In addition to the new OV products, there is a mobile phone manufacturer in China that focuses on flash memory. It is Huawei. In the P20 series that will be released this month, we go to the Ministry of Industry and Information Technology to find out its data. One of these models is EML-AL00. The mobile phone, updated its information on March 15.
It adds '4GB RAM+128GB ROM', '4GB RAM+256GB ROM', '6GB RAM+64GB ROM', '6GB RAM+128GB ROM', and '6GB RAM+256GB ROM' memory version in memory.
The new 128GB version can be understood, after all, OPPO, vivo's new products are standard 128GB flash memory, but the new 4GB RAM +256 GB ROM version is surprising. We must know that the previous 256GB ROM version is only used in the Porsche version, such as Huawei Mate10 Porsche version (6+256GB), priced at 8999 yuan, this time put 256GB flash memory on the mobile version of 4GB RAM, it seems that Huawei is planning to push 256GB large flash memory popularity.
So is Huawei, OPPO, and Vivo pushing hundreds of gigabytes of large flash memory necessary?
According to the “Analysis of Operation and Development Trends of Domestic Mobile Phone Markets in 2017” released by the China Academy of Information and Communication Technology before, the top two rankings for storage capacity for 2014-2017 are: 8GB or less and 8GB in 2014, 8GB and 16GB in 2015 , 16GB and 32GB in 2016, 32GB and 64GB in 2017, of which, 64GB storage increased from 16.4% in 2016 to 34.7% in 2017, becoming the largest proportion of the configuration. It can be initially estimated that the mainstream storage configuration in 2018 will be 64GB and 128GB, and 128GB will become standard on the flagship model.
The ZDC Research Center recently released a mobile industry consumer survey report showing that 30.36% of users of 64GB flash memory are willing to purchase, 41.98% of users are interested in buying 128GB of flash memory, and 14.73% of 256GB of flash memory. % of people plan to buy, showing that consumers have a great demand for large flash memory represented by 128GB.
In addition, this year's mobile phone manufacturers in the camera, full screen, battery life and other capabilities are not the same, the user's pain points for storage may become more apparent, and even become the preferred choice for purchase, Huawei, OPPO, Vivo's large flash memory strategy to see It is correct.