At the close of the 2018 World Cup in Russia, AWE stepped up the atmosphere of the World Cup one step ahead of time. As one of the world's major home appliances and consumer electronics shows, it is also an important platform for cutting-edge technology display in the home appliance industry. Each time, it brings together Home appliance brands from all over the world. And as one of the exhibitors, Hisense, the World Cup custom TV Hisense ULED super quality U7 series television, detonated the scene.
Looking back at the past, in fact, as early as the 2016 European Cup in France, Hisense became a top sponsor, 'Hisense TV, the world's first' slogan, many people have not forgotten. And in 2017, Hisense also spent 100 million US dollars , became the official sponsor of the 2018 World Cup in Russia, which is one of the hallmarks of Hisense's determination to go global.
During the exhibition, Wan Weijia invited Zhou Qiang, director of product planning of Hisense TV Marketing Department, to the live studio to talk about the details of Hisense U7.
When talking about how consumers should choose TVs, when Hisense U7 is the main one, Zhou Qiang said that TV should be selected from four perspectives. One is the quality of television. In fact, whether it is ULED, OLED, etc. The difference is in the effect of their optical imaging.
Hisense ULED ultra-high-definition television dynamic backlight control technology, making Hisense U7 even better in the viewing effect. On this basis, U7 series ULED ultra-quality television also achieved two major breakthroughs, one Automatic sports mode design, when the user is watching the game, the TV can automatically identify and switch to sports mode. Hisense automatic sports mode technology breakthroughs are mainly reflected in three aspects. First, through the automatic brightness optimization of the sports signal, showing close to the stadium Real lighting environment; Second, intelligent identification and enhancement of high-frequency colors such as red, green and blue on the court, true reproduction of pitch details; thirdly, accurate and accurate extraction of the trajectory of the football to guarantee each goal. The route is clearly visible.
The second point is the sound quality. The U7's biggest feature is the use of a dual-mode resonant ultrasonically sealed sound box. It is directly conducted into the ear by air shock, and can present 3 times the bass expressiveness of a traditional inverted-type speaker, making the bass performance more mellow. , Hierarchy, Hisense named this patented sound technology as the air sound field. Fully upgraded Hi-Sound Pro sound system and Dolby Atmos Dolby Sound, theater-grade sound field, restore the world contest scene, truly 'sound' Pro Its environment.
The third point is the appearance of the TV. After all, in this age of exquisite beauty, Hisense U7 TV will achieve a full-scale, ultra-wide screen with a 360° full-view aesthetic design. The actual viewing area is more than 95% with an ultra-thin 2mm border. The design of the screw, the wide viewing angle brings a real sense of shock to the audience. For the majority of fans who are not on the scene, they use it to watch the game. The experience of the scene is stronger. At the same time, the black gold hits the color process to ensure no matter what the user's home decoration is. Style, can be a good match.
The fourth point is also the reason why Hisense U7 can be more entertaining when watching the World Cup. His breakthrough in the U7 series of Hisense TV is the deep application of artificial intelligence technology. Users can achieve unprecedented results through full-scene speech and full-scope scene search interaction. Watching the game and opening up the connection between TV and the family life circle. With these artificial intelligence applications, users can use 'voice' to quickly find out the events they want to see. They can also use voice to achieve translations, takeaways, ticket reservations, smart homes. Control and other hundreds of smart life services. With the full scene map search interaction, users can watch the game at the same time a key to search for star related information, purchase the same paragraph equipment, you can also capture the wonderful goal of a key screenshot to the circle of friends.
As the only official cooperative TV brand for the 2018 Russia World Cup, Sea Credit's own U7 series of world-renowned TVs, to give fans and consumers a better viewing experience, from software to hardware, to build a global audience of 3.2 billion for the World Cup. Perfectly match the high quality products of the first movement in the world. Hisense U7 series television breaks the barriers of national borders, culture, viewing preferences, and standard deviations with technological innovation and captures the hearts of consumers.