As the Chinese economy progresses steadily, progresses steadily, and the household income level steadily increases, the upgrading of the consumption structure becomes the driving force of consumption growth. With the driving force of this, air-conditioning will continue to exert its performance to upgrade and consume. The two major trends in the deepening of the concept of value are the rise of many new functions. Among them, 'comfort' and 'health' are the highest voices of consumption, and have become an important focus in the new consumption era of air conditioners.
On March 19th, Hisense Air-conditioner announced the “White Paper on Comfortable Frequency Conversion in the Air-Conditioning Industry” (hereinafter referred to as the “White Paper”) in conjunction with the China Institute of Home Appliances at the conference on “Profit for Better Life”, which summarized the development trend of the air-conditioning industry. , And for the current meet the comfort of the frequency conversion standard air-conditioning products, should meet the functional elements of a specific and clear definition, explore and lead the next air conditioning product development 'ports'.
Consumer Upgrade: User Needs Focus Full Comfort
In recent years, with the development of the industry and the escalation of user demands, the demand for air conditioners has shifted from the relative basic requirements of cooling, heating, energy saving, and silence to the comfort and health. This will be an important issue for people choosing air conditioners. Based on the relevant concepts of the product will also be a new growth point for the entire air-conditioning industry.
According to the White Paper, the development of China's air conditioners has gone through six stages: the birth period of air conditioners that meet the basic refrigeration needs; the inverter air conditioners featuring energy saving, noise reduction, and temperature stability; and the configuration of high-efficiency filters, and healthy frequency conversion of electrostatic precipitators. Air conditioners; first-generation inverter air conditioners for self-cleaning of indoor evaporators, mechanical control of wind deflectors; dual-cleaning with soft and wet cooling, indoor and outdoor machines, and second-generation comfort inverter air conditioners with zero-inducing wind function; precise humidity control , The third generation of intelligent inverter air conditioner with intelligent customized air supply.
When 'comfort and health' became the biggest demand for air-conditioning consumption, air-conditioning companies have all introduced new technologies and new products that meet the differentiated needs of users and activated a new round of consumer demand. More and more products are currently focused on air-conditioning comfort. , Technology is also becoming more and more mature, spurring the industry to upgrade to meet the high-end needs of user comfort and health, and has entered the stage of sales explosion. According to China Yikang retail monitoring data, the share of comfort air-conditioning retail sales is rapidly growing. Foreseeing that comfort and health will become the development trend of the future air-conditioning!
Hisense Makes a Breakthrough in Innovation and Leads the New Age of 'Conversion Frequency'
Hisense Air Conditioning has always focused on differentiated technologies and innovative ideas. It adheres to the strategy of frequency conversion and uses 'comfort and health' as the driving force to provide comfort in terms of humidity, temperature, cleanliness, and airflow speed. Air, created a new era of air conditioning 'conversion frequency'.
Hisense's concept and supporting technology not only broke the people's perception of traditional air conditioners, but also broke through the technical boundary where temperature regulation and air humidity could not reach each other, and was fully acknowledged and praised by relevant people in the industry.
In response, GE Fengliang, deputy director of the China Household Electrical Appliances Research Institute, also expressed his opinion that the air-conditioning industry's comfortable frequency conversion technology has been iterative until now. The products that meet the definition of comfortable air-conditioning must have these characteristics: Frequency conversion and high energy efficiency can achieve humidity Independent precision control (including humidification and dehumidification), diversification and individualized air supply methods, oriented to air health, satisfying consumer demand for air quality, etc., in terms of humidity, temperature, cleanliness, airflow speed, etc. Provides comfortable air.
As the representative product of the third-generation comfort inverter air conditioner, Hisense X-Cool can not only realize the free setting of temperature and humidity through the original temperature and humidity dual control technology, but also has an innovative 360° rotating air supply design, which can realize the full The angle air supply, in conjunction with the 'Wind Wind, Wind Avoiding People' mode, enables customization of air supply according to the needs of different groups of people. With the application of voice and somatosensory operation, the user experience is fully enhanced, allowing users to enjoy healthier and more comfortable. New experience of air conditioning.
With the promotion of consumption upgrade, Hisense Air-conditioner released the “White Paper”, which is closely following the consumers' demand for comfortable air-conditioners and driving the industry to continuously innovate in the next “air outlet” of air-conditioning. For the public, it can be seen that , Hisense air-conditioning has opened another era of 'comfort variable frequency' air conditioning.