“Small and beautiful” small household appliances, as a category that enhances the quality of life, are riding on a new wave of consumer upgrades. At AWE2018, which has just ended, it is no longer just black, home of Bai Dadian. The brand lineup of small household appliances, which are closely related to life, has occupied a total of two major pavilions. It has been able to steal all the limelight. Various kinds of experiential products have made it possible for smart products to reach new heights. Accumulated a lot of popularity.
The POVOS Pentium, which is committed to becoming a global small home appliance brand operator, can be called a 'Popular Harvester'. Although it has landed on AWE for the third consecutive year as the largest home appliance event in Asia, it always brings different surprises every year. , From science and technology, the full sense of the future exhibition hall design, to novelty, interesting interactive forms, are constantly pursuing innovation. Of course, the most eye-catching is still the product, this year, POVOS Pentium boldly demonstrated its entire product to the outside world The hard power of class operations.
POVOS Pentium Adopts Open Showroom Design on AWE2018
As a matter of fact, from the personal care of small home appliances that have grown up in the past, to home care, health care, environmental appliances, kitchen appliances, and other subdivided areas, POVOS Pentium's ever-growing product line system has become increasingly successful. Next, in addition to The excellence of the product itself, POVOS Pentium began to show great ambitions to layout 'Panorama Wisdom Life'.
Closely meets the needs of users and accelerates all-category innovation
As a global household appliance fair with the German IFA and the American CES, each year AWE brings together the industry's most cutting-edge technological developments and trends. Among them, there is no shortage of conceptualization and unattainable technologies. But in terms of the POVOS Pentium, , has always insisted on new product development in line with user needs.
For POVOS Pentium, many of the “black technologies” that really facilitated life and improved quality are actually around us, but because they are accustomed, they are often overlooked by us. On this AWE2018, POVOS Pentium 'Carpenter's new creation • Infinite +' For the exhibition theme, PQ9210 electric shaver including smart anti-pinch design, hair dryer PH9900 with ultra-vortex stepless speed regulation, and humanized shaver PR212 with sharp veneer were released. , And with anti-hot straight hair, temperature display, ergonomic handle design negative ion comb PR5010, can achieve intelligent and humid humidifier PJ8005 and a series of intelligent innovative products, are all truly into our lives, enhance happiness Sense of sharp weapon.
Electric shaver, still the main category of POVOS Pentium
In fact, as early as inception in 2008, POVOS Pentium forwardly established the company slogan 'Let Technology Know You Better', that is, the cutting-edge technology of products must always be centered on consumers, close to consumers, and better understand consumers. The demand.
For ten years, POVOS Pentium, which is committed to bringing convenience to the users' lives, has been accelerating the personalization and intelligence of products to fully satisfy users' needs and improve the user experience. And this is precisely the reason why POVOS Pentium is always on the fast track of growth. The secrets of the disease. 'In the past 2017, POVOS Pentium under the influence of external material factors such as rising raw material prices, disappearance of demographic dividends, and strengthened environmental protection sampling inspections, still resisted pressure through timely internal structural adjustments. Contrary to growth. 'The general manager of POVOS Pentium, Zeng Wenli said. From the launch of a series of new products, we can see the POVOS Pentium's transformation path, that is, the upgrade from a single-category operation to a full-category strategy.
POVOS Pentium, which is constantly expanding its product line, displayed more than 200 products on the AWE
Complete coverage at the same time as meeting market segmentation needs. This is also the 10-year experience and precipitation of the POVOS Pentium. It is an outbreak at the level of hard power. Even more gratifying is that POVOS Pentium vigorously expands and is more sensitive to quality. The overseas market also achieved doubling growth in 2017. This is precisely the high recognition of the quality of POVOS Pentium.
Pay attention to user experience and build panoramic wisdom life
For POVOS Pentium, innovation is the driving force behind the development. The foundation and prerequisite for innovation is user-centered. From the R&D of the product to the marketing of the brand, POVOS Pentium implements this concept.
Taking the private customized area once again sought after by audiences on AWE2018 as an example, POVOS Pentium carved a unique mark on the product through the light carving machine to meet the user's demand for customization and customization, and to make the product truly move from standardization to differentiation. , From popularization to specialization, I believe this will also be the development trend of consumer electronics products in the future in the pursuit of quality and more individualistic consumer upgrades. POVOS Pentium has already taken the lead and is at the forefront.
POVOS Pentium is more refined in product design
Of course, the private customized service is not only reflected in product innovation, but also always adheres to the user-centered approach. From the point of view of genuinely solving consumer pain points, it can accurately bring users satisfied product experiences. To further bring the consumer closer, take the Internet to the east The rapidly growing POVOS Pentium will continue to explore new retail models that focus more on user experience.
'In order to accelerate the integration of online and offline, we have added a new retail business center to the organizational structure to further open the offline channel with the full range of product advantages, and continue to expand the brand momentum of POVOS Pentium. ' Zeng Wenli said. Obviously , Rich and diversified product line, has opened up a broader space for growth for the POVOS Pentium. 'Building a scene-based experience to help the landing of a smart life, to further bring a higher quality of life to consumers in the new era . '
POVOS Pentium Growth History
After doing large-scale POVOS, it also has the ability to lay a solid foundation. 'On the one hand, the expansion of production capacity in Shanghai's Songjiang and Wenzhou, Zhejiang's three major manufacturing bases is a solid backing for the entire category strategy. On the other hand, Based on automation, standardization, and modularization, POVOS Pentium will realize interconnection and interoperability, create a smart factory driven by “big data”, and manufacture it flexibly with Industry 4.0. It will truly realize personalized customization based on user demand. . '
The full-scale strategy and full capacity expansion demonstrate POVOS Pentium's determination to open up a panoramic smart life for millions of users. In the future, POVOS Pentium will continue to focus on customer needs, and will use the 'Carpenter New' technology to create innovative brands. Promote the quality of life of users on the broad road ahead.
