1. Liu Jiangfeng's smart lock for entrepreneurial projects released at the end of the month: In cooperation with Luo Yonghao, investment has been opened;
Micronet collection reported on March 11
As one of the focus of the mobile phone circle in the past few years, Liu Jiangfeng has been sent out several versions after he left Coolpad. However, unlike the rumoured that they are different from the mobile phone industry, Liu Jiangfeng’s entrepreneurial project has been locked in the smart home field and Smart lock is the breakthrough.
Recently, Liu Jiangfeng formally confirmed through the circle of friends that its startup company, Advantage Technologies, has officially started to attract investment, focusing on smart locks and smart homes. Liu Jiangfeng revealed that the company’s first batch of three smart locks will be released at the end of March, and Luo Yonghao will also help out.
Earlier, some netizens sunk photos of Liu Jiangfeng and Luo Yonghao, and they were located at the front desk of Liu Jiangfeng’s startup company Advantage Technology. According to informed sources, Luo Yonghao was not just a platform for the advantage of technology. Both parties had cooperation at both the corporate level and the individual level.
According to statistics, Advantage Technology was founded by founder Liu Jiangfeng in October 2017. The company is headquartered in Shenzhen and has an R&D center in Xi’an and Xi’an. The company focuses on the field of smart door locks and security. Through industry integration, investment in mergers and acquisitions, we are committed to creating a Industry-leading, experience unique smart home ecosystem. The current main products are sesame cloud lock, Sesame cloud power box, Sesame cloud gateway and so on.
According to the introduction of the Advantage Technology official website, the company not only simply provides a single smart lock, but also provides a complete set of housing smart home operation program. The company through the cloud and Internet of things technology for apartments, hotels, hotels, parks, Internet and intelligent transformation, Data management and automation of housing operations management to create a highly efficient large accommodation ecosystem.
Another thing worth noting is that in addition to Liu Jiangfeng, the advantages of technology CEO, CTO, marketing VP are all coming to Huawei.
The
Why did you abandon the familiar mobile phone industry and do the smart lock field? Before the interview, Liu Jiangfeng said that China currently has about 600 million gates. The life span of a lock is about 10 years. Every year, more than 50 million locks need to be replaced. The prospect of the mobile phone industry that has entered the stock market competition is even broader.
According to market research agencies, the smart door lock market, which focuses on biometrics and networking, will reach about 3 million units starting in 2016. By 2017, the market size will at least double, and it is expected to exceed 600 to 7 million units. In 2020, the entire smart lock market will reach 60 million, sales will exceed 66 billion yuan, and the industry will enter the blowout period. In terms of price, the current market average is in the range of 2,500 to 3,000 yuan, 2019 Expected to enter a turning point, the average price will drop to around 2,000 yuan.
2. Huami OV lead, in March a large collection of mobile conference;
According to the micro-net report, March is the season for recovery of all things. It is also a good opportunity for mobile phone manufacturers to hold intensive press conferences. For digital enthusiasts, this month is not only Huawei P20, but also millet MIX 2S, even known as the international giant. OPPO, Vivo also chose to launch a new machine this month. It is really a new machine, but the number of mobile phone manufacturers this month will be held at the press conference. Xiao Bian has specifically arranged it.
March 5th vivo APEX media communication meeting, multimedia influx into the research institute of vivo Hangzhou, glimpse vivo APEX comprehensive screen concept handset style. Although this full screen, electric hidden camera, half screen fingerprint, screen sound, etc. The concept of a full-fledged technology will not be mass-produced, but vivo said that some black technology will appear on other cell phones of this year's vivo. It is also a pity that the APEX concept machine can't meet consumers.
On the afternoon of March 6, Sony held an Xperia XA2 Ultra fan sharing session in Beijing. The Bundle Xperia XA2 Ultra was launched in synchrony with Jingdong Mall, priced at RMB 2,999. On the hardware side, it was equipped with Qualcomm Xiaolong 630 mobile platform and used 6 inches. 1920x1080 resolution display, supplemented by 4GB of memory + 64GB storage, battery capacity of 3430mAh. In the front camera is equipped with 16 million pixels optical image stabilization lens and a 8 million-pixel wide-angle lens, and equipped with Sony Mobile Exmor RS image sensor , Even in low light conditions can shoot clear and bright photos.
On the evening of March 6, Samsung Electronics held a new Samsung Galaxy S9|S9+ China regional launch conference at the Haixinsha Asian Games Park in Guangzhou. It is reported that the state-owned version of the Samsung Gaileshi S9 series is equipped with the latest generation of the Qualcomm Xiaolong 845 flagship mobile platform. , With up to 6GB of large memory, the use of stunning full-view curved screen design, post-subversion of the industry's F1.5 large aperture lens, night shot is more surprising. State Bank version of the Samsung Gallet S9 price 5799 yuan starting sale .
On March 12th, Beijing Glory played the 7C conference. From the publicity poster of Glory Mobile's official day, Glory Play 7C will focus on face recognition and dual camera shooting. The poster cleverly hints glory with various objects. 7C Many of the selling points, for example: 5.99-inch full screen, rear-mounted dual camera, support for face recognition and dual-card dual standby, etc. From the previous exposure of the major media, the glory play 7C will be equipped to distinguish A 5.99-inch full screen with a rate of 1440×720. The CPU is clocked at 1.8GHz, supplemented with 3GB of memory and 32GB of storage, and runs an Android 8.0 system. From the previous price of the Changi series, it was not sold at a price. It will be too high.
March 16th Beijing Red Rice Note5 Conference, In fact, the red rice Note5 National Banking Edition is actually a foreign red rice Note5 Pro Edition. As early as the 14th of last month, India is the first to release. Its hardware configuration is in addition to the first Xiaolong 636 processor. Setting double camera as a point of view, Lin Bin, one of the co-founders of the millet, also exposed another new feature of it today - supporting AI Beauty. It seems that Red Rice Note5 is expected to be the first to support AI Beauty in the country. Machine.
On March 19th, the OPPO R15 new communication meeting in Beijing. From March 2nd, OPPO began exposing the R15 new machine. We can see news about R15 almost every day. The most powerful one was on March 6th. OPPO. At one breath, Wang Junkai, Yang Zi, Li Yifeng and nine other popular stars called R15. This is a local tyrant's move. This shows that OPPO pays more attention to R15. Of course, R15's own configuration will not disappoint consumers. Like before and after the camera is tens of millions of levels, taking pictures of the United States and the United States, in addition it is also expected to start Xiaolong 670 processor, MediaTek P60 processor, naturally comfortable to play games and other life scenarios. (OPPO in Shenzhen will be in March The R15 Listing Conference was held on the 31st
March 19th Wuzhen vivo X21 conference., Previously on the vivo official not X21 Daxuan this phone although there is no official how to publicize, but this phone actually exists, it first appeared in the National Quality Certification Center official website, There are four models, the main fingerprint recognition under the screen, its appearance is similar to the foreign vivo V9 Liu Haiping design. Configuration, because the previous generation used Xiaolong 660 processor, it is expected that vivo X21 its processor may It is the successor of Xiaolong 660 processor Xiaolong 670.
On March 20th, Changsha Huawei's Nova conference, there are currently two mysteries that have not been solved. First, the naming, in numerical order, this year's Huawei Nova series has been pushed to the third generation, so it should be named Nova3, but according to the news @evleaks revealed on Twitter that the Huawei P20 Lite will be sold in the name of Huawei nova 3e in certain regions. The second is the processor. The industry’s most popular argument is to carry Kirin 659, but from the latest news, it is It may be equipped with a Kirin 670. Like the Kirin 970, this processor will be highlighted by the AI architecture. It supports hardware-level NPU computing units and is optimized for calculations in artificial intelligence scenarios. It has a very fast speed response. Taking into account Huawei's main AI camera P20 series, so Huawei Nova3 (e) is likely to carry Kirin 670 processor, the aircraft has been on the network, the specific situation will be announced on the March 20 press conference.
March 20 Lenovo Lenovo S5 mobile phone 2018 new conference, before the Lenovo thrown away Lenovo brand was resurrected, but also pull ZUK responsible person before the regular process personally, can see that Lenovo urgently wants to open the situation in the domestic market, from the Chang Cheng Looking hard, Lenovo S5 will be the mainstay of security, long battery life, of course, in the camera has also made a breakthrough, as far as the product configuration, it is not yet known, although Lenovo has a new model K520 network, but because of the low value , It seems to be inconsistent with the high requirements of mobile phones that have always existed in the past.
March 21rd Beijing Charm Blue E3 conference. Last year's Charm Blue Note6 finally used a Snapdragon processor, plus a double camera for outstanding pictures, making the Charm Blue brand a good reputation among users. This year's Charm Blue was released. S6, the application of the dot return and the side fingerprint recognition, again shocked the consumer. Someone thought that if they combined the advantages of the two, it would be even more perfect. The Charm Blue E3 is for this purpose. According to the Charm Blue mobile phone Responsible person Li Nan microblogging reveals, E3 will be equipped with better CMOS than Note6, let people look forward to E3's photo performance.
March 27th, Huawei P20 conference in Paris, Huawei P20 series is the biggest point of view is to take pictures, before why China has just taken a photo taken with a new machine, it is amazing, with three cameras, camera effects are really not covered In addition, the Huawei terminal boss Yu Chengdong is also the P20 series platform. He praised the P20 for seeing more, seeing more, and reading more, suggesting that the Huawei P20's AI camera is powerful.
On March 27th, the MIX 2S conference held by Shanghai Xiaomi was really not a close friend. On the same day, in addition to Huawei’s press conference, the old rival millet also held a new conference. Although there are several time zones, it still feels Dual-strategic atmosphere to Maimang. In addition to currently known Xiaomi MIX 2S equipped with Xiaolong 845 processor, main AI camera, other information has not yet been released, there is media from the MIUI camera code acquisition message shows, millet MIX 2S front camera front Like the two generations, they rejected the so-called "slanted bangs" design of the opening hole in the upper right corner. If so, the Xiaomi MIX 2S will become a clear flow in this year's flagship Liu Haiping.
Seeing so many new product launches this month, it's really distressing that those digital editors are indifferent, but it's a good thing for consumers. The more new product launches, the more choices they have, and perhaps they will usher in a new wave of change. Machine tide. (Proofreading/Fan Rong)
3. Lenovo responded to Motorola's mobile phone layoffs: It is not true, it is a regular adjustment;
Every reporter Liu Chunshan is edited by Chen Junjie
On March 10th, local time, there were several reports that Motorola's mobile company, which is owned by Lenovo Group, will lay off half of its staff in Chicago.
According to reports, Motorola's headquarters in Chicago, the main design and development of Moto Z modular mobile phones, thus, sources expressed concern about the future of modular mobile phone projects.
Today (March 11), the reporter of "Daily Economic News" asked the Lenovo Group to verify the authenticity of the above information and obtained an exclusive response.
Lenovo said that the layoffs are not true. Motorola is conducting regular organizational structure and personnel adjustments based on the new year business plan. Motorola's business will adhere to technological innovation and customer-centric, for the user more and better mobile phone experience.
Lenovo also stated that in the third quarter, Lenovo’s mobile business revenue in Latin America has increased by 37% year-on-year, and Lenovo’s mobile phone sales have increased by 24% year-on-year. At present, Motorola’s businesses are operating normally and new products will be launched one after another. Lenovo Mobile Business China is also planning to release new mobile phones, and will soon be put on the market.
4. Jinli crisis follow-up: Liu Lirong will not be out of Yibin or into the company's next stop;
Jin Li was caught in the capital crisis and it could be said that it was the first big news of the mobile phone industry in 2018. Prior to this, the interface news had had continuous reports of related events, and Jin Li’s related reasons behind the mud.
Today, after experiencing the initial chaos, Jin Li’s situation seems to be gradually clear.
According to a report by Caijing, Jinli will be reorganized in the near future because they have already obtained a financing and this fund will be invested in the formation of a new company. Several media also recently reported that the domestic appliance giant Hisense will acquire Jin Li, became the funder.
In addition, “Caijing” also quoted relevant sources in the report that after the introduction of new capital, Jinli’s control rights and equity ownership will undergo major changes; one of the most significant changes is that Jin Li’s chairman Liu Lirong may need Transfer or increase equity, thus losing the status of the actual controller of the company.
According to public information, the Dongguan First People's Court froze 41.4% of the shares held by Chairman Liu Lirong from January 10, 2018, and the freezing period was two years.
Earlier, in an interview with the Securities Times, Liu Lirong once mentioned that the investment of about 10 billion yuan in recent years has caused a great impact on Jin Li’s capital chain, which has also led to Jin Li’s recent crisis in the capital chain; but he will not Escape, but will stay to solve the debt problem, if necessary, they will let the company control.
This coincides with the current trend of Jin Li.
In response to the various news that is currently circulating, Jin Li has also responded recently.
Jinli’s stakeholders disclosed to the interviewer about the company's financing process: First, Jin Li is currently negotiating related financing matters with the outside world, but the partner is not Hisense; Second, Liu Lirong will not be out.
'About Liu Zong (Liu Lirong) Out of the game is not very easy to analyze, because he is the soul of Jin Li, financing this matter are personally discussed by Liu, can not be out. 'The above person said to the interface reporter.
At the same time, when interviewing the relevant industrial and commercial information, the interface news reporter discovered that Liu Lirong has invested in the establishment of a company named “Yibin Jinli Technology Co., Ltd.” in Yibin City, Sichuan Province. The information shows that this company was established in 2017.12 In the month, the registered capital was 200 million yuan, and Liu Lirong owns 100% of the shares.
The website of the Yibin Municipal People's Government also published a press release on cooperation between the Jinlihe Municipal Government. It was mentioned that on December 5th, Yibin Lingang Economic and Technological Development Zone officially signed a contract with Jinli to reach a cooperation agreement.
This also seems to reflect the future of Jinli’s future. To solve the current funding problems, Jinli will most likely need to sell most of its current assets in the surrounding areas of Shenzhen. These assets include Jinli Building in Shenzhen and Dongguan Jinli Industrial Park etc. After this, the migration from Shenzhen to the inland areas is one of Jin Li's options.
According to an industry source who told the Interfax news reporter, Yibin has always had a welcome attitude towards Jinli's entry. The situation behind this is that Yibin has been focusing on the smart manufacturing industry in recent years. Currently, it has introduced several mobile phone manufacturers and provided relevant policy support for it. At the same time, Jinli has also been frequently deployed in the southwest region in recent years. Looking at the existing information, Yibin is likely to be Jinli’s next foothold.
5. How did Xiaomi beat Samsung to become the largest smartphone brand in India?
Tencent Technology News According to foreign media reports, at the end of last year, Xiaomi completed a feat in India that the other manufacturers have not done in the past 6 years: Beyond Samsung to become the largest smartphone brand in India. This is for this made in China. Business is an important moment, especially considering that Xiaomi started selling mobile phones 3 years ago.
Xiaomi started slow in India, and since the market share of the offline market was snatched away by OPPO and vivo, the financial status of Xiaomi in 2016 was actually worse. Xiaomi began self-adjusting from the beginning of last year to follow Samsung’s business model and then quickly. The rise, at the end of the year, achieved a score that surpassed Samsung.
Let's take a look at how Xiaomi achieved counterattack and surpassed Samsung as India's largest smartphone brand.
Leading the mobile phone market
At any time, Samsung has more than 10 cheap smartphones sold in the market. The company has provided massive equipment to the Indian market. The difference between models of different models is not very big, which has helped it obtain thousands of Million smartphone sales. Now, millet is doing it too.
In the past 6 months, we have seen Xiaomi’s release of Xiaomi A1 based on Android One, red rice Y1 and Y1 Lite focusing on selfies, entry-level model red rice 5A, red rice Note 5 and red rice Note 5 Pro.
According to the current situation, Xiaomi will not change this tactics in the short term. We will also see the Red Rice 5 listed later this month, followed by the Xiaomi Mix 2S. The product is scheduled to be on March 27th. Global Release. As Xiaomi gradually forces high-end smart phone market, this phone is likely to enter the Indian market.
From the perspective of internal hardware configuration, the Redmi Note 5 is exactly the same as its predecessor. The main change is that it has replaced the 18:9 screen. For the past 4 years, Samsung has been selling this screen in India. Than the smart phone, launched a series of Galaxy J models, hardware configuration between the different models almost no difference.
Despite this, Samsung has successfully sold tens of millions of Galaxy J series phones, which is also Samsung's best-selling mobile phone in India for many years. Xiaomi is now on the same route, but there is a key difference: Red Mi Note phones Very popular, and not assembled with spare parts.
For example, Redmi Note 4 was the most cost-effective mobile phone in India last year, and the price of Redmi Note 5 is lower than it is, and Xiaomi hopes to guarantee a low price for Indian consumers this year with a price lower than 10,000 rupees (about 153). (United States dollar) cheap models.
At the same time, Samsung is also insisting on iteratively upgrading its product model. Its On7 Prime for Redmi Note 5 retails for only Rs 12,999 (approximately US$199.6) on its Amazon India station. The mobile phone was introduced before, but its hardware specifications were almost unchanged from those of the 2016 model. At that time, the mobile phone that was also configured was called the Galaxy J7 Prime. Samsung also introduced another online use of the phone. The version is named Galaxy On Nxt.
On7 Prime is equipped with a 5.5-inch full HD screen, including 8 Cortex A53 core Exynos 7870 chipset, 13MP rear camera, 64GB internal storage and 3300mAh capacity battery. For the new model launched in 2018 The new additions include 13 million-pixel cameras, 4GB of RAM, and Samsung Mall features that can organize multiple e-commerce online store listings in one location.
When J7 Prime was launched in 2016, it was not the fastest mobile phone in low-end smartphones. On7 Prime inherited all of its configuration. So, the design of this phone is outdated, lack of ambient light sensors and gyroscopes. Basic configuration, and the display is still dull TFT display.
Since On7 Prime's retail price is Rs 1,000 higher than Redmi Note 5, it is easy to see why Samsung lost to Xiaomi in the low-end handset market.
But this is not a smooth sailing
Although it is developing rapidly in India, we have found that there is still a shortage of millet in a certain area. That is the problem of sales channels. Xiaomi continues to sell mobile phones through time-limited buying. This means that most customers who are interested in and registered with the new model are Can not buy the latest released models.
For example, when Redmi Note 5 Pro was first opened for sale, more than 2 million people registered, but Xiaomi only provided 300,000 mobile phones. These phones were sold out in a matter of minutes, and each time they opened their sales This is the case. Xiaomi said that in the future it will increase sales channels and supply of mobile phones so that consumers can also buy their mobile phones offline. However, it is clear that it still has a lot of work to do in this area.
It is one thing to have a good product that countless people flock to. It is another matter to ensure that it can be purchased by customers through certain channels. Xiaomi also needs to redouble its efforts to ensure that it does not lose out to competitors in this respect.
Strengthen local manufacturing capacity
Another area that Xiaomi has focused on in the past two years is local manufacturing. With the Indian government starting to impose taxes on mobile phones imported into the country, all smart phone manufacturers are building local factories to compete effectively.
Xiaomi already has two factories in India. All of its red rice handsets are assembled locally in India. Xiaomi is preparing to build a third factory to increase its mobile phone production, and it also invested in an independent factory that manufactures mobile power. .
Samsung was the first company to seriously consider establishing a local manufacturing plant. It has been selling locally-manufactured mobile phones in India for some time. This can provide it with a unique pricing advantage.
Xiaomi is also concerned about local manufacturing, hoping to ensure that it maintains its advantage in product pricing.
Into the new category of products
Xiaomi is also striving to expand the scope of its Indian product portfolio and strive to increase the degree of product diversification. It has launched millet TV in India. For a long time, fans of Xiaomi have been waiting for this product. 55-inch millet TV 4 is equipped with. 10-bit 4K screen, priced only 40,000 rupees, far below the price of Samsung, Sony and LG's similar products.
In terms of its value, Xiaomi did not position its product in the high-end OLED TV market. Instead, it aimed at Vu, Micromax, and other inexpensive TV brands to launch similar products. This is a wise move because Xiaomi TV has a better quality and recommendation engine.
Paving for more products
If Xiao Mi’s deep idea behind Chennai's move to launch Mi Home, it may indicate that this manufacturer is planning to introduce its lifestyle products into India this year. Xiaomi launched a millet air purifier in India last year. , But its smart home products sold in China's domestic market are much more than that. Like its smart phones, Xiaomi's lifestyle products are also affordable, providing a range of dazzling features.
With the launch of TV products and the imminent arrival of Xiaomi's eco-products, Xiaomi is preparing to meet challenges in various new categories of products. There are rumors that Xiaomi will start an initial public offering later this year, so it will definitely be before the IPO. Increase its market share as much as possible.
Only time can tell whether Xiaomi can effectively compete in the areas it wants to enter. If everything can be like its smartphone business, then there is no problem.