Nowadays, with the strengthening of environmental awareness, the green industry is developing very fast. Diatom mud manufacturers have also ushered in new opportunities for development as leaders in the industry. However, we must also see that there are still many problems in the development of the industry. How should we view these issues in the development process?
Homogeneity hinders business development
In order to win market sales and take market initiative, some large-scale diatom mud companies often invest heavily in product research and development, and this sum of investment is often difficult for small and medium-sized diatom mud companies to take. However, large-scale It is difficult for companies to invest in 'high-cost' high-yield products. Once new products are introduced, they are often directly copied by many companies.
Diatom mud companies not only imitate their products, but also manage, manage, and even promote diatom mud brands. Many companies also often engage in 'acquisitionism' and follow suit to become a life-saving method for many companies to survive. Firms that lack capital can only take a step, they can't break through the market, and they even get eliminated.
The unsound management system is the time bomb
The diatom mud industry is still very traditional in terms of management and marketing, and the quality of industry employees is not high. Therefore, only a very small number of companies have relatively well-known diatom mud brands and relatively complete channels. Many diatom mud companies themselves Channels and sales management are obviously not standardized, market outlets are weak, dealers' choice of products depends on good customer relations. In addition, many companies do not have the ability to operate diatom mud brands, there is no systematic business model and professional marketing team. , Without accurate market information, no customer-oriented service standards and customer-oriented service systems, no research, production, and supply systems for the market, long capital investment cycles and high risks, all of which will become diatom-based companies. Dead time bombs can be deadly at any time.