From March 8th to March 11th, the 2018 China Home Appliances and Consumer Electronics Expo will be held at the Shanghai New International Expo Center. As a platform for technology companies to display smart technologies and launch new products, AWE has received more and more attention in recent years. Haier Weifang, Oulu Companies such as Shashi, West Malaysia, Hao Jie and others have all exhibited intelligent toilet products at AWE. As for this year's AWE, what new smart products will appear?
More and more companies cross the border into smart toilets
After becoming a consumer hot spot in 2015, the topic of smart toilets has not been eliminated. The market promotes supply-side development. According to reports, as of the end of 2017, there are close to 300 smart toilet manufacturers, including many that have entered from other areas. Business.
Haier defended
Haier is an absolute elite enterprise in the global home appliance industry. In 2017, Haier Group’s global turnover was 241.9 billion yuan, an increase of 20% year-on-year; total profits and taxes exceeded 30 billion yuan, of which operating profit increased by 41% year-on-year. In recent years, Haier’s smart interconnect platform has hatched. The smart bathroom professional brand defended smart toilet seat, performance is also very eye-catching, its introduction in the product 'tailless', 'anti-electric wall', 'clean water wash' and other technologies, so that product features continue to enrich. 2018, Wei Handan also introduced the first integrated intelligent toilet H5, which completed the transition from a smart toilet seat to an integrated smart toilet in the sanitary field.
Millet
In the past, when people thought that Xiaomi was a mobile phone company, it launched routers and televisions; now, when people think that Xiaomi is selling some home gadgets, it launched a smart toilet seat. In August 2017, Xiaomi announced Launched Zhimi smart toilet seat, asking price of 999 yuan, to cast a deep water bomb in the sanitary ware industry. After Zhimi smart toilet seat was released, Xiaomi had no further action. Someone commented that Xiaomi was just 'testing the water'. However, Xiaomi has actively deployed smart homes in recent years. For a series of actions in the ecological chain, the release of the toilet lid product is actually reasonable.
beautiful
The entrance to the sanitary ware industry in the United States is a smart toilet seat. In March 2016, Midea acquired an 80% stake in Toshiba's white power business; in early 2017, Midea’s top FWD held a dealer’s meeting and revealed that Midea’s will enter the field of smart toilets. In October of the same year, Toshiba’s first smart toilet seat for the Chinese market went offline in Hangzhou, Zhejiang Province. Lai Yuwen, general manager of Midea Environmental Electric Manufacturing Co., Ltd. and others attended the ribbon-cutting ceremony. They believed the launch of the “beauty” smart toilet. , will soon become a reality.
Supor
Supor started with rice cookers and has now become China's largest and second-largest bedding manufacturer in the world. In 2010, Supor Group established Supor Sanitary Ware Co., Ltd. to enter the sanitary ware industry. In 2015, Supor Sanitary Ware CEO Wang Yongqi revealed its determination to enter the smart bathroom. , In the same year also launched some intelligent products. After two years of development, after December 2017, Supor bathroom first intelligent toilet finally listed. Currently on the official website of Supor bathroom, has seen 5 smart toilet products.
Four Seasons Mu Song
Four Seasons Mu Ge Group was established in 2000. It was listed on the A-share Main Board of the Shanghai Stock Exchange on May 21, 2012. It mainly operated solar energy, water heaters, water purifiers, etc., and later entered the sanitary ware industry. Products include toilets, showers, Yuba, and towels. Frames, showers, sinks and other categories. In recent years, Mu Song has launched customized services to provide consumers with a full bath program. In terms of intelligence, Four Seasons Muge launched a variety of integrated smart toilets and smart toilet products, the latter promotion The price is sometimes as low as 1199 yuan, which is competitive.
Rongshida
Rongshida’s early products were mainly microwave ovens, refrigerators, washing machines, and water heaters. After some preparations, Rongshida entered the bathroom industry in 2010. It has now developed into a high-tech sanitary enterprise integrating professional design, development, production and sales services. Covers most of the products, including smart toilets. At present, Rongshida's output value in the sanitary field has broken 100 million, and has become one of the most successful companies in China.
Intense competition, survival of the fittest
The smart toilet industry is hot, and the rapid development of domestic companies will have an impact on the entire industry. First of all, due to the generally cost-effective advantages of domestic products, leading to the narrowing of sales of foreign companies, such as the comparison of TOTO's financial statements in the past two years, its smart toilet sales The rate of increase has shown a downward trend. Secondly, large numbers of companies entering the market will trigger competition, while those that are invincible in competition will inevitably be quality, service, and word-of-mouth. Some low-profile companies or companies that are unconvinced will quietly exit. Will cause the industry to appear oligopoly.
Nowadays, the development of the domestic smart toilet industry is similar to that of the mobile phone industry of that year. After many rounds of melee operations, it is possible to generate cohesion internally and form a strength that can be exported to the world. Huawei in the smart toilet industry, millet may soon be born.