phase together with the sales channel, which led to the situation of the original phase of the original family. The Anwar high mouse engine no longer exists, and all belong to the original phase.

And what we are still aware of is that Microsoft’s own Blue Shadow Engine, talking about the Blue Shadow Engine, has come a long way. This engine was developed by Microsoft in cooperation with STMicroelectronics. For many years, Microsoft and STMicroelectronics have maintained a close cooperative relationship. In 2001, Microsoft's IE3.0 mouse was equipped with the IntelliEye2 engine developed by Microsoft and STMicroelectronics. With a sampling rate of 6000 FPS, it successfully terminated the optical system. Loss of mouse frame problem, but also become a generation of classic mouse.

In 2009, when major peripheral manufacturers were selling at a high sampling rate of the mouse, Microsoft took a different approach and launched a Blue Shadow Engine with STMicroelectronics (Blue Track), which is characterized by mouse operation Surface compatibility is super strong. So far, Microsoft is using this engine upgrade version. Take the Suface precision mouse that Microsoft has just launched. Blue Track's logo shows its identity.

Avago's History Today's Broadcom

In fact, today is mainly about the history of Avago. After all, once the king, it has disappeared. It seems that it has never seen its appearance. And even in other semiconductor industries no longer hears the name of Avago.

Today we are still able to search for information and official website of Avago (Avago) (Http://www.avagotech.com ) But after we clicked in...

Yes, Baidu did not make a mistake. There is nothing wrong with the link, but we did enter Broadcom's official website because of a series of mergers and acquisitions. Anwar Gao changed its name to Broadcom.

Yes, that is, from last year to this year, trying to acquire Qualcomm for US$130 billion, now headquartered in Broadcom in Singapore, and finally after Avago acquired Broadcom, Avago performed a rather strange operation: Anwar Gao changed its name to Broadcom.

Broadcom's past lives

Anwar High Previous Life

The immediate past of Avago was Agilent Technologies. Agilent was originally a division of Hewlett-Packard Co., which was founded in 1961 and was independent from Hewlett-Packard in 1999. It specializes in manufacturing scientific instruments, semiconductors, and fiber optic network devices. And measuring instruments, their measuring instruments are suitable for the telecommunications industry, wireless communication R & D and production.

In 2001, Agilent Technologies sold its medical component to Philips Medical Systems, a subsidiary of Philips, which is the second longest product in Hewlett-Packard's products, after the start of the measurement instrument.

In 2004, Agilent Technologies scored 100% in the Human Rights Campaign's Corporate Equality Index.

On August 15, 2005, the well-known leveraged buyout group Kohlberg Kravis Roberts (KKR) and Silver Lake Partners signed an agreement to announce the acquisition of Agilent’s Semiconductor Division for US$2.66 billion, followed by broadband communications and semiconductor storage vendor PMC-Sierra. The company acquired the Agilent Semiconductor Division’s I/O solution division for US$425 million. On December 2 of the same year, Agilent’s Semiconductor Division announced its name change to Avago Technologies.

In 2013, Avago Technologies began to contact the completely unknown storage industry and invest in the field. It first acquired LSI for US$6.6 billion, followed by PLX Technology in 2014 (US$309 million) and Emulex in 2015 (US$606 million). ). A portion of LSI's business, PCIe flash memory technology and SSD controllers, was sold to Seagate for $450 million.

On May 29, 2015, Avago Technologies spent US$17 billion in cash and US$20 billion in stocks for a total of US$37 billion in acquisitions of BROADCOM, and named Anwar Gaochang as Broadcom.

The company has a long history of Avago Technologies, which requires capital and funds. The mouse engine business is only a small product on Avago Semiconductor's road to semiconductors, occupying a small volume of Avago. Because of the profound technical accumulation, At the time, Avago's high-end engines had been unrivalled.

Anwar high life

The above picture shows the Broadcom M&A PPT. I believe after this year's slapstick, although Broadcom did not succeed in the acquisition of Qualcomm at the end, we also saw that Broadcom, who had been hidden outside the public’s field of vision, abruptly Exposure. Even if the successful completion of mergers and acquisitions, but this time Broadcom successfully let the public notice that this technology and funds are equally strong companies.

Avago sells mouse engine business


G502 with original phase PMW3366

Say back to the mouse engine, time has to go back to the 1990s. In the 1990s and early 2000s, Agilent was almost synonymous with high-end optoelectronics/laser mouse chips. As a long-standing partner of Agilent, LOGITECH was almost at the end of the last century before MS and Agilent hooked on it. Monopoly the market for high-end peripherals.

After that acquisition in 2005, the company AVAGO was established, which is now known as Avago, and it is known as the world's largest non-listed independent semiconductor company. Through mergers and acquisitions, Avago inherited Agilent’s full R&D capabilities and Market network, and continue its technological superiority on the optical mouse processing chip.

When did that time Avago start to exit the mouse engine market? It was in 2011. At the end of 2011, the original phase and Avago agreed to license the optical mouse engine. Each shipment of an optical mouse engine requires a certain license fee to be paid to Anwara High, and Anwara High will ship one engine for each shipment. To pay the authorization fee to the original phase.

At this time, Anwargao has already begun to withdraw from the market gradually. In 2012, the senior customer market of Luohua, HP, etc. was delivered to the original phase by the Andong Group. At the same time, the technical department was sold to the original phase. In 2012 officially withdrew from the mouse photoelectric sensor market.

Anwara High, who had been at the top of the mouse engine market, was acquired by the original cost-for-money and achieved the current market position of the original high-end mouse engine and the original phase. It is a long time ago and what the parties have achieved There are not too many reports about this type of agreement. The ups and downs of the market can not help but make people feel embarrassed. But we did not know about the specific details at that time.

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