From March 8th to 11th, the annual AWE China Home Appliances and Consumer Electronics Expo was held in full swing in Shanghai. As one of the most influential technology festivals in China, it attracted a large number of technology products to be exhibited. The audience brought one after another subversive design.
As the world's top technology company, Sony has brought new and exciting 2018 full-line television appearances to AWE, using minimalist aesthetics to bring a unique visual feast to the audience.
· A8F new global launch, once again set off an industrial revolution
In 2017, Sony launched the revolutionary flagship A1 series with breakthrough in traditional sound and picture performance and aesthetic design. It triggered the OLED TV market in China at one stroke. In the overall downward trend of China's color TV market, its sales still increased by 18.5% year-on-year, occupying The over 40% share of the domestic OLED market has grown in contradiction, setting off an industry revolution.
At the AWE 2018 show, Sony will bring new A8F versions of A1 TV products to the world. It will be released for the first time in the world. Breaking through the previous design, it will be elegant and classic, attracting many viewers to stop and enjoy.
Sony A8F series TVs debuted this time, in appearance, the design of the central base, can save more space at home, the user can be placed on the TV cabinet, like a painting artwork, the beauty swept from. And , If you hang it, it can fit more closely to the wall. The negligible screen border is like a window on the wall, which is very beautiful.
Sony's new A8F series, technically, is equipped with all the technical advantages of the 'former' A1 series, including 4K HDR dynamic itemized remodeling technology, 14bit smooth gradient, dual image database, precision color rendering and dynamic contrast enhancement five black technology.
In addition, it also integrated the five black technologies into the X1 advanced image processing chip, combining the natural advantages of OLED '8 million self-luminescence, wide viewing angle, and no residual image', to provide users with more realistic and delicate light and shadow performance. Color contrast and dark detail, to the user's visual experience to a new height.
Of course, the most important feature of Sony's new A8F launch is its proprietary screen sound field technology. The screen sound field technology on the A8F series abandons the traditional TV speaker system, allowing sound to pass directly through the screen. Launched, combined with its DSP, speaker positioning and other exclusive core technologies, not only improve the overall sound performance, give the user a transparent mid-high frequency and shocking low frequency, but also can truly provide the incomparable TV's incomparable 'sound and picture' The effect makes the sound follow the movement of the main body of the screen and move synchronously.
The excellent performance of “tone and picture” perfectly combines the uniqueness of the screen sound field technology with the innovation of the latest technology, realistically restoring the images and sounds in the real world scene, giving you infinitely wonderful.
· Sony TV continues to make efforts to lay out the entire lineup
The world premiere of new A8F products has once again set off an industry revolution for Sony. Different innovative technologies have brought different visual and audio benefits to the industry. However, do you think that Sony TV is like this?
Of course not. In addition to the launch of new A8F products, Sony also exhibited the X9000F, X8500F series of LCD products that have been globally launched in February this year. The entire lineup will be laid out, leading the new trend of entertainment.
Sony X9000F series televisions, which mainly use the dynamic direct-type backlight system of Sony's original elite optical control Pro technology, are equipped with an advanced version of the same image processing chip X1 as A1, A8F and other flagship TVs, and a newly developed 'X- Motion Clarity' (accurate dynamic technology) enables precise control of moving images in games and sports events, movies, etc. Efficiently eliminates the problems of image blurring, rattling, etc. that may occur in large-size LCD TVs in the past, and does not reduce brightness. In case of high-speed motion, the picture is more high-definition and smoother.
Not only that, the entertainment has been implanted in the home, Sony has been making unremitting efforts. When Sony's OLED TV is connected with the PS4 PRO, it can automatically open a professional game mode, showing the game developers want to present to the players Quality, and can greatly reduce the input delay, to give players a more entertaining, immersive entertainment experience.
Sony TV continues to exert force, the entire lineup layout, so that the effect of audio and video, once a qualitative leap.
· Star's lineup sits in the lineup, Hu Ge is calling for Sony's new line
As a culmination of 'minimalist aesthetics', Sony's A8F new series launched at this exhibition boldly break through the visual boundaries and continue to construct the connotation and extension of technical aesthetics, which perfectly explains Sony's achievements in industrial design.
Even Hu Ge, who is the spokesperson for Sony's first product, has been amazed by his audiovisual performance and aesthetic design after experiencing the new A8F. He also interprets Sony TV as 'real Emperor', which is truly a breakthrough imagination. Deserved.
Exquisite to the United States, Sony's global A8F product will once again lead the creation of a new pattern of OLED TVs, with the strength to lead the industry revolution, and create high-quality audio-visual enjoyment for users pursuing quality of life.
Sony OLED TV brings you different highlights!
