When the home appliance manufacturers look at various technologies, Bosch appliances show a detached attitude. They propose the concept of 'technology to achieve the beauty of life'. At this year's AWE2018, Bosch Appliances is implementing this concept. With the theme of 'healthy and beautiful, light life', it aims to present healthy smart home living scenes for Chinese consumers through the display of high-quality home appliances combining health and innovative technologies.
When it comes to health, we must first mention the new products of the four 'Vita Power Freshmen refrigerators' series introduced by Bosch Home Appliances at AWE. These new products are based on Bosch's powerful Vita Fresh Pro technology for food storage. Provide accurate temperature and humidity environment, +0 °C without icing, to achieve a lasting preservation of food ingredients. With platinum net air system, nano-platinum air filter system with multi-dimensional air supply, can effectively antibacterial, health preservation.
In response, Mr. Geerke, chairman and president of Bosch Household Appliances Investment (China) Co., Ltd., said at the scene: 'The Bosch refrigerator equipped with VITAPRO Pro technology has achieved another major breakthrough in refrigerator product development. It will be China's Consumers bring a new 'healthy-freshness' experience to achieve 'healthier, lighter life' advocated by Bosch Appliances. '
At the exhibition site, four new Bosch 'Vita Power Multi-door Refrigerators' quickly became the focus of consumers.
In addition to refrigerators, cleansing products are also a highlight of Bosch's home appliance booth. In the 'Quality-Clean, Exquisite' exhibition area, Bosch Home Appliances showcased a range of healthy living solutions including Oxygen Destroying Function Washing Machines, Vacuum Cleaners and Bosch Water Heaters. .
It is understood that this 'oxygen sterilization function' washing machine uses active oxygen to sterilize the clothes. It does not need to remove the bacteria and can effectively remove the bacteria on the clothes.
In addition, the Bosch 8 Series 6 Series sterilizing dishwasher equipped with IoT smart home function has a sterilization rate of 99.99%.
As Bosch Home Appliances advocates, for home appliance manufacturers, their products speak plainly for the customer's 'health' service, they don’t advocate those technologies that they don’t understand, and they don’t need to explain those complicated principles. The essence of home appliances such as refrigerators and washing machines is 'healthy'. This is also a kind of health philosophy that Bosch appliances convey to us.
In this AWE2018 exhibition, the kitchen assistant “PAI (ProjectionAnd Interaction)” newly developed by Bosch Home Appliances is eye-catching. It can project the operator interface on the kitchen cooking table to make it an interactive screen, and users can directly browse each other. Recipes and cooking methods, and through the operation of the 'Home Connect' APP to control and view other connected home appliances on the interactive screen. PAI can even be used for social networking, shopping, video playback and other functions with regular updates and push third-party applications. .
At the same time, Bosch Home Appliances also opened a 'Healthy Eating, Enjoying Delicious' exhibition area on the booth. Star household appliances such as Bosch's cookware, juice makers, hand-held cooking machines and stir sticks are all on stage. Consumers who come to see the exhibition can help themselves Novelty and fun products.
In short, this year's AWE Bosch home appliances from the multiple dimensions of the product like us to show the charm of a healthy life, passed the 'healthy life' brand advocates, allowing consumers to experience health, high-quality modern home life immersive.