If many brands in the integrated cookery industry also share the 'genre', the kitchen cookers located in Haining, Zhejiang Province are more like the deep-seated 'training family', with their tough style of product design, and the time for mechanical and electrical R&D. Hard-powered technology itself.
As early as 1967, Zhejiang Yongfa Electromechanical Co., Ltd., the parent company of the kitchen hall, was established. From then on, for half a century, the company focused on R&D, manufacturing electromechanical products, and became a Qinshan nuclear power plant, Three Gorges water conservancy, etc. National large-scale engineering projects and long-term suppliers of mechanical and electrical products for key enterprises such as Shenyang Machine Tool and Anshan Iron and Steel Company.
Thanks to the company's unique first-mover advantage of precision-manufactured and special-purpose motors, in 2009, as a self-owned brand, Kitchen Hall conducted market operations and integrated into the stove industry, and incorporated the core technologies into products. Good motor's greater suction' sought the whole system solution for smoke-free kitchens, proposed the creation of an 'integrated smoke-free kitchen', insisted on independent research and development, and immediately seized a number of 'high-tech companies' including national-level 'high-tech companies' and 'integrated stove industry standards'. ', Zhejiang Province, 'Sci-tech SME', and other series of honorary titles.
Half a century of time, technical precipitation
Kitchen Hall integrated stove in the exhibition hall of Beijing Construction Fair
Nowadays, as an advocate, producer and promoter of domestically integrated smokeless kitchens, kitchen halls aim to use technical power to better motor technology to create health and safety protection for all fumes of fumes. However, electric motors are only integrated into the kitchen products. The reason is that the installation needs to be concealed under the fuselage stove, and its powerful role is actually geometric? Ultimately still need to return to the product, speak with strength.
Therefore, at the 26th Beijing China International Building Decoration and Material Fair (hereinafter referred to as “Beijing Construction Fair”) that was concluded before this, the kitchen hall that was exhibited for the second time used an exhibition hall scale of more than 280 square meters, with a “good time”. As the theme, relying on the kitchen consumption space, we will gradually build a product ecosystem. We will focus on the display of many new products in integrated kitchens, cabinets, and smart home products. This will allow viewers to more intuitively experience the half-century of precipitation. After adding technology and technology, the kitchen ancestral products really work.
Kitchen Pavilion exhibited its own series of integrated kitchen products
The integrated kitchen is undoubtedly the centerpiece of the audience. In the kitchen hall exhibition, there are both 'energy efficiency king B7S products' with energy efficiency upgrades. There are also corporate technology R&D personnel who have been studying hard for three years. The new B7Z steam cube products are launched for the northern market. , This steam cube product integrates the core motor's larger suction technology and double-enveloping patents. At the same time, it is equipped with a brand new 3D water balance water supply system that locks fresh ingredients while ensuring that there is always water in the heating pan inside the integrated steamer. There will be no dry burning phenomenon, ensuring the service life of the heating plate and the extension of all accessories life, so that the integrated stove 'steaming' is not the same.
The kitchen hall, which focuses on the technology brand, is certainly not satisfied with this. Apart from the better motor technology equipped with this steamer integrated cooker, it also carries out product upgrades in many aspects, including the third-generation combustion system independently researched and developed. The energy ring allows for more complete combustion. The steamer has a large capacity of 64L and steamer steaming technology, and it is heated at a high speed. In terms of traditional advantages, a new 3.0 motor is upgraded to provide powerful smoke emission. So far, the kitchen hall has received over 100 items. National patents (including inventions, utilities, new models, etc.), 876 service outlets in 582 cities across the country.
Chef He Tang, Director of the Integrated Kitchen Brand Department He Deli
He Deli, director of the branded kitchen integrated kitchen brand, bluntly said in an interview with Aiken Home Appliances that 'Time is the brand's best friend, our product technology that has precipitated from it, the constant power of motor power, and our products. The inherent quality is inseparable. Therefore, the technology model must ultimately be reflected by product quality.
To find the consumer's mind, there must be a strength
In addition to the dedication to technology, the kitchen cenotaphs further hope that he is a consumer brand with a sense of “information”. In his view, whether or not he can adapt to the needs of consumers is a guarantee for the vitality of his products. , The kitchen hall continues to innovate, constantly precipitates technology, and ultimately hopes to find the core mental consumer entrance of the kitchen through the product, complete the scene construction, and then incubate the market environment in the ecology.
As for how to establish contact with consumers, effectively communicate, and then guide their own users. He Deli expresses his own opinions. 'We have a lot of customers in the kitchen hall. They find us through friends' recommendations and referrals. On the one hand, it shows that the product has gained the trust of consumers in terms of quality and performance. On the other hand, our company advocates a single sentence, 'Everyone is a product officer,' and the internal employees’ trials, use, and evaluation pass will push the product. To the market, we also often through the owner's fair to understand our consumers and to communicate with our consumers.
Chef's House staff show the user the powerful motor behind the integrated stove
By attending a series of exhibitions such as the Beijing Construction Fair and the exhibition of patented technologies such as motors that are not self-explanatory, the kitchen hall has harvested a number of potential franchisees. In addition to the exhibition channels, He Deli said that kitchen halls are still Try to build a retail business model, continue to deepen integration, and improve the channel architecture model. 'Beside Tmall's e-commerce platform, we have also become the industry's first integrated stove brand to join the Golden Alliance. Integrated cookers are constantly refreshing consumer awareness in the building materials home industry.
From the connotation to the exterior, today's kitchen hall has completed a brand-level rejuvenation. Not only at the previous annual meeting announced the new Ruby Red LOGO, with eye-catching visual design, to convey the technology to remember the beginning of the heart Fan; also through the rapid deployment of nationwide channel outlets, it continuously penetrates into the deeper and broader market from domestic tier 1 and tier 2 cities, and quickly enhances brand influence across the country. In 2018, in order to better acquire user resources, the brand was deepened. With the impression that the kitchen ancestors started the brand spokesperson's plan, they took a step closer to a more technical brand.
The kitchen with time and technology for sedimentation continues to introduce products aimed at satisfying customers
With the upgrading of consumption, customization, and the demand for kitchens brought about by the younger generation, the market acceptance of integrated oven products has been constantly rising due to the efficient collection of its functions. A prosperous integrated oven industry has brought with it more home appliances. Even the cross-industry industry giants pay attention and enter.
In this new situation in the industry, He Delix expressed a welcome attitude. 'This is a good thing. In the trend of upgrading the health of the kitchen from the healthy consumption of oil fumes, to meet market competition and gain consumer recognition, we can only do a good job of product improvement. Customer service satisfaction can only achieve the long-term development of the company. 'Undoubtedly, there is participation at this stage, and there is good competition to increase the output value of the integrated kitchen industry. Among these, the kitchen ancestral hall wins with stability and The gesture is actively fighting.
