Financial Grandpa Wu Xiaobo and Pioneer Fashion Designer Zhang Chi have successively helped to form a platform; the world’s first new product concept known as the “new species” of the air-conditioning industry has attracted CCTV-2’s “Economic Information Network” reporter and Jiang Feng, chairman of the China Household Electrical Appliances Association. In the 3D panoramic three-dimensional display, the Ningbo smart factory of the China-made 2025 demonstration project was directly moved to the site and opened to all visitors; the kitchen cooker hot product integrated kitchen debuted, and a new three-dimensional battle market was launched. pattern……
After the mysterious invitation letter featuring the 'telescope' as the leading role, to raise the appetite of the industry and the public in advance and stir up the 2018 China Home Appliances and Consumer Electronics Expo (hereinafter referred to as 2018AWE), Oaks finally showed all surprises on March 8th. The world is presented to all its peers and users.
In the face of more than 250,000 visitors from all over the world, more than 500 domestic and foreign home appliance counterparts from all over the world, all visitors to Oaks's assessment are: It's too busy, too amazed, too unexpected. This is not like a tradition at all. The air-conditioning manufacturing company, but an Internet company flowing fashion, technology, innovation, blood.
Because many of the home electronics industry’s peers are still busy inviting star platforms during AWE. While displaying the cross-border affiliate marketing game, Oakes has already “played a trick:” in business transformation, technological innovation, smart manufacturing black technology, In areas such as the creation of new species, it has demonstrated its leading innovation and intellectual strength to the world, becoming the well-deserved 'Almighty King' of 2018AWE.
Industry experts frankly stated: In the annual AWE of consumer electronics and consumer electronics industry, Oaks is not only making the industry and visitors watch lively. After setting aside such lively phenomena, what they really want to pass is that they must not only lead the industry. The strength and emboldenedness of the era must be advanced first, and the industry is also transmitting the signal that the 2018 'Carrying Overtaking' will be fully accelerated.
Thermal phenomenon: Stars, new products and wisdom are gathered, AWE can no longer be bustling!
If you want to visit one of the exhibition areas, you will have a taste of all the liveliness of this year's AWE and the future of smart life. Then go to the Oaks Pavilion.
Financial Business Lady Wu Xiaobo personally witnessed the world premiere of the new concept air conditioner in the future, and evaluated it as a 'new species in the air conditioner community'; a 270-second super blockbuster used a mirror-like video mode to comprehensively demonstrate every detail of the birth of the air conditioner. A 3D panoramic three-dimensional smart factory, which touches every corner of the factory through 3D technology, allows visitors to experience the full automation process from parts to enclosure to air conditioning factory.
These contents not only surprised the visitors, but also admired the home appliance industry. In fact, in recent years, every year, AWE, Oaks has created and led the starting point of the transformation of the home appliance industry. In 2016, Oaks was the first in the air-conditioning industry. A new generation of idol stars will launch new products; in 2017, when their peers are still following their old path, Oaks will play a star, fashion cross-border, and create new traffic IP; in 2018, Oaks will once again lead its peers, will finance Big coffee, avant-garde fashion designer, new product new species, all black technology integration, a package display, three-dimensional bright sword so that peers can not follow and imitate.
From the star cross-platform platforms to the new global launch of new air-conditioning products, and to smart factory black technology, Oaks is behind these phenomenal and colorful events, displaying and releasing exactly what it was in the era of the Internet of Things, in smart manufacturing, technological innovation, The overall strength of the definition of requirements, and thus the release of Oakes's strategic leadership, is not only to think of, say, but also through a solid step-by-step action and layout.
In the past few years, when many home appliance counterparts always admired Oaks in the Internet era, with the help of e-commerce to achieve lane change overtaking, but neglected the biggest power that Oakes now leads the industry and era, it is an Internet heart, in product innovation. , Marketing, user interaction, etc., Full Internet: Everything is driven by efficiency, everything is user-oriented.
Real Kung Fu: Achieving Intellectual Change Before the Times, Oaks Continues to Accelerate
It can be said that in the past three years, each AWE has successfully witnessed the progress of the Oakes transformation and transformation. In the same way, every bright and bright dimension is the direction and goal of its transformation.
In 2015, quality manufacturing completed its leap-forward development. In 2016, the Internet transformation became the first in the air-conditioning industry in the e-commerce channel. In 2017, the company made innovations, became the new top 3 in the industry, and subverted the pattern. By now, most air-conditioning companies have been left behind. Behind the scenes, what is more important is that the transformation of Oakes's 'Butterfly' is a change in the direction of competition in the entire air-conditioning industry and the reconstruction of the brand pattern.
In fact, the Oaks transformation was not in conformity with the rules of the times, and it took the old road, but through intelligent transformation, diversified channels, young brands, differentiated products, and other three-dimensional changes, rapidly affixed smart manufacturing, high-end quality, and fashion. The brand's new label, this is a value signal sent to the outside world by the current AWE Oaks lively performance.
Today, Oaks' new smart factory has exceeded 7 million sets of annual production capacity, and completed the project from the start of production to production in just 15 months. As a model project for Chinese manufacturing of 2025, it is also China’s intelligent manufacturing leader in the world. This will be the Oaks Quality, efficiency, intelligent manufacturing and then insert hard wings. In fact, Oaks after a good harvest in 2017, destined to Oaks will continue to fly in 2018.
In particular, after the 2017 Quality Recognition Conference has deepened the cornerstone of quality manufacturing, the AYA series, geek series, Empress Dowager series, and Ming series are all intelligent, and the differentiated and high-quality burst explosive power must be more penetrating; At 2018AWE, Ox AirSmart Air Co. won the 'Epland' Gold Word of Mouth Award with foreign brands such as Sony and Siemens. Once again, it is domineering to release young users' favor for this brand.
Today, Oaks has taken transformative power as vitality and opened the first track of high-quality development of China's air-conditioning industry in the new era. Hard power, soft power boosted Oaks Air Conditioning into the first-line camp, and became the fastest-growing air-conditioning brand. Break the 'Chen Feng 20 years' air-conditioned three strong pattern.
In the past ten years, China’s air-conditioning industry has never seen a company with the urgency of the times like Oakes, with the power of innovation, execution, and creativity in the era to completely abandon the old model and create new products that are 'unique'. , The new pattern, restructuring of the air-conditioning manufacturing industry enterprises, products, channels, users of the quality of the relationship, called the reputation of global air-conditioning manufacturing in China, which will become the next step of the Oakes Group, the sword's market value, one hundred billion , Billion Profit's strategic goal is to solidify the cornerstone.
From this perspective, the 2018AWE has released the leading role of Oaks' strategic change. It is not only a leading company but also a leading one. It is not just a leader but also a constant surpass.