Covestro quality materials applied to Haier electrical design

World-class large-scale household appliances brand Haiser's Cassatt brand has introduced a state-of-the-art air conditioner using Coveh's innovative Continuous Fiber Reinforced Thermoplastic (CFRTP) composites. Covestro composites are used to house Haier air conditioners. It is artistically designed as two independent cylinder-shaped components that meet the structural performance while embodying the brand's well-known high-quality aesthetic characteristics.

'As the Haier Group's award-winning high-end consumer electronics brand, Cassate is known for its high-quality design and materials,' said Li Xiongwei, head of marketing at Haier Group's Cassatt. 'According to this, Coase It is natural to create CFRTP high-quality innovative materials that are ideal for Haier's high-end air conditioners.

Plastic with metal effect

CFRTP composites are made of ultra-thin unidirectional (UD) tapes laminated together at specific angles, which can be tailored to specific performance criteria. The long fiber positions are oriented and provide strength to the fibers in longitudinal form, resulting in The thin, hard, light but very strong plastic sheet, whether seen by the naked eye or by tapping, is similar to metal, but it is also flexible as a thermoplastic material. The unidirectional carbon texture makes the CFRTP an air-conditioning case. Bring stylish and luxurious metallic effect. The overall design of the air conditioner is based on the core values ​​of Casat, emphasizing design art.

'This not only marks a key step in the application of CFRTP composites in household consumer appliances, but also brings designers a new class of premium materials and exciting new design opportunities,' said David Hartmann, co-CEO of Covestro CFRTP. Together with Michael Schmidt said.

A new high-quality design material

Composite materials have long been renowned for their high cost and difficulty in being compatible with other materials. CFRTP has changed this. It is modern and cost-effective, easy to form thermoplastic composites, and opens the way for new applications and user experiences.

For the Casat design team, this means that for the first time it is possible to specify a high-performance composite material that is aesthetically pleasing in its high-end air-conditioning series. 'We have so far limited the selection of materials, often relying on metals. Provides performance and aesthetics, 'said Shao Yuru, one of the CMF designers of Cassatt's design team.

Attractive appearance

For example, when describing the depth and richness of the surface texture of Covestro's CFRTP material that she saw, she pointed out a very real benefit of this material. 'The CFRTP is very attractive to us. Because it starts from the initial state, it has a natural unidirectional surface pattern; unlike metals, such as aluminum, it needs to go through a series of processes before it is applied to the product, including sandblasting, brushing, and anodizing. For CFRTP, the process is completely natural. It itself has a sense of beauty. '

Due to its thermoplastic properties, CFRTP composites can be thermoformed with existing thermoforming tools with high yields and short cycle times. The material is also compatible with a variety of coatings and decorative processes with unique designs, logos, and other distinctive details. Lasers Etching patterns can easily be transferred from the steel mold,' Michael Schmidt said.

Smart Air Conditioning System

Casati's air conditioning features intelligent identification and air partitioning. Its internal sensors can detect indoor personnel positions and sense the body temperature, thus intelligently controlling the airflow and temperature in different areas according to people's needs.

strategic partners

This is not the first time that Covestro's innovative materials solutions have been applied to Haier products. The company had previously established a cooperative relationship with the Haier Foundation. As early as 1984, Covestro (Bayer at that time) began supplying refrigerator insulation materials to Haier. In October 2017, Covestro and Haier signed a global strategic cooperation agreement, and through the continuous development of advanced products featuring the latest material solutions to meet the market demand of the global home appliance industry, the two sides will extend the 10-year cooperation to Global scale.

2016 GoodChinaBrand | ICP: 12011751 | China Exports